Linked in is a perfect place to prospect for decision makers in the industries you want to sell into as well as a prime destination to make alliances with other businesses and professionals that can help grow your Business. Linked In is a social networking platform of trusted relationships that can work against you if you just use it to look up people.Engaging with the community as I suggest below will give you better mileage and start the cycle of marketing bringing leads to you utilizing your pre-existing network to help you with your prospecting? Always look for the updated and get upgradation yourself with the latest developments around the world.Your work properly and see you be able to help your prospecting? There is no reason why you should not be reaching out to your network to both help them and ask for help from them. It is about actually engaging with others in Discussions, posting News that show off your expertise, and reading industry-specific News that you find that add to your business intelligence. Posting News helps your inbound marketing; Discussions may help you find prospecting opportunities as well as help you get found by others looking for your products or services. You are able to field any question that your customer asks you about your product, company, technology, or industry. Are you listening to what your business prospects are asking on Answers? Tune in, or you’re missing out on potential opportunities. And should you start contributing answers, it will only help establish your company’s and your brand as an expert, which should naturally bring more leads your way. Who wouldn’t want to contact an industry expert for a consultation? I continue to evangelize Events as a prime source for business intelligence.But if you are looking for local networking opportunities or events in which your business prospects may be attending, all of that information is potentially within the Events database. All you need to do is search and discover.There are many other creative things you can do to find and grow your business on LinkedIn, but the above represents 5 ways to get started prospecting for new business. Any others that you would add to the list? Please share!
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