The Luxurious Concept Car
A luxury automobile is considered the peak of driving comfort, beauty, and performance. But what happens to the exotic custom Concept cars that meet the criteria for luxury and performance but don’t make it to a show room floor?
A Concept Car, also known as a prototype first started making its rounds through auto traveling Motorama shows in the 1950’s. Popularized by General Motors designer Harley Earl, Concept Cars are often shown at motor shows to gauge customer reaction to new and radical designs which may or may not be mass-produced.
So, what happens to the concept cars that are not mass-produced? Well, most auto companies have their museum where they leave the car for public viewing and imagination, an excellent idea that might inspire the next concept car designer.
Different companies will have their designers analyze the various concepts of makes and models to determine if any of the displayed ideas are worth developing into existing future ideas. Some concept cars may be put into storage by the automobile companies for later viewing and or development.
The Engines That Couldn’t
The runts of the litter. These are the concept cars that essentially have no general use for mass-production or development purposes. The automobile industry will then destroy these cars.
Here are some of the history’s most notable concept cars that never made it to development or mass-production.
Alfa Romero BAT cars – 1950’s Italian concept car built with aerodynamic stability to decrease the drag of an Alfa Romero sports car. Never made it to the show room floor.
Mercedes-Benz F700 – First introduced in a Frankfurt motor show in 2007, the car was given as a gift to UAE President Khalifa bin Zayed Al Nahyan. Although the life of the car’s driveability was shorter than the presidents name, various concepts, designs, and specifications were taken from this car and used later in Mercedes-Benz most modern vehicles.
Ferrari Modulo – Made famous by the Italian coachbuilder Paolo Martin, this Ferrari was first unveiled in a 1970 Geneva Motor Show. Complete with an extremely low body and all four wheels partially covered, The Modulo’s canopy-style roof that slides forward to permit entry to the cabin. This automobiles concept may have been ahead of its time, to say the least, in 2014 the car was sold to millionaire auto collector James Glickenhaus who is restoring it to full operating condition.
Aston Martin Atom – One of the first fully functional concept cars ever made. The Atom was designed with aluminum over a tubular steel frame. After driving the Atom several years later David Brown then purchased the Aston Martin company, but never put the concept car into production. The car is currently on display at the Heritage Motor Centre.
Although many concept vehicles never see the light of day. There are a select few that meet the consumer’s demand for a luxurious masterpiece on wheels. These cars are taken from concept into development and then mass production. Eventually, you see them every day on the road, in show room floors and popular luxury rental car industry such as Luxury Auto Rentals in Ft. Lauderdale Florida.
Listed below are a few concept cars that were taken from concept into mass-production and are available at Luxury Auto Rentals.
- McLaren Mp4 Spyder
- Ferrari California
- Rolls-Royce Wraith
- Porsche Panamera S
- Lamborghini Aventador
- Mercedes Benz GT-S AMG
- Lamborghini Huracan Coupe LP610-4
As well as being a vehicle that provides luxury, these automobiles provide pleasant, desirable features beyond the strict necessities of ordinary everyday cars.
Even though the expense of these vehicles is well beyond common, the performance, design, construction and innovative modern technology built into these cars give you a great reminder of why the idea of a concept car is essential.
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