For the 2023 TCR UK season Chris Smiley will have a new sponsor: Magneti Marelli Checkstar, a network of workshops and body shops. During the whole season the exclusive network of the Magnet… Read More
Available at Bonham’s Scottsdale auction is chassis no. 56 “F1 Show car” built by Ferrari S.p.A. to celebrate the Schumacher F1 Championship wins. It features carbon-fiber… Read More
Sports sponsorship, and especially motorsports sponsorship, is a flexible, three-dimensional marketing tool, whose role over the years has changed profoundly as the market, consumer and regu… Read More
Key in “MotoGP Sponsor Sticker” in any search engine and enter the vast world of sticker kits you can use to decorate your motorbike and scooter like the roaring bikes of MotoGP… Read More
Several articles were posted in this blog for the purpose of giving an answer to one recurring question: “How much is …?”. This is a key question whenever a… Read More
As the recent partnership between Adidas and Real Madrid shows, sports sponsorship campaigns can be worth big money – sometimes into millions of pounds/dollars/euros.
Because of this… Read More