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The State of B2B Israel Tech in 2017

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In the Westernized world, it’s easy to assume that the majority of technological innovations are centralized in the U.S. and Western Europe. However, you might be surprised to discover that Israel has one of the world’s most prolific and successful startup tech scenes. In fact, it has more high-tech startups per capita of any other country on the planet, and it ranks No. 16 on The Global Entrepreneurship and Development Institute’s ‘Global Entrepreneurship Index.’ Which, considering that as of 2017 Israel’s population is about 8.3 million, that’s an incredible achievement.

Israel has been nicknamed the ‘Start-Up Nation’ by authors Dan Senor and Saul Singer in their book “Start-up Nation: The Story of Israel’s Economic Miracle,” and the name has stuck. With its own Silicon Wadi (to mirror California’s Silicon Valley) along its coastal plain and centered in Tel Aviv, Israel has created a unique environment that fosters innovation. Of the 33 B2B software vendors on G2 Crowd with a headquarters location identified in Israel, 19 are in Tel Aviv.

This unique approach centers around “hubs.” These are typically run by a venture fund, providing funding to promising ideas nurtured within these hubs’ shared working spaces. While G2 Crowd focuses primarily on B2B software and services, Israel has a bustling “for-benefit” or fourth sector scene where non-profit, social and environmental justice goals are approached with a business mindset.

Note: Only software vendors on G2 Crowd with headquarters currently in Israel are included in graph.

With Israel emerging as a tech hub, we have pulled together a state of the Israeli B2B tech scene that includes all of the top-rated products on G2 Crowd which have parent companies headquartered in Israel. Our list is ranked by user satisfaction of a company’s top-rated product. To qualify, a product was required to have at least 10 verified real-user reviews.

For each qualifying product, we created a company profile to recognize what that company is and does, as well as give insight into their history and culture. The data relies on G2 Crowd’s near 300,000 B2B software and services reviews, or from publicly-made available data sources such as LinkedIn, Crunchbase and Glassdoor. The report features 32 B2b Israeli software companies who are represented with over 1,150 verified user reviews across categories from Project Management to Social Media Management to Service Desk. Continue reading for an in-depth look into the major players fueling Israel’s emerging tech hub.


Top B2B Israeli Tech in 2017

  1. Logz.io
  2. Wix
  3. RadView Software
  4. Kenshoo
  5. SysAid
  6. Oktopost
  7. IConduct
  8. Klear
  9. PractiTest
  10. monday.com
  11. GamEffective
  12. Commun.it
  13. emaze
  14. AppsFlyer
  15. NICE Systems
  16. BrightInfo
  17. ClickTale
  18. Cato Networks

1. Logz.io
Product: Logz.io
Category: SIEM
City: Tel Aviv
Founded: 2014
Employees: 82

Logz.io is a log analysis platform that provides AI-powered ELK (elasticsearch, logstash and kibana) as a service. It has an impressive 4.6 out of 5 stars based on 25 reviews on G2 Crowd. The company has offices in both Boston and Tel Aviv.

  • Product Details
  • Financial Details
  • Work Culture
Total Reviews: 25
Categories: Security Information and Event Management (SIEM),
Log Analysis, Application Performance Monitoring
Average Company Size: 56% of reviewers work for a mid-market company (51-1,000 employees).
Highest-Rated Features: Logz.io reviewers rated the tool’s product direction (100% user satisfaction) and its ease of doing business with (98% user satisfaction) as the tool’s two top-rated features.
Total Funding: $46,900,000
Funding Rounds: 4
Number of Investors: 4

Series C in Nov. 2017: $23,000,000 led by OpenView
Series B in Nov. 2016: $16,000,000 led by OpenView
Series A in Oct. 2015: $6,700,000 led by 83North
Seed Round in Feb. 2015: $1,200,000 led by Giza Venture Capital

Mission Statement: “Logz.io simplifies log analysis by using predictive analytics and machine-learning algorithms to find and predict critical events in the volumes of information that is now constantly generated in IT environments by servers, applications, and network devices.”

Glassdoor Employee Rating: 5 out of 5 stars –
based on 1 review

View all Logz.io job openings on LinkedIn


2. Wix
Product: Wix
Category: Website Builder
City: Tel Aviv
Founded: 2006
Employees: 2,206

Wix is one of the world’s leading website builders, having been featured as a Leader in the G2 Crowd Winter 2016 Website Builder Grid® Report. With Wix’s cloud-based development platform, anyone can create a website for free. In 2017, Wix boasts over 110 million users. It has offices in Israel, the U.S., Lithuania, Germany, Brazil and the Ukraine.

  • Product Details
  • Financial Details
  • Work Culture
Total Reviews: 573
Categories: Website Builder
Average Company Size: 81% of reviewers work for a small-business company (50 or fewer employees).
Highest-Rated Features: Wix reviewers rated the tool’s drag and drop (90% user satisfaction) and templates (86%) as the tool’s two top-rated features.
NASDAQ Symbol: WIX
IPO Share Price: $17
Money Raised at IPO: $127,050,000

Total Funding: $58,500,000
Funding Rounds: 4
Number of Investors: 5

IPO in Nov. 2013: $603,917,556 valuation at IPO
Series D in March 2011: $40,000,000 led by Dag Ventures
Series C in March 2010: $10,000,000 led by Benchmark
Series B in Oct. 2008: $3,500,000 led by Bessemer Venture Partners
Series A in Dec. 2007: $5,000,000 led by Bessemer Venture Partners

Mission Statement: “We provide a world-class website building platform to over 100 million users in 190 countries. Wix has something for everyone. So, whether you’re a photographer, musician, small business owner, entrepreneur, bride or student, we provide all the tools and features you need to build an amazing online presence for FREE.”

Glassdoor Employee Rating: 4.6 out of 5 – based on 134 reviews

View all Wix job openings on LinkedIn


3. RadView Software
Product: WebLOAD
Category: Software Testing
City: Rosh Ha’Ayin
Founded: 1993
Employees: 27

WebLOAD is a load testing product that supports enterprise-scale technology. It was recently featured as a High Performer on G2 Crowd’s Summer 2017 Software Testing Grid® Report. WebLOAD’s parent company, Radview, has offices in North America, the UK, France, Israel and Germany.

  • Product Details
  • Financial Details
  • Work Culture
Total Reviews: 17
Categories: Software Testing
Average Company Size: 59% of reviewers work for an enterprise company (more than 1,000 employees).
Highest-Rated Features: WebLOAD reviewers rated the tool’s quality of support (93% user satisfaction) and ease of doing business with (90%) as its two top-rated features.
Stock Symbol: RDVWF
IPO Share Price: $.0065
Money Raised at IPO: $40,000,000

Total Funding: $11,500,000
Funding Rounds: 3
Number of Investors: 4

IPO in Aug. 2000
Funding Round in Aug. 2006: $1,500,000 led by Fortissimo Capital
Series B in Dec. 2000: $3,500,000 led by North Bridge Venture Partners
Series A in May 1998: $4,000,000 led by Formula Ventures

Mission Statement: “Provide cost-effective performance and load testing for web and cloud applications. WebLOAD caters to both novice performance testers as well as to programmers, who can build complex load scenarios.”

Glassdoor Employee Rating: n/a

View all RadView Software job openings on LinkedIn


4. Kenshoo
Product: Kenshoo Infinity Suite
Category: Cross-Channel Advertising
City: Tel Aviv
Founded: 2006
Employees: 591

Kenshoo is an agile marketing software that covers many different advertising channels. From search advertising to social media and mobile advertising, Kenshoo claims to have nearly 4,000 ads globally. Beyond its headquarters in Tel Aviv, Kenshoo also has six offices in the U.S., as well as offices in Mexico, Australia, the UK, China, Japan, Germany, Spain, France, Singapore, Brazil and Sweden.

  • Product Details
  • Financial Details
  • Work Culture
Total Reviews: 213
Categories: Cross-Channel Advertising, Display Advertising, Mobile Advertising, Social Media Advertising, Other Digital Advertising
Average Company Size: 46% of reviewers work for a mid-market company (51-1,000 employees).
Highest-Rated Features: Kenshoo reviewers rated the tool’s ad and conversation tracking (88% user satisfaction), as well as its paid keyword optimization (87%) as the tool’s two top-rated features.
Total Funding: $49,660,149
Funding Rounds: 7
Number of Investors: 4
Number of Acquisitions: 1

Acquisition in Sep. 2014: Acquired Adquant for $12,000,000.
Series F in Apr. 2014: $20,000,000 led by Bain Capital Ventures.
Series E in Nov. 2012: $12,000,000 led by Tenaya Capital.
Series D in Sep. 2010: $17,660,149 led by undisclosed investor.
Series C in Jul. 2010: Undisclosed round led by Sequoia Capital.
Series B in Mar. 2009: Undisclosed round led by Sequoia Capital.
Series A in Apr. 2008: Undisclosed round led by Arts Alliance Ventures.
Series A in Dec. 2007: Undisclosed round led by Sequoia Capital.

Company Awards:
2017 – Technology Partner of the Year for North America and EMEA – Bing
2017 – Best SEA Suite – SEMY Awards
2017 – Best PCC Management Suite – European Search Awards

Mission Statement: “Kenshoo’s mission is to empower every marketer in the world with technology to build brands and generate demand across all media.”

Glassdoor Employee Rating: 3.8 out of 5 – based on 111 reviews

View all Kenshoo job openings on LinkedIn


5. SysAid
Product: SysAid
Category: Service Desk
City: Tel Aviv
Founded: 2002
Employees: 125

SysAid is a service desk platform that integrates all the important IT service management tools in one dashboard. It was named a High Performer in G2 Crowd’s Summer 2017 Service Desk Grid® and boasts a customer base of more than 10,000 companies in 140-plus countries. SysAid has offices in the U.S., Australia, the UK, Brazil and Israel.

  • Product Details
  • Financial Details
  • Work Culture
Total Reviews: 69
Categories: Service Desk
Average Company Size: 67% of reviewers work for a mid-market company (51-1,000 employees).
Highest-Rated Features: SysAid reviewers rated the tool’s automated ticket routing (97% user satisfaction) and its ticket notification (90%) as the tool’s two top-rated features.
Total Funding: n/a
Funding Rounds: 1
Number of Investors: n/a

Funding Round in Jan. 2015: Undisclosed amount from an undisclosed investor.

Mission Statement: “To make the lives of SysAdmins around the world easier, and make their IT environments and IT service delivery better”

Glassdoor Employee Rating: 2.8 out of 5 – based on 18 reviews

View all SysAid job openings on LinkedIn


6. Oktopost
Product: Oktopost
Category: Social Media Management
City: Ramat Gan
Founded: 2013
Employees: 19

Oktopost is a platform designed for B2B marketers specifically for social media marketing. It was named a High Performer on G2 Crowd’s Winter 2018 Social Media Monitoring, Social Media Management, Social Media Analytics, and Social Media Suites Grid® Reports.

  • Product Details
  • Financial Details
  • Work Culture
Total Reviews: 53
Categories: Social Media Analytics, Social Media Management, Social Media Monitoring
Average Company Size: 53% of reviewers work for a mid-market company (51-1,000 employees).
Highest-Rated Features: Oktopost reviewers rated the tool’s scheduling (100% user satisfaction) and its reporting (98%) as the tool’s two top-rated features.
Total Funding: $800,000
Funding Rounds: 1
Number of Investors: 2

Seed Round in Nov. 2016: $800,000 led by 2B Angels

Mission Statement: “We’re a young, dynamic software company that creates simple, beautiful software for B2B marketers.”

Glassdoor Employee Rating: 5 out of 5 stars – based on 1 review

View all Oktopost job openings on LinkedIn

“We’re very excited to be included on G2 Crowd’s list of top technologies. It’s always great to see that our team’s efforts to be the leading social cloud for the B2B enterprise are recognized. Moving into 2018 we look to further develop and grow our platform to ensure companies can harness the power of social media.”
-Ben Green, VP Operations, Oktopost.


7. IConduct
Product: IConduct
Category: iPaaS
City: Haifa
Founded: 2016
Employees: 14

IConduct is an IPaaS platform that helps users integrate their software solutions. It can handle integrations for Salesforce, HubSpot, Oracle, NetSuite, Jira, OKTA and more. IConduct was also named a High Performer on G2 Crowd’s Summer 2017 iPaaS Grid® Report.

  • Product Details
  • Financial Details
  • Work Culture
Total Reviews: 29
Categories: iPaaS
Average Company Size: 86% of IConduct reviewers work for a mid-market company (51-1,000 employees).
Highest-Rated Features: IConduct reviewers rated the tool’s data transformations (94% user satisfaction) and its master data management (94%) as the tool’s two top-rated features.
Total Funding: n/a
Funding Rounds: n/a
Number of Investors: n/a

There is no public information on IConduct’s financial portfolio.

Mission Statement: “At IConduct we understand that every business is unique and different, and we see it as our mission to provide solutions that everyone can enjoy. It is this commitment, coupled with our dynamic and highly responsive spirit, that enables us to provide simple, effective solutions with true value for money. Now, as anyone in a good relationship will tell you, good relationships are not about co-dependence, they’re about being independent, together.”

Glassdoor Employee Rating: n/a

View all IConduct job openings on LinkedIn


8. Klear
Product: Klear
Category: Social Media Analytics
City: Haifa
Founded: 2011
Employees: 12

Klear is a social media and influencer marketing platform that empowers data-driven marketing. Named a High Performer on the Winter 2018 Influencer Marketing Grid® Report, Klear has information on more than 500 million social media accounts.

  • Product Details
  • Financial Details
  • Work Culture
Total Reviews: 17
Categories: Social Media Analytics, Social Media Monitoring, Influencer Marketing
Average Company Size: 88% of reviewers work for a small-business company (fewer than 50 employees).
Highest-Rated Features: Klear reviewers rated the its influencer identification (96% user satisfaction) and its scalability (95%) as the tool’s two top-rated features.
Total Funding: $2,900,000
Funding Rounds: 5
Number of Investors: 4

Series A in Jun. 2015: $1,500,000 led by AltaIR Capital
Seed Round in Mar. 2015: $750,000 from undisclosed investor
Seed Round in Sep. 2014: $150,000 from undisclosed investor
Non Equity Assistance in Sep. 2012: Undisclosed amount led by Microsoft Accelerator Tel Aviv
Seed Round in Feb. 2012: $500,000 led by Microsoft Accelerator Tel Aviv

Mission Statement: “To analyze billions of interactions that happen every day on social networks and extract valuable insights. This fuels our platform with unique data that helps you make better decisions.”

Glassdoor Employee Rating: n/a

View all Klear job openings on LinkedIn


9. PractiTest
Product: PractiTest
Category: Software Testing
City: Rehovot
Founded: 2008
Employees: 11

PractiTest is a software testing platform designed to help users control the testing and development process. It was named a High Performer on the Summer 2017 Software Testing Grid® Report. PractiTest can be integrated with Jira, Redmine, Bugzilla and more.

  • Product Details
  • Financial Details
  • Work Culture
Total Reviews: 13
Categories: Software Testing
Average Company Size: 62% of reviewers work for a small-business company (fewer than 50 employees).
Highest-Rated Features: Falcon.io reviewers rated the tool’s scalability and its performance and reliability as the tool’s two top-rated features (each at 89% user satisfaction).
Total Funding: n/a
Funding Rounds: n/a
Number of Investors: n/a

There is no public information on PractiTest’s financial portfolio.

Company Awards:
2016 30 Fastest Growing Companies – The Silicon Review

Mission Statement: “We pursue long term ideas without fear and only release our products when we feel they meet our standards”

Glassdoor Employee Rating: n/a

View all PractiTest job openings on LinkedIn


10. monday.com
Product: monday.com (formerly dapulse)
Category: Project Management
City: Dimona
Founded: 2012
Employees: 95

monday.com is a project management tool to keep teams focused and in communication. Having recently changed its name from dapulse, Monday.com was named a High Performer in the Fall 2017 Project Management Grid® Report. Its single main office is in Tel Aviv.

  • Product Details
  • Financial Details
  • Work Culture
Total Reviews: 40
Categories: Project Management, Product Management
Average Company Size: 58% of reviewers work for a small-business company (50 or fewer employees).
Highest-Rated Features: monday.com reviewers rated its portfolio coordination and its performance and reliability as the tool’s two top-rated features, each at 89% user satisfaction.
Total Funding: $34,100,000
Funding Rounds: 3
Number of Investors: 3

Series B in Apr. 2017: $25,000,000 led by Insight Venture Partners
Series A in Dec. 2015: $7,600,000 led by Genesis Partners
Seed Round in Aug. 2012: $1,500,000 led by Genesis Partners

Company Awards:
2017 – One of the Hottest Startups in Tel Aviv – WIRED
2017 – 7 Best Israeli Startups to Work For – The Times of Israel
2017 – 25 Coolest Tech Companies in Israel – Business Insider
2017 – Most Promising Startups in Israel – Globes

Mission Statement: “Our mission is to help teams build a culture of transparency, empowering everyone to achieve more and be happier at work.”

Glassdoor Employee Rating: 5 out of 5 stars – based on 13 reviews

See all monday.com job openings on LinkedIn


11. GamEffective
Product: GamEffective
Category: Sales Gamification
City: Tel Aviv
Founded: 2012
Employees: 52

GamEffective is an easily integrated employee engagement and sales gamification platform. Its integrations include Salesforce, Microsoft Dynamics, Oracle, Jive, Cornerstone, Zendesk and more. With 18 reviews, GamEffective has an impressive score of 4.6 out of 5 stars on G2 Crowd.

  • Product Details
  • Financial Details
  • Work Culture
Total Reviews: 18
Categories: Sales Gamification, Sales Performance Management, Employee Engagement, Corporate LMS.
Average Company Size: 61% of reviewers work for an enterprise company (more than 1,000 employees).
Highest-Rated Features: GamEffective reviewers rated its CRM integration (91% user satisfaction), as well as its user, role and access management (90%) as the tool’s two top-rated features.
Total Funding: $10,000,000
Funding Rounds: 4
Number of Investors: 5

Series B in Aug. 2017: Undisclosed amount led by Jerusalem Venture Partners (JVP)
Series B in Jan. 2016: $7,000,000 led by CE Ventures
Series A in Jan. 2015: $3,00,000 led by Verint Systems
Seed Round in Jan. 2014: Undisclosed amount led by undisclosed investor

Mission Statement: “GamEffective supports microlearning engagement, for better onboarding, self-service learning, instructor-led training, repetitive learning and more.”

Glassdoor Employee Rating: n/a

View all GamEffective job openings


12. Commun.it
Product: Commun.it
Category: Social Media Management
City: Tel Aviv
Founded: 2012
Employees: 12

Communi.it is a community management tool specifically for Twitter. With built-in Twitter analytics, companies can jump-start their social media presences. Commun.it claims to have 1 million users in more than 175 countries.

  • Product Details
  • Financial Details
  • Work Culture
Total Reviews: 15
Categories: Social Media Management, Social Media Monitoring
Average Company Size: 73% of reviewers work for a small-business company (50 or fewer employees).
Highest-Rated Features: Commun.it reviewers rated its influencer identification and social listening as the tool’s two top-rated features, each at 94% user satisfaction.
Total Funding: $100,000
Funding Rounds: 1
Number of Investors: 1

Seed Round in Dec. 2012: $100,000 led by undisclosed investor

Mission Statement: “Commun.it’s goal is to bridge the business – social media gap, building a Social SalesForce and changing the way marketers manage their online communities across the various social mediums in real time.”

Glassdoor Employee Rating: n/a

View all Commun.it job openings on LinkedIn


13. emaze
Product: emaze
Category: Presentation
City: Tel Aviv
Founded: 2012
Employees: 22

Completely cloud-based, emaze allows users to create and share presentations quickly and easily. Ideal for school, websites, blogs, business and more, user reviews have given emaze a score of 4.4 out of 5 stars with 27 reviews.

  • Product Details
  • Financial Details
  • Work Culture
Total Reviews: 27
Categories: Presentation
Average Company Size: 41% of reviewers work for a small-business company (50 or fewer employees), while 37% of reviewers work for an enterprise company (more than 1,000 employees).
Highest-Rated Features: emaze reviewers rated its ease of use and overall meeting of requirements as its two top-rated features, each at 87% user satisfaction.
Total Funding: $2,800,000
Funding Rounds: 2
Number of Investors: 2

Series A in Nov. 2014: $2,000,000 led by Firstime Venture Capital
Seed Round in May 2013: $800,000 led by TheTime

Mission Statement: “emaze enables you to create amazing presentations in minutes”

Glassdoor Employee Rating: n/a

View all emaze job openings on LinkedIn


14. AppsFlyer
Product: AppsFlyer
Category: Mobile Marketing
City: Herzliya
Founded: 2011
Employees: 333

AppsFlyer is a mobile marketing platform that allows businesses to grow their mobile presences. A variety of tools and marketing strategies are built into the platform to help companies get maximum exposure. Users have reviewed AppsFlyer and given it a score of 4 stars out of 5.

  • Product Details


This post first appeared on G2 Crowd, please read the originial post: here

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The State of B2B Israel Tech in 2017

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