2018-10-30 13:57
Identifying potential candidates and hiring the right person for any job can be a challenging task. Hiring a software developer can be even more difficult due to the competitive market, as… Read More
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“All Hands†meetings have historically enabled large organizations to communicate key information in a timely and effective manner. New tools now bring these benefits to virtually any organization. An updated review is available at CMS WiRE.
2018-10-30 13:42
Intranet systems have come a long way since they were introduced in the mid-90s. Back then, internal portals were rather clunky and were barely used — and it remained like that for qu… Read More
2018-10-30 13:39
Microsoft released its Advanced Data Governance platform in April 2017, in response to the ongoing content governance struggles of businesses. Businesses best intentions were dragged down… Read More
2018-10-29 18:33
Zach Hendrix is co-founder of GreenPal, which he describes as Uber for Lawn Care. The company recently tackled the challenge of how to inject some personality into its business to drive bra… Read More
2018-10-29 17:09
How does the employee experience impact customer experience?
There is no simple answer. While many marketers and HR-related executives see a link, a survey West Monroe conducted… Read More
2018-10-29 15:17
This article is part of a 2-part sponsored series by Passageways
Congratulations, you’ve made the business case for your intranet and your executives have given the green light to im… Read More
2018-10-29 14:17
For years, I had run card-sorting workshops. To keep track on the cards, I used to hand out a sheet that contained all the names of the cards. One exercise involved deciding what cards to… Read More
2018-10-29 14:03
In an effort to expand their reach into the right markets, many brands are turning to social media influencers. Brands such as Adobe and Squarespace are making use of micro-influencer marke… Read More
2018-10-29 13:35
Marketers long for automation and currently have tools available like Marketo, Eloqua and HubSpot to help. Some see the emergence of Robotic Process Automation (RPA) software helping market… Read More
2018-10-29 13:20
Large organizations all share a common goal: they want a consistent, risk-based, cost-effective and easily used approach to categorize, classify and handle important content, from creation… Read More
2018-10-26 16:48
International expansion is one obvious way businesses can increase sales: New markets lead to new customers. For many, introducing products and services in global markets is not only increa… Read More
2018-10-26 15:32
Mobile ad fraud is one of the biggest challenges the mobile marketing industry is currently facing.
Fraud rates have almost doubled in the last year. A recent study by my firm showed… Read More
2018-10-26 14:33
The Unified Communications (UC) market is shifting again. After years developing on-premises based solutions to cover all kinds of enterprise communications, UC is moving to the cloud, and… Read More
2018-10-26 13:20
Chat is hardly a new idea. But the digitization of conversation-driven collaboration into "ChatOps" — where the chat interface becomes the focal point for applying discussion and aut… Read More
2018-10-26 13:04
Artificial intelligence (AI) is here, and it’s growing — fast. Accenture estimates that by 2035, AI could boost average profitability rates by 38 percent and lead to an eco… Read More
2018-10-26 12:30
Oracle announced Oracle CX Unity this week at its customer conference Oracle Open World in San Francisco. Oracle CX Unity is designed to help marketers and customer experience professionals… Read More
2018-10-25 18:30
We know buyer personas as being one-dimensional — a snapshot overview of the people who are involved in the buying process in one way or another.
Continue reading Read More
2018-10-25 16:24
Take a dive into any discussion about predictive analytics, and it is likely that you will find the terms machine learning and analytics interchanged regularly. It is understandable given t… Read More
2018-10-25 16:15
A confession: I hate buying furniture.
But after buying a house two months ago, I discovered furniture is a relative necessity. You can only ask guests to sit on camping chairs in your li… Read More
2018-10-25 15:07
Social gamification may help prod people to engage in your community or collaborative effort, but can it actually help build a sense of community?
This is an urgent question to ask. It&rs&helli…Read More
2018-10-25 13:35
Businesses today are faced with a seemingly endless number of options for digital tools designed to boost effective collaboration and productivity. When deciding which collaboration tools… Read More
2018-10-24 17:21
Amid all the uncertainty around "digital transformation," one of the more clarifying developments of the past several years is understanding that delivering omnichannel digital experiences… Read More
2018-10-24 16:40
A colleague of mine at a single-state Blue Cross Blue Shield organization often begins his talks on InfoSec and Privacy by asking, “Raise your hand if you think a health payer needs… Read More
2018-10-24 14:38
Employee turnover is at a crisis point for women, according to recent survey results from the Network of Executive Women. While focused on women executives in retail and consumer goods, the… Read More
2018-10-24 14:34
There is a common misconception that digital transformation involves nothing more than installing a new technology platform: Roll out the software, and everything in your business miraculo… Read More
2018-10-24 12:21
Organizations building successful digital workplaces need collaboration tools that make workers productive — not just chatty. There is hope. According to a survey by the BT Group, nin… Read More
2018-10-23 19:27
Virtual and augmented reality are set to disrupt the digital workplace. It will not happen immediately, but it's expected to happen in the medium-term, with many observers suggesting it wil… Read More
2018-10-23 17:57
What Bjorn Hildahl finds endlessly fascinating about digital customer experience and technology in general is the never-ending potential to both problem solve and to keep learning.
Continu… Read More
2018-10-23 17:11
The end of the year is getting closer by the minute, and we all know what that means: it’s time for the annual performance review process.
Continue reading Read More
2018-10-23 16:16
Training is an essential step towards any successful machine-learning model, yet people who are new to AI often don’t give it the attention it deserves. It’s easy to get caught… Read More
2018-10-23 15:06
One year after #metoo, women are still experiencing a great deal of gender discrimination in the workplace — and sexual harassment isn't the only issue. A study from Pew Research Cent… Read More
2018-10-22 18:26
Almost half of CIOs have reported their organizations have changed their business models or are in the process, according to a Gartner survey.
Continue reading Read More
2018-10-22 17:52
You have one programmer on your team who is backed up with work. Maybe estimation was a bit off, maybe an emergency popped up, maybe she needed a sick day.
Continue reading Read More
2018-10-22 17:11
In 2012, Oracle CEO Mark Hurd predicted that increasing IT complexity would drive more customers to the cloud. “Eliminate complexity — simplify IT” was his message. W… Read More
2018-10-22 16:16
Governance can be a dirty word to some people, while others have built their careers around it. Depending on the context, it can have many meanings, even within the boundaries of a specifi… Read More
2018-10-22 15:03
A thoughtful customer journey map helps marketers get into the mindset of their customers. They serve to cultivate a better understanding of the specific decision points encountered along… Read More
2018-10-21 14:11
Back in 2016, Google announced a new integration between G Suite and Slack, allowing users to bring files from Drive directly into a Slack conversation. This ongoing collaboration may be g… Read More
2018-10-19 18:51
CRM giant Salesforce this month signed a definitive agreement to acquire Rebel. According to Rebel officials, Rebel's email marketing software allows users to "reimagine" the inbox.
Continu… Read More
2018-10-19 17:38
Customer experience (CX) is one of the broadest terms we use to describe a specific category of software today. We’re so far down the technological road that our experience as custom… Read More
2018-10-19 15:06
We’ve all been there. Your cell phone is ringing, you answer, only to find it’s a robocall trying to sell you something you don’t want — or worse, trying to con you… Read More
2018-10-19 13:03
In 2016 Google announced that it was offering a new integration between G Suite and Slack. The integration allowed users to bring files from Drive directly into a Slack conversation. It als… Read More
2018-10-18 18:01
The consideration of what might happen — what some refer to as risk — should be part of the strategic planning process.
Businesses should set objectives and strategies o… Read More
2018-10-18 16:26
Personal data is currency in today's digital economy. More and more organizations operate via business models that monetize individual information. And up until recently, few regulations e… Read More
2018-10-18 14:49
C-suite managers are no longer the only organizational leaders who have a say in the IT systems utilized across the enterprise. Leaders across a wide variety business functions and service… Read More
2018-10-18 13:37
When is the last time you bought something and were excited about reading the instruction manual? Many companies know consumers don’t read manuals anymore and are saving paper by no… Read More
2018-10-18 12:08
In 2017, only 2 percent of customer service departments were using chatbots. Research from Gartner says that 25 percent of customer service and support operations will integrate virtual cus… Read More
2018-10-17 18:20
This article is part of a 4 part series on customer data paltforms sponsored by Jahia.
You have done some solid due diligence on customer data platforms (CDPs) and you are ready to take t… Read More
2018-10-17 17:19
Getting collaboration right can transform the way a business operates by leaps and bounds.
Insights, knowledge and culture are all shaped by positive collaboration.
Continue reading Read More
2018-10-17 16:49
With end-to-end testing now commonplace for digital products, there is no shortage of out-of-the-box solutions and processes available to conduct functional and usability testing, identify… Read More
2018-10-17 15:55
There were a great deal of interesting products and announcements relating to Azure, SharePoint and Office 365 at this year’s Microsoft Ignite conference. But, with the benefit of hi… Read More
2018-10-17 15:49
Businesses opt not to implement SEO recommendations for a variety of common reasons: lack of understanding, limited resources, bureaucracy and more.
Continue reading Read More
2018-10-17 15:23
The Instagram business scene is booming with over 25 million business profiles, 2 million advertisers and 200 million users visiting an Instagram business page at least once per day.
Contin… Read More
2018-10-17 14:47
Enterprise search has been going through a dramatic shift as of late. We've watched as some of the leaders in search, those platforms usually found in the upper right quadrant on Gartner r… Read More
2018-10-16 17:25
Anyone looking to invest in a web content management (WCM) or digital experience platform (DXP) is already well familiar with the ongoing debate between best-of-breed and single suite appr… Read More
2018-10-16 16:47
The past few months have been a time of "big vision" in the search business. Google and Microsoft shared announcements about their respective visions for enterprise search, and Elastic mad… Read More
2018-10-16 15:18
Facebook’s first user conference featuring its enterprise collaboration tool, Workplace by Facebook, was by all accounts a success.
Continue reading Read More
2018-10-16 14:11
The inability to get people to implement SEO recommendations is the most common SEO fail of them all. I know, this sound like a no-brainer — but it’s one of the biggest issues… Read More
2018-10-16 13:29
Let’s do some time travel back to the year 2006 when I was transitioning out of IT and beginning a new career in marketing. Twitter and the iPhone were yet to be invented. Facebook w… Read More
2018-10-15 17:05
Today, marketing technology is critical to the process of acquiring, engaging and retaining customers.
Continue reading Read More
2018-10-15 16:50
Many of the recent data breaches that have affected high-profile companies have presented consumers, organizations and privacy professionals with the same question: Is data truly the new m… Read More
2018-10-15 16:33
LinkedIn is upping its user experience game by improving LinkedIn Groups. According to a recent email from company officials, the changes will allow Groups users to:
Participate in vibra… Read More
2018-10-15 15:05
This article is part of a 4 part series on customer data platforms sponsored by Jahia.
Customers are interacting with your brand in more ways than ever before.
Continue reading Read More
2018-10-15 14:05
Much of what NXP Semiconductors does is build and design chips. It then puts application software on top of these chips to enable customers to do things they ordinarily might not be able to… Read More
2018-10-15 13:16
"In the Depression years of the 1930s, the card game contract bridge, first played in the United States in the late 1920s, blossomed,” according to George Akerlof and Robert Shiller… Read More
2018-10-15 12:22
While most of the enterprise collaboration and digital workplace chatter over the past few months has been about Slack and Microsoft Teams, Facebook made a comeback this week, despite rece… Read More
2018-10-15 11:48
Social media marketing has been tough for professionals to measure success rates since the birth of social media. Social media reach goes beyond ROI, with a branding component that can mak… Read More
2018-10-12 16:34
Customer experience (CX) and loyalty have a symbiotic relationship in which the possibility exists for each to have a positive or a negative effect on the other, according to marketing exp… Read More
2018-10-12 15:06
Recent research from Gartner underscores something many digital workers have suspected for quite some time. At least 84 percent of consumers across all industries say their experiences usi… Read More
2018-10-12 14:50
Sitecore, a digital experience management software provider, made big waves at its Sitecore Symposium customer conference this week by announcing its agreement to acquire Stylelabs, which o… Read More
2018-10-12 13:42
According to an August survey, released by Forrester Consulting and Accenture Interactive, CMOs have more technology than they know what to do with, and a simultaneous mandate to drive… Read More
2018-10-12 13:07
Every vendor that sells a digital asset management (DAM) system will tell you that its system is the best, and in some cases the process of selling a DAM system to a new customer is quick… Read More
2018-10-12 12:28
Like a tidal wave crashing ashore, the growing movement of businesses migrating to cloud-based out-of-the-box software and networking technologies seems unstoppable.
Continue reading Read More
2018-10-11 14:40
Expensive to acquire, challenging to organize, essential to protect. An organization’s data is often both a prized asset and a source of angst.
The term “big data” enter… Read More
2018-10-11 13:58
It goes without saying that having the appropriate technologies in place to enable communication between employer and employee as well as employee and employee is key to a productive digit… Read More
2018-10-11 12:47
“Processes underpin business capabilities, and capabilities underpin strategy execution,” says digital leadership specialist Pearl Zhu in her book “Digital Capability: Bui… Read More
2018-10-11 12:44
The term “digital transformation” (DX) is frequently used to describe efforts surrounding the modernization of business communications infrastructure, and most organizations I… Read More
2018-10-11 12:40
Can artificial intelligence (AI) tell you which conferences to sponsor? Calculating an event’s return on investment (ROI) has never been easy, according to a Demand Metric survey, onl… Read More
2018-10-11 12:31
Early fall is considered one of the top seasons for hiring. The end of summer means the return to normal working rhythms, and because vacation season is over, it’s easier to coordina… Read More
2018-10-10 15:15
Having evolved from a concept to a certainty, voice assistants and devices powered by artificial intelligence (AI) are set to shape the next generation of modern marketing.
According to t… Read More
2018-10-10 12:31
Software robots are entering many areas of the enterprise, ranging from marketing, sales, accounting, human resources, onboarding and procurement in the most data-intensive industries inclu… Read More
2018-10-10 12:16
Open-source software has become as much of a fixture of the modern IT landscape as laptop computers.
Whether it’s Linux in the data center or Drupal powering a website, open s… Read More
2018-10-10 11:31
The need to improve the employee experience and retain top talent has never been more critical. Yet technology, in some ways, has made it more difficult because companies have too many too… Read More
2018-10-10 11:27
Adobe’s $4.75 billion acquisition of Marketo last month represented the latest move in the piping hot marketing technology (MarTech) space. MarTech has seen its fair share of consoli… Read More
2018-10-09 19:01
The association space in the information industry has been an interesting one to watch. While some enjoy the shifting nature of it for entertainment, others like myself follow it because w… Read More
2018-10-09 14:01
For an industry that sells language, the world of professional translation isn’t always clear in how it uses it. Like any profession, translators have their jargon.
Continue reading… Read More
2018-10-09 13:36
As the founder of CMSWire and the Digital Experience Summit, I speak with a lot of organizations wanting to shift their business and marketing strategies to a more customer-centric POV. &ld&helli…Read More
2018-10-09 13:26
When I heard that the CMSWire editorial topic for this month was “The Modern DX Stack: From Out-of-the-Box to Homegrown and Everything in Between,” the “everything in bet… Read More
2018-10-09 12:40
Demonstrating value and ROI from social media marketing campaigns has been challenging since marketers first began using the platform to target prospects and customers. But should ROI even… Read More
2018-10-09 12:31
According to estimates from Gartner, there will be approximately 20.4 billion connected devices by 2020. About 8.4 billion of those devices will be consumer products: wearables, smart TVs… Read More
2018-10-09 12:01
Over the course of his career, Kevin Lindsay has seen the need time and again to clearly demonstrate the value of each new digital experience technology in order to dispel customers’… Read More
2018-10-08 16:46
Last year, Walmart introduced virtual reality (VR) to the world of employee training and development by using the technology to upgrade training at Walmart Academies across the US.
Continu… Read More
2018-10-08 13:47
Chatbots aren’t just for businesses anymore, they’re also being utilized by city governments that are relying more and more technology for daily operations. Some employ the sam… Read More
2018-10-08 12:31
I've followed the evolution of collaboration over the last 30 years as an industry analyst and I have this to say: there hasn't been much progress in that time period.
Continue reading Read More
2018-10-08 12:01
The bigger the change you want to see the longer it will take and the more setbacks you will meet. But big change can and does happen. And those who have changed the world the most have te… Read More
2018-10-07 13:33
Strong leadership tops the list of what it takes to build a sustainable agile culture. What constitutes a strong leader, you might ask? One’s capabilities, knowledge and re… Read More
2018-10-05 17:01
Google has acquired Onward, an artificial intelligence (AI)-powered chatbot startup that powers automated customer service and sales tools. Onward company co-founders Rémi Cossart an… Read More
2018-10-05 16:13
One of the most powerful ways for companies to connect with consumers is through visual content. While the benefits of compelling images are well known, our understanding of the… Read More
2018-10-05 15:30
Salesforce came out with its usual bevy of announcements during last week’s Dreamforce conference in San Francisco that featured nearly 200,000 attendees. The news included extended p… Read More
2018-10-05 14:56
If someone asks me what my favorite thing about librarianship is, the thing I love the absolute most — well, my answer is a little nerdy, a little sentimental, but very data-driven… Read More
2018-10-05 14:09
From Global 2000 companies to pure play startups, the signs of a well-optimized process are usually the same, both in plan and execution. Translation plays a big role as well because custo… Read More
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