The National Football League’s two conference championship games Sunday dominated the Nielsen Social Content Ratings for the week of Jan. 16. The Atlanta Falcons’ … Read More

What Is Social Media Marketing?Social media advertising, or SMM, is a form of net advertising that includes growing and sharing content material on social media networks so one can reap your… Read More

Broadcasting & CableAs more adults acquire smartphones, they’re spending an increasing amount of their time on social media—often while watching TV. According to Nielsen&rsqu… Read More