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4 Bad Habits That Hurt Your Business (And Are Easy to Break)




We all have Bad Habits. But these practices could be negatively affecting your small Business, and holding it back from growing to its full potential. Take a look below - if any of them look familiar, then it's time for you to break your bad habits and build a better business in the process.

1. Disregarding the Power of Mobile Marketing

An estimated 98% of small businesses don't have sites that are optimized for mobile viewing. It might not seem like this facet would have a big effect on your company, but consider this: about 86 million Americans utilize smartphones to learn more about businesses. 62% of these people shop from their smartphone at least once-monthly. If your site isn't mobile optimized, then you're denying your business a significant number of potential customers. 

2. Not Having a Blog

Contrary to popular belief, blogs are actually a very lucrative aspect of business. By adding new content to your blog a couple of times a week, you are increasing your ranking in search engines and positioning yourself as a relevant force in your field. Still not convinced? Consider this: According to Hubspot, companies that update their blog a few times a month generate 70% more leads than those who do not. 

3. Not Protecting Data

Think that your small business won't be affected if people get ahold of your data? Think again. Everything - from financial records to networks to social media accounts - should be monitored frequently for security purposes. Create a protocol for all of your employees to follow that ensures that your information is safe, and consider assigning someone to manage data security. 

4. Thinking Short-Term

Running a small business can often feel like a circus act - you're contantly juggling different tasks and trying to stay afloat. While it's important to keep the day-to-day aspects of your business running smoothly, it's also vital to have long-term goals. Your business needs direction; it needs goals; it needs perspective. Thinking in the long-term is the only way that your business will truly grow.

If you're guilty of some of these bad habits, don't stress. They're easy enough to break - and will radically improve your business in the process!

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Insights courtesy of Open Forum and Wheel Media, a San Francisco marketing company. 



This post first appeared on Welcome To The Leverage Marketing, please read the originial post: here

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4 Bad Habits That Hurt Your Business (And Are Easy to Break)

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