2017-02-10 14:12
Want to know what makes an e-commerce site rank well in Google? This study explores those ranking signals. The post Searchmetrics e-commerce ranking factors study says easy e-commerce sites… Read More
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Search engine optimization tips and news for small business owners.
2017-02-10 14:06
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they spea… Read More
2017-02-09 22:53
Google likely has 30+ billion queries per month across platforms. The post Data: Google monthly search volume dwarfs rivals because of mobile advantage appeared first on Search Engine Land… Read More
2017-02-09 21:00
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Report Google autocompletes, Bing iOS app and weather resu… Read More
2017-02-09 20:02
Snowbirds can also get quick results for snow conditions at U.S. ski resorts. The post Bing refreshes weather search results with interactive slider to see forecasts throughout the day appea… Read More
2017-02-09 19:42
Launching a new product requires time, money, and a whole lot of elbow grease. When the launch goes off without a hitch, all the effort seems worth it — but when it fails, it can send… Read More
2017-02-09 19:32
Feedback tool is currently in limited testing, but company hopes to launch it worldwide soon. The post Google is testing a new way to report offensive Autocomplete suggestions appeared first… Read More
2017-02-09 19:17
Game day ads drove incremental lifts in branded search for CPG, almost none for B2B brands, Quantcast data show. The post Update: Brands saw bigger search lifts from releasing ads early onli… Read More
2017-02-09 19:08
With the new 6.11 version of Bing’s iOS search app, results for a “homes for sale + zip code” query returns real estate listings for specified zip codes. The post Bing upda… Read More
2017-02-09 18:41
Nearly 60 percent used voice because it was faster or easier than typing. The post Survey: Alexa the most frequently used assistant, Cortana seen as most accurate appeared first on Search En… Read More
2017-02-09 16:44
Whether you want to gain some insight into how Google’s Knowledge Graph works or just want to prank your friends, columnist Tony Edward shows some cool tricks for changing up the SERP… Read More
2017-02-09 16:32
New to local search? Wondering where to start? Columnist Sherry Bonelli offers five tactics to help you kick off your local SEO campaign. The post Local SEO in 2017: 5 simple ways to dominat… Read More
2017-02-09 16:30
It‘s hard to get comments approved on high PR blogs and websites. These high PR blogs have strict approval mechanism for blog comments, and it is not easy to get visibility with substa… Read More
2017-02-09 16:23
Brands everywhere are realizing that mobile is truly the marketing avenue that never sleeps.The post 5 Tips to Navigating the Constantly-Moving Mobile Market by @denharsh appeared first on S… Read More
2017-02-09 15:07
The old metric will vanish completely as Conversions measurement fully takes over. The post AdWords Converted Clicks sunsets for good in March appeared first on Search Engine Land. Please vi… Read More
2017-02-09 15:00
We decided to host a meetup with experts Peter Mead, Sha Menz and Tim Capper to reveal the most detrimental habits that can ruin your SEO efforts. Dive in to watch the video and to read the… Read More
2017-02-09 14:02
Back in October, Google announced the impending rollout of a mobile-first search index, a sure to be massive overhaul of the way Google indexes its search results which has had SEOs scr… Read More
2017-02-09 12:33
Employees know the product best and interact with customers on a daily basis. This should translate accordingly with your content marketing efforts.The post 6 Ways Your Employees Can Acceler… Read More
2017-02-08 21:34
We all know the creative process is challenging. Its non-linear nature often causes frustration, delays, unplanned expenses and burned-out creative teams. Join brand expert Lesya Lysyj and H… Read More
2017-02-08 21:00
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ads report, Search Console with Data Studio & Pin… Read More
2017-02-08 20:48
It’s a new year and with it comes various updates in the social media world.The post Last Month in Social Media: January 2017 by @thebigdebowski appeared first on Search Engine Journal… Read More
2017-02-08 20:38
Build more flexible reports and combine Search Console data with other data sources. The post Google Data Studio now connects to Search Console appeared first on Search Engine Land. Please v… Read More
2017-02-08 18:55
Pinterest is bringing search to the real world. On Wednesday the social-network-slash-search-engine introduced Lens, a mobile app that uses the phone’s camera to recognize physical obj… Read More
2017-02-08 18:50
When it comes to online advertising, no one is disputing that demographics are important. After all, they’re what powers your media buying and customer personas. The data you collect i… Read More
2017-02-08 17:30
If you‘re an digital marketing industry expert – put that knowledge to work and make money. Use social media to build a following, and teach classes or built your own membership… Read More
2017-02-08 16:49
Columnist Stephan Spencer explains the benefits of podcasting, as well as how to optimize your podcast for visibility in search engines, YouTube and platforms like iTunes or Google Play. The… Read More
2017-02-08 16:46
YouTube is launching mobile live streaming and a tool to earn money from those live streams – but only for creators with at least 10,000 subscribers.The post YouTube Gives Creators Liv… Read More
2017-02-08 16:30
Although content marketing is an incredible strategy for gaining traction, traffic, shares and backlinks, it‘s imperative to keep the track of results to see which strategies bring in… Read More
2017-02-08 15:46
It’s February, and you know what that means — the holidays are just around the corner! Okay, maybe not, but columnist Dave Davies explains why now is actually the ideal time for… Read More
2017-02-08 15:33
Audience exclusions will be available in all markets. The post Bing Ads rolling out list exclusions for retargeting ads appeared first on Search Engine Land. Please visit Search Engine Land… Read More
2017-02-08 14:09
Yes, we’re well into 2017 now and Google has already rolled out a significant algorithm update this year. But of course every SEO worth her salt knows that last year’s algo updat… Read More
2017-02-08 12:55
Jenny Halasz answers questions on the mobile interstitials penalty and certain features that affect SEO visbility.The post #AskanSEO: Questions on What Affects SEO Visibility by @jennyhalasz… Read More
2017-02-08 12:45
What can data from LinkedIn and Indeed tell us about the state of the SEO career? Using nine months’ worth of data for the 75 most populous metros in the United States, I dive into the… Read More
2017-02-08 11:19
Despite the fact that marketers are flocking to Facebook to launch new campaigns every day, not every campaign is successful. As with any advertising medium, there are nuances to observe and… Read More
2017-02-07 21:48
Advertisers attempting Phishing attacks and pushing counterfeit goods continued to try to evade detection. The post Bing rejected 130 million ads in 2016, including 17 million tech support s… Read More
2017-02-07 21:03
Bing Ads blocked 130 million ads and banned 175,000 advertisers last year. That’s according to Bing Ads’ Ad Quality in Review 2016 report.The post Bing Ads Blocked 130 Million Ba… Read More
2017-02-07 21:00
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Local SEO, links via content & more appeared first on… Read More
2017-02-07 19:24
About 6 months ago I decided that I was going to build a SaaS company from scratch. I had recently sold my company and found myself in discussions with a number of startups around making ang… Read More
2017-02-07 17:00
49% of marketers considered that their stagnant success with content marketing was due to a lack of strategy or other strategy issues. How can you create a better content marketing strategy?… Read More
2017-02-07 16:39
Do you think you know how to do SEO effectively in 2017? Even if the answer is a solid YES, be sure to align your skills and knowledge with the Semantic SEO Strategy Guide brought to you by… Read More
2017-02-07 16:00
In today‘s world, we often feel we must become “experts“ in a field almost overnight if we are going to keep up with the competition. Digital marketing training is the next… Read More
2017-02-07 15:37
Looking to optimize your business website for local search, but not sure where to start? Columnist Ryan Shelley provides some tips for beginners. The post 3 local SEO tips that deliver busin… Read More
2017-02-07 15:17
Great content doesn’t always translate to great links. Columnist Chris Liversidge explains the problem with this strategy and advocates for a more audience-focused approach. The post W… Read More
2017-02-07 13:20
With exponential changes in the marketing landscape over the last decade, Marshall McLuhan’s proclamation “The medium is the message” has gained new meaning. Faced with a c… Read More
51% Haven’t Felt The Effects Of Google’s Mobile Interstitials Penalty [POLL] By @rinadianewrites
2017-02-07 12:43
Has your site been affected since Google’s roll out of its mobile interstitials penalty? We’ve got insights in our latest #SEJSurveySays poll results.The post 51% Haven’t F… Read More
2017-02-07 11:19
Are your SEO efforts hitting rock bottom? It may be time to revisit your strategies before it’s too late.The post Why Your SEO Campaign is Failing by @alexanderkesler appeared first on… Read More
2017-02-07 00:08
Posted by Daniel_MarksIt seems like every couple months (weeks?) there’s a new post predicting the end of SEO: But rather than proclaiming that SEO is already dead (it’s not), le… Read More
2017-02-06 21:00
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AMP URLs, Google Maps traffic & Super Bowl sear… Read More
2017-02-06 19:00
New anchor button enables copy-and-paste of URLs directly to publisher sites. The post Google makes it easier to see and share publishers’ real URLs from AMP pages appeared first on Se… Read More
2017-02-06 18:15
You won’t find these low rates again Register now for SMX West, March 21-23 in San Jose, and take advantage of Early Bird pricing! All Access Passes are just $1,795, a $200 saving… Read More
2017-02-06 17:38
You’ve seen the stats before. 1-2% conversion rates for websites. Which means 98-99% ain’t buying. For one reason or another. A bigger chunk of that is bouncing; leaving your sit… Read More
2017-02-06 17:00
Webpages that have a longer load time tend to have higher bounce rates and a lower average time on a page. So, the question is, how can you speed up your website? To answer this question, we… Read More
2017-02-06 17:00
For traditional brick-and-mortar establishments looking to stay relevant and get leads from Google. Here are 10 golden strategies to ensure that your business stays on top of the major searc… Read More
2017-02-06 16:36
Both advertisers opted to drive users to their own sites instead of YouTube. The post 84 Lumber and Avocados of Mexico among Super Bowl advertisers that stood out in paid search appeared fir… Read More
2017-02-06 16:17
When it comes to maintaining a brand, any good marketer will tell you that reputation management is key. But it’s not just about monitoring what others say about your business; it&rsqu&hell…Read More
2017-02-06 15:35
Starting today, swiping up from the bottom of the Google Maps app home screen on Android displays a Places tab, Driving tab and Transit tab. The post Google Maps updates Android app with rea… Read More
2017-02-06 14:29
Marketers have long considered organic search a lost cause on Baidu due to the abundance of ads, but new laws in China are changing the game. Contributor Hermes Ma discusses the state of Bai… Read More
2017-02-06 14:01
Valentine’s Day is the first big campaign of the year for brands. How can digital marketers take advantage of it and reach their target audience? More than 50% of adults celebrate… Read More
2017-02-06 12:27
After researching thousands of backlinks pointing to #1 ranked websites, this is the most important anchor text for SEO.The post The Single Best Anchor Text for SEO That No One Is Talking Ab… Read More
2017-02-06 11:25
Do you plan to hire an SEO agency in 2017? If so, this post will help you vet potential agencies and know the right questions to ask to make sure you have an ideal partner.The post 40+ Quest… Read More
2017-02-06 00:06
Posted by randfishFriends and fellow SEOs, I just need a few minutes of your time. This is gonna be short and sweet. If you’re optimizing a page to rank well for a keyword or set of ke… Read More
2017-02-05 12:22
Revival marketing is a new term entering the marketing space. There are more and more ways to bring your content back to life. Learn a few here.The post The Art of Revival Marketing by @Prov… Read More
2017-02-04 12:00
Have you heard of Raspberry Pi? If not, then you’re missing out on the creative innovations that this credit-card sized computer has brought to life — from a custom gaming box to… Read More
2017-02-03 21:00
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google algorithm update, Super Bowl search ads & voice… Read More
2017-02-03 19:53
Quantcast data shows impact of releasing ads and teasers online before the big game. The post Report: Releasing Super Bowl ads early jump-starts lifts in brand search appeared first on Searc… Read More
2017-02-03 19:12
Snap, parent company of Snapchat, is going public. Here are six statistics from Snapchat’s IPO filing that marketers will find interesting.The post 6 Surprising Stats from the Snapchat… Read More
2017-02-03 18:32
Sales decreasing? Most companies experience a temporary slump during their existence. But don’t panic. Take practical steps to move your company forward. When sales start declining, be… Read More
2017-02-03 18:00
Use traffic as an indicator of what makes for a great guest posting opportunity. SEMrush allows us to do this at scale for our clients. Source: SEMrush Blog Guest Blogging: Why You Must Anal… Read More
2017-02-03 17:34
Welcome to our weekly round-up of all the latest news and research from the world of search marketing and beyond. This week, Instagram Stories is draining the life from the very Sn… Read More
2017-02-03 16:39
Recently we’ve published a step-by-step guide on implementing international SEO on your website. To deliver you more insights on this topic we’ve organized Zoom session with thre… Read More
2017-02-03 15:30
Retailers that sell online and in-store need to balance where to send users in their paid search efforts. Columnist Andy Taylor explores when advertisers might want to rely on local inventor… Read More
2017-02-03 15:15
Ads are coming to voice search sooner than you think. Columnist Brian Smith discusses what this might mean for local businesses, as well as SEO and SEM professionals. The post The future of… Read More
2017-02-03 14:58
Did Google update their Penguin algorithm? Did Google block private blog network links? Something happened, we bring you our theories. The post Unconfirmed Google algorithm update may be bet… Read More
2017-02-03 14:44
Google has added a new method for expanding your search results with a carousel across the top. The post Google adds a new carousel to let you expand the search results appeared first on Sea… Read More
2017-02-03 14:32
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they spea… Read More
2017-02-03 12:20
It’s no secret that a top Google ranking is made up of 200+ components. But how can anyone keep up on those, ever? Four most crucial ones are a great starting point.The post 2017&rsquo&hell…Read More
2017-02-03 11:49
How does a brand find the “why” behind the “what” with social media insights? In this episode of Marketing Nerds, Caitlin Rulien is joined by John Donnelly III of Cri… Read More
2017-02-03 00:05
Posted by BritneyMullerYou’ve got top-performing content on your site that does really well. Maybe it’s highly converting, maybe it garners the most qualified traffic — but… Read More
2017-02-02 22:21
Most marketers still look at digital as a marketing channel. But digital is no longer just a website or mobile app. Nearly everything in the world is becoming connected and acquiring digital… Read More
2017-02-02 21:00
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google local promo box, Moz integration & methbot appe… Read More
2017-02-02 20:49
Facebook’s image search system can detect and segment objects, scenes, animals, places, and clothes that appear in images or videos – and understand them.The post Facebook Search… Read More
2017-02-02 20:42
Google is testing a new Google local knowledge panel layout with owners promotions. The post Google local knowledge panel testing promotion box appeared first on Search Engine Land. Please v… Read More
2017-02-02 17:52
The agenda for our upcoming SMX London 2017 show is live, and we’ve opened up our “speaking pitch” form for select sessions for the show, taking place May 23–24, 2017… Read More
2017-02-02 17:30
Content is king.There it is. That deeply flawed slogan of the white hat SEO community — the ultimate over-simplification of what it takes to drive traffic to your website. Virtually ev… Read More
2017-02-02 16:51
Have you heard of Fashion Nova? They’re dominating Google rankings right now. Find out how this fashion company is outranking their competitors and learn a thing or two on how you coul… Read More
2017-02-02 16:22
Columnist Kevin Lee is predicting that 2017 will be another great year for paid search, due in part to events both within and outside of the industry. The post Methbot, fake news and five ot… Read More
2017-02-02 16:16
The new info allows businesses to directly check what actions customers are taking after Google searches, and how that affects campaigns. The post Moz Local now provides data from Google My… Read More
2017-02-02 15:45
Who were the winners and losers of organic search in 2016? For the third year in a row, Searchmetrics has published its annual Winners and Losers Report, which reveals how certain sites fare… Read More
2017-02-02 14:00
More and more, people are searching for local options on mobile devices — and columnist Jacob Baadsgaard points out that if your business isn’t showing up for those searches, you… Read More
2017-02-01 22:28
Duane Forrester, formally of Bing and Bruce Clay Inc., joins Yext.The post Duane Forrester Joins Yext as VP of Industry Insights by @wonderwall7 appeared first on Search Engine Journal. Sour… Read More
2017-02-01 21:51
Here are seven things search marketers need to know about Google’s Ads Added by AdWords test, plus reaction from some top PPC marketing experts.The post Google’s Ads Added by AdW… Read More
2017-02-01 21:00
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Japan right to be forgot, mobile search & doodl… Read More
2017-02-01 19:34
Court rules that search results are a form of speech entitled to protection. The post Google wins “right to be forgotten” case in Japanese high court appeared first on Search Eng… Read More
2017-02-01 18:05
We live in a world of digital data. We create it. We consume it. It’s everywhere. And it’s accumulating at an unprecedented pace. In fact, experts predict that we’ll be add… Read More
2017-02-01 16:57
Pinterest is making its paid search product – which includes keyword and shopping campaigns, targeting, and reporting – available to more advertisers.The post Pinterest Expands S… Read More
2017-02-01 16:30
If your goal for 2017 is to create more effective, valuable, and high-quality content, then you need content creation tools to help you achieve it. (And if this isn’t one of your goals… Read More
2017-02-01 15:46
New Top-Level Domains (TLDs) are becoming more popular in the last couple of years, so here’s everything you need to know about them. Please note: this content is produced in associati… Read More
2017-02-01 15:27
Join us at SMX West March 21-23 for 3 days of SEO and SEM tactics, growth hacks and strategies that will improve your search marketing performance immediately. Register now and save $20… Read More
2017-02-01 15:00
Mobile usage is certainly growing, but does that mean that desktop is done? Columnist Christi Olson doesn’t think so, and she suggests search marketers create campaigns that leverage t… Read More
2017-02-01 12:30
Influencer marketing is about authenticity – natural-sounding recommendations from real people to build your brand’s credibility.The post 6 Influencer Marketing Mistakes That Was… Read More
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