2017-08-30 19:33
Introducing New Sincerity, a storytelling magazine, publisher agency and digital media company celebrating culture, identity and diversity in America. New Sincerity is a new kind of magazine… Read More
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Welcome To The Leverage Marketing Blog
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Leverage Blog is a marketing blog for small business, nonprofit organizations and startups. News you can use on web marketing, design, social media, seo and all things marketing.
2017-08-30 19:33
Introducing New Sincerity, a Wheel Media partner, storytelling agency, and digital media company celebrating culture, identity and diversity in America. New Sincerity is a new kind… Read More
2016-09-16 04:58
Charlie Jadallah and Darwin Ventures: The Fund of Funds Advantage
Charlie Jadallah, A partner with Darwin Ventures in San Francisco, breaks down the details of a fund of funds. This specific… Read More
2016-08-05 22:59
An article in The Atlantic talked about how hipsters thrive off of irony. Irony is a small subset of our generation’s tool for talking critiquing society. Yet they went on to remind us… Read More
2016-03-19 18:53
In Depth: Google Knowledge Graph
Launched in May of 2012, Google Knowledge Graph is Google’s answer to redefining the way the world looks at data by placing a great emphasis on factual… Read More
2016-03-19 18:53
If you use Wordpress for either personal or commercial purposes, you may have realized that there are a lot of features that you might like to add that Wordpress just doesn’t see… Read More
2016-03-19 18:53
Effective content marketing can be your company's greatest asset, or its biggest downfall. Creating and maintaining a level of high-quality content is no small task. Often, it requires… Read More
2016-03-19 18:53
Angel investors can provide you with much-needed capital for your startup business. They are one of the startup funding options you have, along with using your own savings, borrowing mo… Read More
2015-05-15 05:16
We are all looking for the best tips and tricks to make our website stand out from the crowd. So many terms are tossed around and UX best practices so frequently… Read More
2015-05-07 17:54
When quality and price are equal, the majority of consumers globally (53% to be exact) will choose a product or service that offers a social good impact, or a product from a company that is… Read More
2014-07-01 21:18
Looking for an angel investor? Inc.com recently shared some good tips on how to impress. Personally, I always think it's a good idea to prepare for the worst and hope for the best - so when… Read More
2014-06-25 19:44
Starting a nonprofit organization can be personally gratifying but also financial trying. It takes true passion to be willing to put up with long hours and low pay in comparison to what cou… Read More
2014-06-24 17:04
I've always thought it would be cool to be able to have a recording of everything I've ever seen and heard, so I could tell a friend, "Hey, I saw this cool car on the road the other day," a… Read More
2014-01-29 21:59
With social behemoths like Google+, Pinterest, and Instagram coming to maturity, and with established sites like Facebook and Twitter likely to release interesting new updates and feature… Read More
2014-01-23 07:55
Whether you’re selling books, technology, clothes, or food, avoiding a few critical mistakes will help you satisfy your customers and grow faster. Without further ado, here are 5 mis… Read More
2014-01-14 17:35
Web design is an art. There’s more to it then looks, though; functionality is equality important. The free resources available today, ranging from themes to website platforms / conten… Read More
2014-01-08 02:18
An increasingly vast and complex field, SEO can be overwhelming for everyone but experts. What should you do first? Why? How? Answering these questions will be easier if you discover a few… Read More
2013-12-20 21:03
LinkedIn is the world’s largest network for professionals, but its true potential for businesses is often overlooked, especially by small companies, who invest all their social media… Read More
2013-12-18 01:32
Kickstarter is one of the most popular crowdsourcing websites in the world, enabling artists, writers, and entrepreneurs to kick-start bright projects by getting funding from normal people… Read More
2013-12-14 00:43
Lists help us sort and clarify our thoughts, make sense of the world around us, define tasks and set targets, and ultimately increase our productivity. We make lists before writing an artic… Read More
2013-12-11 20:51
Eager to devote your next weekend to recording business transactions? Didn’t think so. Bookkeeping is one of the most distasteful activities for many business owners and entrepr… Read More
2013-12-03 22:35
Your business should be booming... But are these easily fixable mistakes holding you back from success?
Home pages are akin to the cover of a book or a movie poster. They are the first glim… Read More
2013-11-24 23:00
We live in a mobile world, and it's no more evident than when you take a step back and peek at the small business world.
A recent study through VentureBeat just found that 50% of… Read More
2013-11-22 01:27
From a distance, achieving top-notch SEO seems like it should be easily attainable, that it takes little more than keyword stuffing to make your website get top search results. In tr… Read More
2013-11-17 09:19
Happy weekend, small business owners and entrepreneurs! Enjoy these great marketing, tech, and small biz reads from around the web:
-- The holidays are poking around the corner, and… Read More
2013-11-14 23:18
SEO is constantly evolving, its function and benefits advancing alongside technology. In order to make the most out of this tool, it's important to know the truths that define SEO today. Th… Read More
2013-11-13 07:17
Thoughtful, innovative web design creates a memorable and unique feel for any website. Draw in your audience with standout graphic design, web design or even the design of a logo. In return… Read More
2013-11-09 18:49
Happy weekend! Celebrate a few days of rest and relaxation with these great reads from around the web!
First off, have you ever wondered who takes the title has having the most favor… Read More
2013-11-08 19:53
Social Media holds enormous potential, giving your business the ability to grow in size, reputation and profits. But the concept is also shrouded in mystery - and in order to make the most… Read More
2013-11-07 01:00
You've worked hard to establish a small business that is reputable, honest and trustworthy. So why jeopardize that by having someone compromise your security? Take a look below to explore… Read More
2013-11-02 18:00
Take a deep breath and congratulate yourself - you conquered the work week! While you're relaxing this weekend, take a look at these links from around the web. We thought they were… Read More
2013-11-01 22:43
Before we dive into this story, here's an answer to an important question: What exactly is social commerce? Mashable explains that the term encompasses "new online retail models or marketi… Read More
2013-10-30 20:58
Attention, small businesses: Shoppers love you.
According to a the Deluxe Annual Holiday Shopping Survey, 35 percent of consumers (up from last year's 27 percent) claim that they're g… Read More
2013-10-23 19:04
Whether you run a blog, a
non-profit organization, or a business, social media can help you
convey your message effectively, as well as consolidate your relation
with your fans, followers… Read More
2013-10-18 20:58
Small business owners have to be expert jugglers. They need to be marketers, managers, financial planners, and innovators. They need to be comfortable wearing many hats so that they can… Read More
2013-10-16 21:10
Whether you run a small
charity, a big museum, or an organization that saves the Tasmanian Devils from extinction in Australia, using Silicon Valley web design
for non profits can help you… Read More
2013-10-11 20:08
We all have bad habits. But these practices could be negatively affecting your small business, and holding it back from growing to its full potential. Take a look below - if any of them… Read More
2013-10-09 20:20
The online environment offers many opportunities to small businesses. Opening new locations, reaching out to new markets, establishing partnerships, promoting your products and servic… Read More
2013-10-04 18:57
Too often, people think of LinkedIn merely as a job board. But there's a lot more to it than that. In truth, LinkedIn is a valuable way to leverage online marketing for your business. Learn… Read More
2013-10-02 23:24
We live in an entrepreneureal world. People have brilliant, innovative ideas - and they have the drive and tenacity to turn those ideas into actions.
Startups want these types of min… Read More
2013-09-27 22:09
Here are a few ways that you can use twitter to develop relationships with your audience. In strengthening these bonds, you are more likely to have a sustainable customer base. As a result… Read More
2013-09-24 23:43
Social media is a driving force in the modern marketplace. For small businesses, it provides a perfect avenue to gather new customers and ensure that people keep coming back. Although… Read More
2013-08-19 14:03
Just in case the jury is still out on whether local SEO is something you should seriously look into for your business, consider this: 97% of customers search for local businesses online and… Read More
2013-08-07 15:20
Aside from looking great, the benefits of responsive web design are vast. Namely this; mobile will soon overtake desktop for Internet use.
The link here is that with responsive website des… Read More
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