Get Even More Visitors To Your Blog, Upgrade To A Business Listing >>

Most of customer experience is cleaning and sweeping – Interview with Gerry McGovern

Today’s Interview is with Gerry McGovern who is the founder and CEO of Customer Carewords and the author of six books on all things digital, content, transformation and online customer experience. He is about to publish a new book at the end of this month: Top Tasks – A How to Guide. The new book provides an A to Z look at the Top Tasks methodology that Gerry has developed and has used in around 4-500 organisations around the world over the last 20 years. Gerry joins me today to talk about the book, why being great is hard work and to take a closer look at the Top Tasks methodology. This interview follows on from my recent interview – 25 behavioural biases and how they influence the choices our customers make – Interview with Richard Shotton – and is number 277 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees. Here’s the highlights of my interview with Gerry: The Top Tasks method is based on the idea that customers have a small set of …

Share the post

Most of customer experience is cleaning and sweeping – Interview with Gerry McGovern

×

Subscribe to Marketing & Business Development | Customer And Client Experience | Consultant, Coach & Advisor | Adrian Swinscoe | Brighton Sussex London United Kingdom

Get updates delivered right to your inbox!

Thank you for your subscription

×