2021-03-30 13:58
More than blogging, more than newsletter fodder or search engine optimization (SEO) and keyword depth, the content you develop within a strategic content marketing program has the power to t… Read More
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The Brand Chef | Branding And Marketing Communicat Blog
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the brand chef specializes in conversations about branding, marketing communications, graphic design and photography.
2020-11-05 14:16
There’s a certain level of excitement when we get to design vehicle graphics for clients. I mean, who doesn’t love to see their work THAT BIG!?! But every time we’re asked… Read More
2020-04-16 16:58
Engaging brands on Twitter and Facebook and other various social media channels have a unique challenge when it comes to truly building community and support behind their brands. Do br… Read More
2020-03-26 14:27
I will be the first to confess, the majority of email marketing is, at best, an annoyance. Most are lacking in relevant content, contain no value proposition, and have little or no cause for… Read More
2020-03-17 15:54
With social norms in disruption and businesses scrambling to see what the next day of the Coronavirus and COVID-19 holds, it’s difficult to think of much else. But to maintain sanity… Read More
2020-02-11 16:31
It’s been a busy morning for bots and hackers. As a result, SPOKE, too, has been a bit busy. Time for more coffee.
We were notified shortly after 3AM that brute force attacks and othe… Read More
2020-01-03 19:08
300 stories. Think about how impactful 300 pieces of information could be to your brand. How many times have you told your story? How many times are you ready to tell it?
In the spring of 2… Read More
2019-12-10 16:41
’Tis the season – *groan* – for junk mail, needless promotional ads, spammy inboxes, and more!
As consumers, the Holidays are a whirlwind of “too good to be true&rdqu&hell…Read More
2019-11-07 14:29
Direct mail marketing programs are not dead. They should be an integral part of your Direct Marketing Strategy. Contrary to every social media super star’s testimony to the contrary, w… Read More
2019-10-07 13:32
Sometimes I get so laser-focused on the “day-to-day” that I forget the joy in what I do. Outside graphic design, outside web development and maintenance, outside content writing… Read More
2019-09-03 13:38
What is your brand doing to maintain relevance to its audience? If your / your company’s brand is dependent on continued exposure in a specific market, what are the steps you’re… Read More
2019-08-07 13:45
We had the pleasure of spending an afternoon with the members of the Iowa Society of Association Executives (ISAE) this week, discussing branding and building a stronger association communit… Read More
2018-01-14 17:34
One thing I love about #AdobeDraw is their option to export #timelapse of your work. Check out the “Shallow End of Social Media” cartoon from pencil sketch to inking to finish… Read More
2018-01-14 04:50
A new cartoon with a little more development. Some side story. If y’all know anything about social media, you know there really isn’t a “deep end” in that pool.
Again… Read More
2018-01-08 01:54
A little fun with @jimmybutler for this morning’s #illustration . Working on body, building tones (working monochromatic) and muscle striation. Practice practice practice!
#abclark #d… Read More
2017-12-30 17:53
I honestly have to admit, I LOVE this Joe Biden Illustration!
Draw, draw, draw, and then draw some more. I like the direction these illustrations are going. With the detail and use of layers… Read More
2017-12-14 15:39
Just a quick cartoon for this evening, reflecting on the recent situations in our political environment and the results of the Alabama State Senate Election results. While, normally, I&rsquo&hell…Read More
2017-12-10 17:26
I thought I’d try something new for this illustration. This is a departure from my normal #cartooning style – into a new, more stylized character illustration path. I still have… Read More
2017-07-05 21:40
iShame
Fat shaming
Slut shaming
Imposter syndrome
Entrepreneurial divide
Define yourself by who you are, not what you do.
But who am I unless I’m doing this?
Anxiety disorder
Depressio… Read More
2016-05-05 22:33
“Keyboards embolden us all.”
I ran across a phrase this afternoon while working on a new article for work. While at first, it seemed innocuous enough, I quickly became attached… Read More
2015-03-06 01:29
I’ve been experimenting with illustration and cartooning using my iPad. I found an app I like called Procreate. It’s fairly user friendly and if I could ever get used to using a… Read More
2015-01-21 01:28
I’ve been experimenting with illustration and cartooning using my iPad. I found an app I like called Procreate. It’s fairly user friendly and if I could ever get used to using a… Read More
2015-01-14 01:11
I’ve been experimenting with illustration and cartooning using my iPad. I found an app I like called Procreate. It’s fairly user friendly and if I could ever get used to using a… Read More
2012-12-07 17:10
Grandpa Mac’s Call-To-Action for the Upcoming Generations.
When did the skin of America become so damn thin? Remember when we were the chapped, rebel, bad-asses on the block? I do. Any… Read More
2012-09-10 14:06
I’m often asked by clients and peers, “How do I (we) increase my site traffic? How do I (we) get more people to read the blog?” Well, it’s a matter of targeted market… Read More
2006-06-07 11:16
This post was originally published in a personal rant on Facebook.
After thinking about it, I decided to pull this post over to TheBrandChef.com to push it to a point. This is a PERSONAL BRA… Read More
2006-06-07 11:16
Today I got to take the “Mr. Marketer / BrandChef” hat off for the afternoon and spend it at the Iowa State House with my wife and my eldest son to lobby for a cause that, over t… Read More
2006-06-07 11:16
I remember the day I sat with my class at DMACC listening to the industry professionals speak on what the the job market looked like for designers and how to best position yourself to be hir… Read More
2006-06-07 11:16
It’s that time of year again. The Holidays are winding down and the obligatory list of New Year’s Resolutions start showing on Facebook, Twitter, Tumbler and other open for… Read More
2006-06-07 11:16
I’m not sure if I’m getting old or if branding has become such an integral part of my existence that I can’t simply enjoy a new song anymore. Two of my music idols released… Read More
2006-06-07 11:16
We’re not failures, it’s just that a do-nothing, no-talent celebrity, pouring wine on her ass, is suddenly more significant than our success.
There’s an odd relationship be… Read More
2006-06-07 11:16
There’s something irrational about feeling the pain we feel from Robin Williams’ death. Who are we to mourn the death of someone we’ve never met? Who are we to assume his f… Read More
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