2012-04-06 14:30
This afternoon I had the opportunity to attend American Business Media’s (ABM) joint meeting of the Marketing Advisory Counsel, Media Advisory Counsel and Publishers' Committee. The… Read More
Blog Directory > Business Blogs > Pharmaceutical Industry B2B Marketing business Blog >
Pharmaceutical Industry B2b Marketing Blog
pharmab2b.blogspot.com
Tags:
media
social media
social
marketing communications
facebook
read pharmaceutical industry
pinterest
communication
pain points
print
Thoughts, ideas and insights for marketing to pharmaceutical companies.
2012-03-16 21:31
An interesting look at the revenue and profit approaches for the major social media networks.Via: USBundles.com Read More
2012-02-09 00:15
The social media platform craze of the moment is Pinterest. Pinterest is gaining traction quickly and is starting to be dubbed as the Facebook killer platform. I don't pay a lot of attention… Read More
2012-02-06 20:03
I fully realize that the media landscape has changed radically and although I strongly do not believe "Print Is Dead" (ironically enough, some of these cries are from the print media themsel… Read More
2012-01-13 21:57
It is no longer unusual for companies to launch new products via their social media channels, but to date Google + has not been the platform of choice. Earlier this week Cadbury UK launched… Read More
2012-01-04 20:57
Happy New Year! I hope your holidays were fun and relaxing. I, along with many of you, have spent the last couple of weeks reviewing the successes as well as the learning points 2011 off… Read More
2011-11-14 18:25
Print and digital media have been working to effectively integrate for some time now. Like any new movement, new direction...it takes time for equilibrium and a new reality to be established… Read More
2011-11-07 21:34
This is a pretty amazing infographic that explains why content is not a luxury for effective digital marketing. Click on the graphic below to view a larger version of the graphic Read More
2011-10-28 23:00
It used to be pretty easy. If you wanted to open a general store in the 19th century or first half of the 20th century, you would rent, buy or maybe build a space within the downtown area… Read More
2011-10-17 21:33
Solid digital thinking and best practices have been utilized by Silverson and their advertising agency for a website campaign currently running on PharmaManufacturing.com. Click thru rates… Read More
2011-08-23 12:25
Itasca, Illinois (PRWEB) August 22, 2011
Putman Media's Pharmaceutical Manufacturing has won one gold 2011 National award and two gold Midwest/South regional awards from the American Society… Read More
2011-08-15 15:58
Over the years many of you have regularly read, watched and listened to articles, special reports, webcasts, podcasts and columns labored into existence by Agnes Shanley, Editor-in-Chief, Pa… Read More
2011-07-25 17:24
Photo credit: WhitejacketThis is a fun piece on Marketing Profs and there are a couple of profound points contained within it. The fun and the challenge of today's marketing landscape is th… Read More
2011-05-16 20:15
"Stick ‘em up.""Let me steal your contact data.""Now, let’s talk about building a business partnership based on mutual trust and respect."This is ludicrous chain of logic, but it… Read More
2011-05-09 15:16
Permission-based content marketing is built on a foundation of trust and reciprocity. The silent conversation goes something like this.Potential Customer: I have a challenge for which I need… Read More
2011-04-18 22:01
Many of your know that Putman Media, the publishing company that owns Pharmaceutical Manufacturing, has invested heavily over the course of the last seven years in digital media. We have in… Read More
2011-04-06 16:58
Basically all e-mail services, servers and spam filters are set up on a point system. Spam words are assigned a point(s) and once the magic number is reached (whatever the magic number is)… Read More
2011-03-24 20:26
There are many days I feel like a broken record as I interact with our Pharmaceutical Manufacturing team internally and with our clients. To settle internal debates (and the very occasional… Read More
2011-03-21 14:43
This morning Pharmaceutical Manufacturing deployed the first edition of Pharma Replay, the newest additional to our suite of digital products. Pharma Replay will be a monthly deployment co… Read More
2011-03-16 02:38
I don't think I am the first person to ponder the best use of Twitter. For a good while I was a Twitter hold out. Not a complete hold out, but far from a regular participant and avid user… Read More
2011-03-11 17:35
We know that many marketing communications tactics are now very measurable. You can include vanity tracking URLs in your print ads or print brochures. You can include code within various l… Read More
2011-02-01 17:09
Within this blog, I really do try to refrain from self-serving bragging about Pharmaceutical Manufacturing and PharmaQbD.com. However, I am going to brag just a little bit in this post.FDA… Read More
2010-12-08 16:02
Jay Berkowitz, CEO of Ten Golden Rules features tips to business owners about the leading internet marketing and online advertising trends, including search engine marketing and Web 2.0. Ac… Read More
2010-12-08 15:52
As you dive into the world of digital media and marketing, the phrase " content is king and your e-mail database is queen," surfaces over and over.In many ways digital media and marketing ha… Read More
2010-10-27 01:36
Whether responsible for the success of a Web site or merely contributors of content, marketers must understand the skills and processes required for achieving the site's communications obj… Read More
Subscribe to Pharmaceutical Industry B2b Marketing
Get updates delivered right to your inbox!