2023-01-25 16:20
TikTok for Business: How to Market your Brand
If your business has yet to try TikTok marketing, 2023 is the right time to make the most out of this social network and use TikTok for busin… Read More
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Inkbot Design Blog
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Inkbot Design is a Freelance Graphic Designer for Custom Company Logo Designs & Corporate Branding Services – A Professional Design Studio in Belfast, UK.
2023-01-25 14:41
5 Things to Consider when Starting an eCommerce Site
To be effective in today's world, your marketing strategy must be flexible yet consistent. So, how do you ensure that your marketing a… Read More
2023-01-25 13:37
Top 9 Best No-Code Marketplace Builders
The process of marketplace development has changed dramatically in the last few years with the help of no-code marketplace builders, empowering non… Read More
2023-01-24 16:10
The 16 Most Promising Email Marketing Trends to Look at in 2023
Emails you send are like an extension of your brand personality; just like you keep upgrading yourself to be a better versi… Read More
2023-01-24 14:42
How Going Digital In Marketing will Grow your Brand?
Today, digital marketing is still the most efficient strategy to reach your target audience with your message. That's the point; it's… Read More
2023-01-23 18:00
UX vs UI Design: A Comprehensive Guide For Beginners
You have likely heard the terms UX and UI being tossed around the design world, but they are often misused interchangeably or out of c… Read More
2023-01-20 17:41
4 Tips On Promoting Your Book Cover Through Design
Many people think all that matters in a book are the contents. While that statement is true, the cover has equal importance. Your cover… Read More
2023-01-19 19:25
Top 10 Best Car Logos for Design Inspiration
The car is today's symbol of mobility. From their ability to get us safely from point A to point B to their status as luxurious transport, car… Read More
2023-01-18 22:45
How to Find a Reliable and Affordable Web Design Agency
The process of finding an appropriate yet affordable web design agency is the same as if you were looking for a dentist, car repair… Read More
2023-01-18 15:42
11 Ways to Make Interactive Content for your Website
Regardless of a website's type, published content must engage the user and have relevance. Your content educates the user about your b… Read More
2023-01-18 13:33
How to Grow Your Instagram Following
Instagram can be a targeted visual marketing channel for your brand and an opportunity to build a loyal audience that grows with your business. Over 5… Read More
2023-01-17 21:25
12 Steps to Finding the Perfect Logo Design
With more brands and products vying for visibility online and offline, a perfect logo design will instantly grab the audience's attention and b… Read More
2023-01-17 18:06
PWA vs Responsive Website: What Are The Differences
Progressive web apps (PWAs) and responsive websites are essential for providing a good user experience on different devices and screen… Read More
2023-01-17 16:55
Make Your Direct Mail Strategy Digital By Adding Informed Delivery
It's hard to ignore the rise of digital direct mail. With the increase in technology, people have gotten used to receivi… Read More
2023-01-17 15:05
Wholesale Business Guide to Dominating the Market
Are you a wholesale business looking to dominate the market in 2023? Generally speaking, building a thriving wholesale business involves… Read More
2023-01-17 14:06
How to Rank for Local Search Queries
If you want your local business to be found online, you must ensure you're ranking for relevant local search queries.
In 2023, the landscape… Read More
2023-01-16 21:45
Social Media Management: Everything You Need to Know
Social Media Management uses social media platforms like Facebook, Twitter, TikTok, LinkedIn, Pinterest, YouTube, etc., to promote you… Read More
2023-01-16 19:42
Remote Working: How the Tech Industry is Paving the Way
Every company has a unique way of operating, depending on what works. One aspect of labour that companies focus on is the efficienc… Read More
2023-01-16 18:35
What is Voice Search? And How to Use it in Marketing
In the last few years, voice search has grown in popularity. If you haven't heard of it, it is a feature that allows users to speak in… Read More
2023-01-14 16:45
Brand Architecture: Examples of Sub Brands & Models
Brand architecture is how a business manages and markets the product line or a brand. The design process is continuous and iterativ… Read More
2023-01-13 20:39
Guide to Financial Software Development for Business
Fintech is one of the world's fastest-growing and most promising industries. Digital banking, investment and trading platforms, crypto… Read More
2023-01-12 19:48
How To Create a Brand Purpose For Your Business
Brand purpose is a term often used in marketing. It is a mission, vision or goal that drives your brand. When people hear your brand's purp… Read More
2023-01-12 17:54
Brand Authenticity: How to Build Trust with Customers
Brand authenticity is recognising the brand's actual values and qualities. The best way to understand this is to think of the brands… Read More
2023-01-11 19:39
Shopify Migration: All You Need to Know
If you're running an eCommerce store, you know how important it is to have a user-friendly, reliable, and scalable platform. And only some platform… Read More
2023-01-11 16:11
The Best Customer Service Software for SaaS Marketing
Finding the best customer service software is essential to providing superior customer service that keeps your customers happy and lo… Read More
2023-01-10 15:59
The 50 Best Procreate Brushes for Digital Illustration
Procreate is an incredibly powerful art and design app for the iPad that allows users to create fantastic artwork. Whether… Read More
2023-01-10 14:25
5 Simple Tips To Make Your Small Business Official
Starting your own business is an exciting time, but it can also be challenging and complicated.
Having a great idea is one thin… Read More
2023-01-09 21:45
How To Do Direct Response Marketing That Works
Direct response marketing is a type of marketing used in advertising where the sales or response from the customer is tracked immediately af… Read More
2023-01-09 18:45
The 50 Global Brands That Changed The World
Are you studying ways to increase your brand? Have you always wondered why certain companies are already being talked about in the news and soc… Read More
2023-01-09 14:11
B2B Sales: What is it, Best Strategies and Examples
The B2B journey statistics say 60% of customers will say no four times before agreeing to a deal, but only 12% of sales reps are willin… Read More
2023-01-06 16:17
Dos and Don't If You're Considering Direct Mail Marketing
Why spend thousands of dollars on a delivery package for my customer when I can easily send them a customised email within second… Read More
2023-01-06 15:19
How Can Brochure Marketing Boost Revenue for Your Brand?
Brochures are essential to your branding strategy that can effectively promote your products or services and create a positive and… Read More
2023-01-05 20:04
How To Create The Perfect Business Plan In 12 Steps
A business plan is a step-by-step guide that helps a business owner outline an idea and how to take it from concept to reality. It also… Read More
2023-01-04 20:31
15 Best Divi Plugins You Should Use For Your Website
Regardless of the countless features in Divi theme & builder, Divi users often need to use third-party plugins to make the best us… Read More
2023-01-02 16:08
Psychology of Colours in Web Design: Colour Perception
Although you may have yet to research the psychology of colours in web design, you already know that specific colours bring differen… Read More
2022-12-30 17:50
Market Research for Branding: How Insights Help Your Brand Growth
Market research is critical, whether launching a new product, expanding your services, or staying ahead of your competiti… Read More
2022-12-29 21:12
9 Email Signature Branding Tips to Boost Your Brand Promotions
You need to catch up if you're sleeping on using email signatures to support your brand promotions.
According to su… Read More
2022-12-29 20:37
5 Social Media Marketing Trends Small Businesses Should Know
Social media has transformed the internet, modern media, and marketing. Many large and small businesses now embrace and use a… Read More
2022-12-29 19:40
8 Reasons Why Video Marketing Is Critical for Your Business
We just released a visual to illustrate the future of video. The future, however, is already here. This year has been the year… Read More
2022-12-22 21:03
20 Best Brushes for Procreate If You're Starting Out
I bet you're looking to get into the pro's club; we got you covered. Whether you are a beginner artist or a seasoned veteran, these br… Read More
2022-12-21 21:35
Top 10 Best Tablets for Graphic Designers
You have to love tablets if you're reading this. Tablets offer many advantages over laptops when it comes to graphic designers. For one, a graphi… Read More
2022-12-21 18:25
Top 10 Best Design Books to Kickstart Your Career
Why do we need design books? You may wonder why design books matter so much for your career. After all, they are only for designers, righ… Read More
2022-12-20 22:24
Top 10 Content Marketing Trends to Follow
Digital marketing is constantly changing and evolving, but these trends will be shaping what's happening in marketing in the coming year. These t… Read More
2022-12-20 20:59
5 of the Best 1440p Monitors on Amazon Right Now
A 1440p monitor is an ultra-high-definition monitor that supports 2560 x 1440 pixels and delivers a maximum resolution of 5120 x 2880 pixe… Read More
2022-12-20 15:44
Digital Design and Graphic Design: What's the Difference?
Graphic design and digital design – are two terms that are often used interchangeably. Yet, many people are unaware of the… Read More
2022-12-20 15:21
The Ultimate Guide to Community-Based Marketing
Community-based marketing involves establishing or tapping into an existing community to exchange values and create mutual meaning. A commu… Read More
2022-12-19 22:05
Flexible Working: How to Make It Work for You
Flexible working is a trend where companies and employees work together to ensure that employees can have more flexibility in their schedules… Read More
2022-12-19 20:10
Top 10 Best Student Laptops on a Budget
Regarding laptops for students, there are two crucial things to keep in mind: the price and the battery life. Laptops under £500 will likely… Read More
2022-12-16 15:30
Best 2-in-1 Laptops: What Real Customers Have to Say
Laptops are one of the most convenient computing devices designed for work and study. There have been multiple inventions in the world… Read More
2022-12-15 20:15
7 Ways Brand Identity Designers Can Grow Your Business
Brand Identity Designers are graphic designers who work specifically on brand identities for companies. They are responsible for log… Read More
2022-12-15 17:48
Top 10 Best Business Strategy Books to Read
Business Strategy is the planning and execution of your business activities to achieve desired goals. It's not just a vague concept but a proce… Read More
2022-12-15 14:47
SEO Services: Factors When Hiring An SEO Service
SEO stands for Search Engine Optimisation and is a way to get more traffic to your website quickly. An SEO specialist works with your sit… Read More
2022-12-14 22:34
Top 10 Best Books On Branding Design & Identity
The brand is the promise your product or service makes to your audience. It is the central core of your identity. Every aspect of your… Read More
2022-12-14 18:28
Sales Qualification: How to Improve Sales Performance
Knowing how to qualify leads is essential to close more deals and increasing your success rate. Sales qualification is the process of… Read More
2022-12-14 15:55
How to Improve your Team's Time Management
Anyone in a leadership role is probably familiar with poor employee time management skills. It can lead to stress spiking as the deadline approa… Read More
2022-12-13 22:40
15 Best Freelance Tools for Professional and Efficient Work
Freelancers work on their terms without any constraint from a boss, company, or employee.
Yes, it's an old-school way of wor… Read More
2022-12-13 21:16
Rebranded: How to know when it's time for a Brand Refresh
Standing still from a branding perspective can damage how existing and potential customers perceive your business. Your visuals m… Read More
2022-12-13 18:22
How Much Should a Freelancer or Small Business Grow Annually?
So you have started your business.
Being the independent and free-spirited person you are, you bid goodbye to mainstream 9… Read More
2022-12-12 22:07
Hiring a Graphic Designer? Check These Top 10 Tips
Do you need a graphic designer? How do you find one? What do you do once you find a great graphic designer? The answer is simple; you ne… Read More
2022-12-12 20:20
How to Manage Leads and Turn Them into Customers
A lead is a prospect interested in purchasing from your business. Leads come from marketing efforts such as advertising, direct mail, even… Read More
2022-12-12 17:05
25+ Best Social Media Practices For A Successful Business
There is no denying that social media is the primary platform businesses use to run their operations across the globe. Whether it… Read More
2022-12-09 20:47
What is the Difference Between Marketing and Selling?
Marketing is the first step towards selling. Marketing involves:
Gaining the attention of potential customers.
Informing them a… Read More
2022-12-08 21:30
The Psychology Behind Brand Personalities
Brand personalities are the traits that describe the personality of each brand. Brands like Apple, Nike, and Pepsi have distinct personalities th… Read More
2022-12-08 17:54
20 Small Business Tips and Tricks to Help You Grow
When running a small business, many people forget about one essential aspect – marketing. But if you have a good product or servic… Read More
2022-12-07 18:33
Benefits of 2D & 3D Animated Videos in Advertising
Brands use various means to promote their services or products. Marketing strategies evolve and change continuously. As times change… Read More
2022-12-07 14:29
Designing a Product: Essential Considerations to Keep in Mind
Product design is a tricky business, as you have to create something that's never been made before and hope that people will… Read More
2022-12-06 22:23
Social Advocacy: What is it and How to Get Started
Social advocacy promotes human rights, social justice and equality for all—organisations like Amnesty International work towards a… Read More
2022-12-06 20:55
Brand Logos: How Do You Pull Them Off Successfully?
Brand logos are symbols that represent a brand and are typically used on products, packaging, advertisements, etc. The most common exam… Read More
2022-12-06 19:31
5 Cyber Security Tips for Every Branding Agency
Branding agencies are vital for the marketing strategies of many Fortune 500 companies. They are committed to making businesses popular and… Read More
2022-12-06 18:53
Top 20 Most Famous Company Mascots of All Time
Mascots are friendly characters that represent a company. Their job is to promote the company brand. When a mascot is introduced, a new prod… Read More
2022-12-06 14:56
Crafting the Perfect End-of-Year Newsletter
Your goal is to continue reaching new clients. Your business life may depend on keeping that client pipeline trudging along without any slowdow… Read More
2022-12-05 22:22
Top 12 Best Sales Books To Help You Sell More
I'm not saying that every book you read will help you sell more—but the ones that do will help you understand more about yourself, what… Read More
2022-12-05 16:47
Content Planning For Social Media: 10 Best Practices
Social media is a source of happiness for many, but for some, it’s a gold mine for income. We can see massive growth of influenc… Read More
2022-12-05 15:31
B2C Marketing: What It Is & Why You Should Consider It
Buying or selling a product or service to a consumer is called B2C marketing. Business to Consumer Marketing (B2C) is often used… Read More
2022-12-02 22:05
The Future of Artificial Intelligence In Marketing
AI is the future of marketing and will forever change how you market. AI can tell if people like your brand, but it can also tell when t… Read More
2022-12-02 20:17
Top 20 Best Marketing Books for Business Growth
I know how busy you are. There's no doubt about it. You're so busy that you need more time to read books. Don't worry, however. This list w… Read More
2022-12-02 17:06
How to use Automated Marketing to Generate Online Leads
Are you looking for ways to generate more online leads? Automated marketing may be a good solution for you. With automated marketin… Read More
2022-12-01 21:19
Personal Growth Habits Every Designer Should Master
Personal growth is becoming better, wiser, and more compassionate. It's about taking responsibility for all of your thoughts and action… Read More
2022-12-01 20:05
Minimal Logo Design: An Effective Approach to Simple Logos
Minimal logos are the most effective in achieving brand recall, which makes them a key element in any branding campaign. They ar… Read More
2022-11-29 22:04
Top 10 B2B Digital Marketing Tips to Attract Buyers
B2B Digital Marketing or Business to Business Marketing is the practice of marketing products and services to other businesses. This is… Read More
2022-11-29 20:09
Non-Profit Website Design: 5 Best Practices
Web design is, arguably, equal parts art and science. While aesthetic choices vary over time and across demographics and industries, functional… Read More
2022-11-29 19:27
Top 10 Best Branding Books For Entrepreneurs
There are tons of branding books, but how many are any good? Well, here are my personal top 10 brand books for entrepreneurs. Not only are the… Read More
2022-11-29 15:17
10 Reasons Why Your Competitors Rank Higher on Google
Ranking higher on Google is among the most demanding jobs for many marketers and business professionals. Google is releasing new upda… Read More
2022-11-28 22:45
The Best Graphic Design Books to Buy
I recently updated one of the more popular posts on the blog entitled the best books for Logo Designers and thought a corresponding page of the best G… Read More
2022-11-28 21:54
Logo Redesign: How To Successfully Rebrand
A logo redesign involves making changes to a company's logo. Some companies make changes to their logo because they feel confident and are ready… Read More
2022-11-28 20:55
Marketing and Advertising: A Guide To Getting It Right
Marketing involves the creation, production and distribution of advertising and advertising campaigns. Marketing involves selling an… Read More
2022-11-28 19:14
7 Ways Retail Advertising Can Increase Your Sales
Retail advertising is the act of promoting products or services to consumers in retail establishments. It involves marketing to consumers… Read More
2022-11-28 17:01
19 Time Management Tips for Designers on Remote Work
I bet you'll agree with me on this one:
The topic of time management always remains the same. Tons of research, blog posts, and tut… Read More
2022-11-17 22:30
How To Generate Inbound Leads For Your Agency
A good number of inbound leads indicates that your agency has built a reputation. That is because inbound leads are the ones that reach out t… Read More
2022-11-17 21:21
Top 10 Tips for Starting a Blog and Making Money
Starting a blog is a great way to get your name out there and give yourself a place online to share your opinions and ideas with others. B… Read More
2022-11-15 21:10
Branding is an Experience: Tips to Succeed
The experience is more than just a product or service when your customers encounter your brand and products. It becomes part of them; they know… Read More
2022-11-11 19:42
12 Great Offline Marketing Ideas for Small Businesses
Offline Marketing is conducting advertising and marketing campaigns without using the internet or social media. This type of marketin… Read More
2022-11-09 19:00
7 Brand Building Tips That Can Make You A Millionaire
Brand building is the process of establishing and maintaining a recognisable and strong brand identity for marketing your company. To… Read More
2022-11-09 17:11
How to Create an Affiliate Marketing Website
Affiliate marketing is the best approach to generating income by promoting another company's or individual's products or services. The dream o… Read More
2022-11-08 17:28
How to Write a Graphic Design Cover Letter
A cover letter provides an introduction to the person who will be reading your resume or CV. It is often used as a chance for a candidate to get… Read More
2022-11-07 17:50
Top 10 Best Free Graphic Design Courses Online
Are you planning to start a career in graphic design but aren't sure which course to choose?
If so, then this article is for you.
Choo… Read More
2022-11-02 16:49
The Ultimate 8-Step Presentation Design Process
Which is the best presentation that you have ever been to? What was that one element that made it stand apart? You would probably think of… Read More
2022-11-02 16:08
Website Redesign vs Website Refresh: Which Do You Need?
In the digital age, one can't deny the sheer power of web design. Wherever one stands in the website redesign vs refresh debate, we… Read More
2022-10-28 16:07
Facebook Marketing Guide: Every Marketer Must Know
Facebook Marketing is a platform that offers paid advertising that is very different from organic posts, allowing brands to present thei… Read More
2022-10-11 21:15
Online Branding: Complete Guide To Building A Brand
Online branding is a marketing strategy that you can use to create brand awareness and consumer interest in a company. It is done by cr… Read More
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