2020-09-17 14:04
Most people, may it be female or male or an adult or child, have maybe not just one but at least five online shirts in their closets. Nowadays, different types of tees are circulating, from… Read More
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5 Reasons Your Landing Pages Aren’t Working Blog
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Having the ability of attracting positive attention is imperative to e-commerce business,but retaining positive attention is also a critical driver of e-commerce success and holds many subtle pitfalls.
Bounce rate is another metrics besides the amount of traffic you should look at. It defines the proportion of visitors to your website that leave immediately from where they land without viewing any other page on your website. Pay attention to the most common pitfalls that cause high bounce rate will help improve your profitability.
2020-08-20 17:57
It is necessary to have an optimized Google My Business profile and listing. This will help you increase your exposure and search traffic. In so doing, your business will appear on the searc… Read More
2020-08-10 17:52
The speed offered to visitors on a website plays a key role in determining their satisfaction levels. Every user would want to be served with fast-loading sites. Website speed determines the… Read More
2020-07-30 00:26
Welcome to WordPress. This is your first post. Edit or delete it, then start writing! Read More
2020-07-05 17:59
Adding well-chosen images on your website will strengthen the message., since they worth a thousand words. Additionally, it will help your site rank higher as it complements the overall SEO… Read More
2018-11-19 15:22
On a typical eCommerce website, shopping cart checkout can exceed four clicks. With the evolution of shopping carts, retailers are faced with the challenge of simplifying the checkout p… Read More
2018-10-02 10:00
So you’ve got some users landed on your site, your design is capturing, copy is good- now what? The first thing that your users are going to do on your site upon absorbing first judgme… Read More
2018-09-25 10:00
So you have your website up and ready to go, your content is looking good and the design is working. What else do you need to really turn conversions for your website? Something for your use… Read More
2018-09-18 10:00
When initially designing a website, it’s easy to get excited about all of the possibilities a blank page possesses. Going through your mind is an explosion of colours, fonts, text, eff… Read More
2018-07-19 17:28
The about page is one of the most visited pages, so it makes sense that it then follows that it should be full of engaging and effective content. Your website will likely get all types of u… Read More
2018-07-19 15:39
Understanding web development should be the first step you take before venturing out into a new web project. There are certain misconceptions that could cloud expectations heading into diff… Read More
2018-07-19 15:16
In a way, user engagement takes us back to the basics of dating. Before your consumer is willing to dine with your company, you have to convince them that it will be worthwhile. Knowing what… Read More
2018-07-19 15:09
According to comScore’s 2018 Cross Platform Future in Focus report, the average American adult spends 2 hours, and 51 minutes on their smartphone everyday. Some people more, and some p… Read More
2018-07-19 14:57
Storytelling has been a substantial element of human connection since ancient beginnings. The act of telling a story establishes a line of interaction and provides something of value- an exp… Read More
2018-07-19 14:46
If your website involves any type of engagement with humans and probably any other species for that matter, you should know which design strategies will reel in your audience. There’s… Read More
2018-07-19 14:25
There’s a ton of speculation on the subject of brand building, specifically in regards to when is the best time to start. Of course, there’s the cliche “the best time is n… Read More
2018-04-24 13:40
Google recently announced that it has started to roll out its mobile-first indexing of the web. This means that for the first time ever, your site’s mobile… Read More
2018-02-22 09:00
Do you commonly open your inbox and see 99+ unread messages? You scan those subject lines, pick out the vital emails (if you can find them), and never have the time to go through the rest, r… Read More
2018-02-14 15:42
Your business has an online presence. You know your products are without a doubt THE BEST in their category. So why are sales stagnant, and why is return traffic to your website, at best, me… Read More
2017-12-28 11:00
Improving your eCommerce website’s conversion rate is one of the most impactful things you can do to increase revenue. You don’t have to give your website a complete revamp to se… Read More
2017-12-12 14:49
The new year is around the corner; is your business ready for 2018? There’s no time like the present to think about New Year’s resolutions for businesses. If you’ve made mi… Read More
2017-12-11 21:12
As a business owner, you’ll have a general idea of who your target audience is. The key is to increase your visibility to your target audience to drive traffic and sales to your websit… Read More
2017-12-11 21:12
Launching a new business is tough. Most small businesses don’t make it past the five-year mark simply because they can’t adapt to marketing strategies or technologies. Local sear… Read More
2017-11-27 15:28
When was the last time you made a New Year’s resolution? People typically fall into two categories: some declare a resolution, while others choose not to try an fail. At iMediaDesigns… Read More
2017-10-31 19:53
Congratulations on taking your career to the next step by launching a new startup! As you start your dream project, you might be excited and nervous all at the same time. You’re ready… Read More
2017-10-05 14:38
Shopify has dominated the eCommerce platform market for years – at least, until now. Shopify stocks dropped over 10 percent on Wednesday after short seller Andrew Left released a criti… Read More
2017-09-28 18:35
As a social media marketer, it’s important to keep up with the latest social media trends. Knowing the trends will help you create engaging content that your target audience will enjoy… Read More
2017-09-20 14:00
We have heard of eCommerce customer engagement here and there, how important it is to eCommerce success and how to enhance it by various marketing campaigns. But what exactly is customer eng… Read More
2017-09-06 21:53
Mobile eCommerce is growing at an outstanding rate – three times the rate of overall eCommerce. However, the purchase conversions from smartphone add-to-cart remain much lower than PC… Read More
2017-08-27 20:46
Customer retention rate, in brief, indicates how loyal your customers are. It is one of the critical metrics for analyzing your customers’ shopping behaviors. Unlike other eCommerce me… Read More
2017-08-27 20:00
It will start right after Halloween. Everything you see in the store shopping windows will turn from horror themes to holiday decor, themed dinners to make and holiday gifts to purchase. Sou… Read More
2017-08-24 19:39
It sounds cliche, but content is king. It should play an active role in your digital marketing strategy. Having relevant content on your website makes it easier for search engines to find yo… Read More
2017-08-16 19:54
Digital marketing is still a relatively new phenomenon. As such, business owners and entrepreneurs are still deciding what to use and how. A digital marketing strategy is more than simply on… Read More
2017-07-27 11:00
Impulse buying on an eCommerce website is a great marketing tactic to drive sales to your store even when a purchaser doesn’t show intent to purchase. These purchases aren’t pre… Read More
2017-07-20 10:00
How many times have you landed on a website and made an impromptu purchase? An impulse buy occurs when consumers make a purchase they hadn’t planned on. It’s one of the most wide… Read More
2017-06-18 19:43
eCommerce landing pages are critical to the success of your online business. Landing pages contain conversion-targeted metrics that are measurable. The homepage on your website offers measur… Read More
2017-06-15 22:33
Designing and developing a new website can be time-consuming, especially when working freelance. When working in freelance, there are many additional responsibilities that you have to handle… Read More
2017-06-12 19:31
Furniture industry was once behind the others in terms of e-commerce adoption. But things have been changed during the past few years, The Furniture/Today’s 2016 Home Decorating Surve… Read More
2017-06-11 22:01
When done right, mobile app surveys can effectively collect consumer data that can be used for quantifying user opinion and developing user engagement strategy. Actively running surveys is a… Read More
2017-06-11 22:01
Mobile in-app surveys can be very effective in collecting consumer data. When done correctly, professional app developers can quantify user opinion and help develop user engagement strategie… Read More
2017-06-11 19:32
In the previous article, we walked through some techniques that evoke more urges that trigger impulse buying behaviors. Now, let’s take a look at what you can do during the second men… Read More
2017-05-08 08:02
If you operate a small e-commerce business, you may think that branding is not for you but the big names and brick-and-mortar stores, small e-commerce stores just need to get on and do the j… Read More
2017-05-08 08:00
Whether it’s a start up business for your public relations company or something bigger like a fortune 500 company, you are using Social Media for your B2B strategy. However, while many… Read More
2017-05-08 08:00
Equipping your e-commerce inbound marketing with a marketing automation system is typically mandatory. With marketing automation, you can do everything from handling repetitive marke… Read More
2017-05-08 08:00
When you type ecommerce business into a search engine, the top three articles are typically about tips on how to make your business successful, how to ensure your website works fluently on a… Read More
2017-05-08 08:00
For eCommerce businesses, the upcoming holiday rush is always hectic. The holiday season is the busiest time of year, which means it’s time to promote sales and engage with potential… Read More
2017-05-08 08:00
For many of you, the e-commerce merchants, the upcoming holiday rush has always been huge and hectic. Besides, inventory management, fulfillment and holiday recruitment, promoting your spec… Read More
2017-05-08 08:00
Now you have finally launched your e-commerce website. It took you a few months and you just can’t stop clicking the links and navigate back and forth. But your first order just hasn&r&hell…Read More
2017-05-08 08:00
Online shoppers are leaning towards mobile apps and away from websites. According to Poq, online shoppers were found spending 6% more money on retail apps and 5% less on the website per mont… Read More
2017-05-08 00:00
As an e-commerce business owner, you need to focus on the big picture such as revenue, traffic, growth strategy and such.
But overlooking the “small things” can have a hu… Read More
2017-04-25 19:56
Even though it is your products that mainly deliver the value you offer, they play a relatively minor role in e-commerce content marketing. Your audience decides how it wants to perceive yo… Read More
2017-04-24 19:55
Think about how much effort you put when crafting your brand’s logo. Yes, the same amount should be applied to the development of your tone of voice.
This is because the way your e… Read More
2017-04-23 19:53
Drop shipping is a common retail fulfillment method where the manufacturer or distributor directly ship products to customers when an order is placed via a website. In this case, retailers… Read More
2017-04-22 19:52
According to Forrester, B2B e-commerce sales in US is estimated to hit $1trillion by 2020. There are multiple drivers behind the robust growth rate, besides the universally understood onlin… Read More
2017-04-21 21:38
Sales, promo code, special offers, what are online discount hunters’ favorite terms? Too hard to say no to the discounted deals when they’re presented right there in front of you… Read More
2017-04-21 19:51
From pet food to farm-to-table eating, from male beauty to home maintenance, name a thing you can’t create a subscription-based business for.
Any time consumers have a regularly occ… Read More
2017-04-20 21:37
#1. Social commerce
With the rise of ecommerce and social media, there’s been a massive push towards social commerce, where online retailers and social networks are partnering to off… Read More
2017-04-19 19:48
Social media is taking both inbound and outbound marketing by storm. It didn’t take very long for businesses to realize how powerful social media is in gaining brand awareness, buildin… Read More
2017-04-18 21:34
Up-selling and cross-selling are two widely used e-commerce selling techniques. The reason behind is quite obvious–their undeniable benefits for e-commerce merchants: an increased aver… Read More
2017-04-18 19:44
We have heard of customer engagement here and there–how important it is to e-commerce success and how to enhance it by various marketing campaigns. But what exactly is customer engagem… Read More
2017-04-18 19:43
One reason that makes a landing page critical to your organic and paid campaign’s success is that it contains conversion targeted metrics that you can measure. Certainly, a homepage o… Read More
2017-04-17 21:29
A website prototype shows how a website will look like in forms of a mock-up or demo. In most situations, it refers to a clickable and interactive one that allows users to interact with func… Read More
2017-04-17 19:42
Local SEO provides small business the opportunities to compete against big names with a relatively smaller budget. But just because you can trump the corporations doesn’t mean that yo… Read More
2017-04-16 21:27
What is bounce rate?
While it is hard to say what a good bounce rate is, it is one of the most important KPI that every e-commerce website should keep a close track. Visitors “bounce&r&hell…Read More
2017-04-16 19:38
Hitting by Google penalties can be fatal for e-commerce businesses. It occurs without warning and can cause drastic negative impact in your traffic and SEO health. Your rankings will slip a… Read More
2017-04-15 23:15
One of the important factor that Google takes into ranking consideration is LSI–Latent Semantic Indexing. It is a system that Google uses to analyze the other words with a high degree… Read More
2017-03-25 21:44
It is easier than ever to reach out to the global fans. In fact, last year the worldwide e-commerce retail sales amounted to 1.55 trillion USD and it is estimated that the total revenues wil… Read More
2017-03-24 21:43
There’s no reason not to invest in email marketing.
Customer acquisition via email has quadrupled over the last couple of years. It is a growing trend with an increasing number of e… Read More
2017-03-23 19:02
If you have already extended your digital presence on instagram, you might find that gaining likes and followers is more difficult when you have a business account.
Fortunately, tagging y… Read More
2017-03-06 21:53
The mobile commerce is growing at an outstanding rate–about three times the rate of overall e-commerce. However, another staggering rate is also drawing our attention. According to Mon… Read More
2017-03-05 21:52
This year we have seen a massive push towards social commerce, where e-commerce merchants and social networks are partnering to offer consumers a more convenient and frictionless online sho… Read More
2017-03-04 21:51
If you are seriously thinking about starting an ecommerce business, you are probably facing with a main problem of where to sell.
The vast majority of e-commerce merchants fall into eithe… Read More
2017-03-03 21:49
For e-commerce retailers, the upcoming holiday season has always been a huge rush. The holiday season is the usually the peak time in terms of orders and special offers.
A major goal is t… Read More
2017-03-03 21:49
Summer is still baking the city. If you are a smart e-commerce business owner, get your e-commerce store ready for the fulfillment of the holiday season. Yes, it is only August, but the suc… Read More
2017-03-02 21:48
Social media may not be the last click before a conversion or give a turbo boost to brand exposure overnight, but the popularity of B2B social media marketing is spreading unstoppably. The v… Read More
2017-01-28 22:58
One of the problems that hold back online shopping desire is that products are distant and untouchable. With the “fit problem” virtually “impossible” to address cu… Read More
2017-01-24 22:56
Content marketing has been proven, time after time, to be a necessity for eCommerce merchants. In fact, the ones that use content marketing see the conversion rate 6 times higher than thei… Read More
2017-01-23 22:50
Good news! Canadians are doing more of their holiday shopping on the web.
Findings from the 5th annual Online Shopping Intentions Survey commissioned by FedEx Express Canada suggest that t… Read More
2017-01-22 08:51
As an eCommerce business owner, you want to create the best shopping experience for your customers in every possible way. This includes a convenient payment method and frictionless payment… Read More
2017-01-18 05:00
Beacon and Wi-Fi technologies are blurring the boundaries between online and offline sectors, connecting physical and digital buying process together. While both of these two technologies… Read More
2017-01-17 14:00
Unlike B2C eCommerce, the B2B eCommerce sales cycle is often longer and more complex. Since your entire business depends on your website, providing a solid user experience (UX) is of vital… Read More
2017-01-17 08:00
The app marketplace is overcrowded. If your application doesn’t have something that would take it to go viral, it will soon disappear. Therefore, before developing a mobile app, it&r&hellip…Read More
2017-01-16 14:12
Highly readable URLs tell search engines what a product page is about while providing your eCommerce website‘s visitors with helpful information at a glance. Readability can be subje… Read More
2017-01-16 14:00
Compared with images and texts, product videos is a better way to showcase the product features, and more importantly, how it feels when using a product in a fluid, 360-degree view. Howeve… Read More
2017-01-16 05:00
To create a tight bond between your eCommerce website and your prospective customers, you need to nurture a strong sense of trust. There are many ways of achieving so, and in this article… Read More
2017-01-13 12:52
From customer acquisition to conversion, you need to make the right decision to stand ahead of the competition when marketing automation is all the rage these days. And in order to make tha… Read More
2017-01-12 14:21
If you are wondering how far Snapchat, the limited-time image/video sharing app has gone, here are some Snapchat stats that prove its power:
The number of the active monthly user… Read More
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