2023-12-23 11:44
In today’s digital era, a strong online presence is essential for restaurants aiming to flourish. Among various digital marketing avenues, optimising your Google listing is a key strat… Read More
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2023-11-30 12:12
The world of digital marketing is ever-evolving, and with the explosion of social media platforms, particularly visual-focused platforms such as Instagram and Pinterest, influencers have eme… Read More
2023-11-13 16:02
In the dynamic world of digital marketing, video content reigns supreme. Whether we’re scrolling through social media, searching on YouTube, or checking out a website, videos have the… Read More
2023-11-08 11:58
In the dynamic world of food & beverage, brands need to be in tune with the latest social media trends to remain relevant and attract audiences. We’ve seen how platforms like Insta… Read More
2023-10-31 11:34
Navigating influencer marketing in the food sector presents its unique set of challenges. With an abundance of influencers and a constantly changing social media environment, it’s cruc… Read More
2023-10-22 10:51
For any food brand, digital success isn’t just about a delicious-looking photo – it’s about crafting a strategic and engaging online experience. In today’s digital-ce… Read More
2023-10-19 16:15
The digital realm is a visual space, and for food businesses, the aesthetic appeal of your dishes can make or break your social media success. With the majority of consumers scrolling throug… Read More
2023-10-08 11:01
For food businesses looking to enhance their social media presence, the content they publish plays a pivotal role in attracting and retaining followers. But what type of content truly engage… Read More
2023-10-02 00:06
The food and beverage sector has always thrived on word-of-mouth recommendations. Today, in the digital age, social media serves as the most powerful platform for such endorsements. From mou… Read More
2023-09-26 13:24
In the world of digital marketing, food influencers and bloggers play a pivotal role in shaping consumer choices. As the food and beverage industry grows increasingly competitive, the voice… Read More
2023-09-21 06:00
With the rise of visual platforms like Instagram and Pinterest, a striking image can be the difference between a user scrolling past or stopping to engage. For food businesses, compelling ph… Read More
2023-09-10 06:00
In the buzzing world of social media where everyone seems to have a story to tell, it’s important for food businesses to post content that’s not only appetising but also retains… Read More
2023-09-02 10:35
If there’s one thing people love almost as much as eating food, it’s talking about it – and where better to do so than on social media? For any food and beverage business… Read More
2023-08-25 07:38
In the digital age where every moment is shared, food is not just about taste; it’s a story we tell and relive online. The aroma, the presentation, the story behind each dish—foo… Read More
2023-08-11 10:52
TikTok has been helping brands in several ways, including providing a platform for brand promotion, facilitating influencer marketing campaigns, and offering various advertising options.
The… Read More
2023-08-04 10:41
Meta recently introduced two new video series that aim to offer helpful tips and guidance on how to optimise ad campaigns. The series feature insights from a variety of experts, both interna… Read More
2023-07-29 09:01
Trying to stay ahead in the Instagram game feels a bit like running a race that never ends, doesn’t it? Constantly chasing the ever-changing algorithm can be exhausting. But what if th… Read More
2023-07-25 08:23
LinkedIn, the leading professional networking platform, is home to many company pages that attract millions of followers. These pages serve as a hub of knowledge, inspiration, and opportunit… Read More
2023-06-30 05:31
Messaging is the new social feed, as more users choose to share information with their more private groups through DMs rather than their main, public stream.
In 2019, WhatsApp and Facebook M… Read More
2023-06-23 11:17
LinkedIn, the most popular social network for professionals, introduced The LinkedIn Podcast Academy. The initiative’s concept is straightforward: 19 business and startup podcasts prod… Read More
2023-06-16 11:54
Andrea Conway, a Twitter designer, has shared a mock-up of a new notification method that would allow users to receive notifications for action on any tweet.
In a tweet on 21st March, Conway… Read More
2023-06-09 11:24
Recently, LinkedIn introduced four new tools to assist businesses in improving their platform marketing efforts. Page administrators may follow and create hot conversations with the aid of t… Read More
2023-06-02 11:13
On 21st March, WhatsApp Mark Zuckerberg, CEO of Meta, unveiled new WhatsApp features that give group admins greater control over who may join a group and which groups users share with others… Read More
2023-05-26 07:56
When people want to gather ideas under a particular topic, they open their Pinterest app. Pinterest is a visual search engine for inspiration for recipes, decorating ideas, skincare tips, bo… Read More
2023-05-19 04:08
On 21 March 2023, TikTok announced updates to its community guidelines. After being susceptible to the US ban, it overhauled its Community Guidelines with changes relevant to hate speech, po… Read More
2023-05-12 11:19
Almost a decade ago, Facebook separated from its in-app messaging platform, which became the Messenger app. Although people have been accustomed to keeping the two apps for years, Meta annou… Read More
2023-04-28 08:51
TikTok has evolved from being known solely for its viral music and dance videos to a platform featuring a wide variety of content, including cooking, skits, and product reviews. It has becom… Read More
2023-04-21 11:18
The 2023 Workplace Learning Report published by LinkedIn examines the fundamental trends in the development of professional abilities based on data gathered from both internal research and s… Read More
2023-04-14 10:12
Promote is a function that has been added to TikTok that lets users easily convert any of their current videos into advertisements. This feature is one of several new targeting and boosting… Read More
2023-04-07 11:16
YouTube added features on Shorts that covers comment replies, memberships, and Data Stories. All of these updates are made for content creators to achieve a wider audience, form connections… Read More
2023-03-31 11:04
Snapchat, one of the pioneer social media platforms that made filters and Lenses famous, introduced Ray Tracing technology on 15 February 2023. Developers around the world can enjoy it using… Read More
2023-03-24 11:38
TikTok is ramping up its efforts to turn its app into a place to shop by inviting additional brands to participate in its Shop initiative. This program enables businesses to sell their produ… Read More
2023-03-17 11:00
If a Twitter user is not a Blue subscriber, in order for them to be able to utilise two-factor authentication, they need to either download an authenticator app or purchase a security key. T… Read More
2023-03-14 10:22
On 17 February 2023, Instagram CEO Adam Mosseri and Meta CEO Mark Zuckerberg announced the new Instagram feature in which creators may give their followers access to their own personal chann… Read More
2023-03-10 11:24
Even though it was seen as one of the best ways to make more money on social media in the West, it looks like live shopping on Instagram is not becoming as popular as many people thought it… Read More
2023-02-25 11:26
As digital marketing rapidly evolves, influencers have become increasingly important drivers of brand awareness and sales. According to Influencer Marketing Hub, 93% of marketers have used i… Read More
2023-02-17 12:02
The world of social media is constantly evolving, and with each passing year, new trends emerge. As we look forward to what’s coming this year, it’s essential to be aware of thes… Read More
2023-02-10 10:58
LinkedIn has been helping both professionals and employers in many ways since it started in 2003. It has been a bridge between the two, allowing employers and agencies to broadcast job oppor… Read More
2023-01-30 11:58
It has been widely acknowledged that Instagram has adopted elements from TikTok, particularly with the implementation of Reels. There was even a petition to “Make Instagram Instagram a… Read More
2023-01-25 11:37
If you’re not regularly checking LinkedIn for updates, you’re missing out. The platform is constantly evolving and adding new features, and 2023 is shaping to be a big year for L… Read More
2022-12-29 11:57
In recent years, Instagram has emerged as one of the most powerful social media platforms for businesses. With over 2 billion active users, the photo and video-sharing app offers a vast and… Read More
2022-12-22 11:33
Do you want to get more customers and grow your food business? Social media posts are a great way to do just that! Creating the right content that engages your followers and encourages them… Read More
2022-12-15 12:15
If you’re like most business owners, you understand the importance of social media, but you just don’t have the time to keep up with it. Or maybe you’re not sure what kind… Read More
2022-12-08 11:48
Social media presence has become an essential part of any restaurant’s success. With the increasing customer demand for online engagement, having a well-designed and active presence ac… Read More
2022-11-24 13:22
When it comes to marketing your business, there are a lot of options to choose from. But if you’re looking for a way to reach a large audience quickly and efficiently, Facebook adverti… Read More
2022-11-18 12:27
Video marketing is an important part of any digital strategy. It’s a versatile medium that can be used in many ways, from sales and lead generation to customer engagement and content… Read More
2022-11-10 12:58
It’s no secret that social media is one of the most powerful marketing tools available today. With over 4.74 billion social media users worldwide, it’s a goldmine for businesses… Read More
2022-11-04 12:49
It’s no secret that social media is one of the most powerful tools for connecting with others. But many people don’t realise that social media can also be a powerful tool for sto… Read More
2022-10-28 11:51
It’s not enough to just have a social media presence. You have to know how to measure the success of a campaign; otherwise your social media efforts will be largely ineffective. By tra… Read More
2022-10-20 11:41
As a business owner, you’ve got a lot on your plate. Not only do you run the business and keep up with the day-to-day operations, but you also know that time is money. Hence, you&rsquo&hell…Read More
2022-10-14 11:57
Social media platforms can be extremely powerful mediums to help promote your business. When used correctly, social media can help increase brand awareness, drive traffic to your website, an… Read More
2022-10-06 11:47
Organic marketing refers to strategies for getting your brand in front of potential customers through earned or free media. There are several ways to boost your organic marketing efforts. St… Read More
2022-09-30 02:52
Social media engagement refers to the interactions and content shared between users on social media platforms. This can include but is not limited to likes, comments, shares, saves, clicks… Read More
2022-09-21 16:25
Most people understand that creating new content can be time-consuming and expensive. What you may not realise, however, is that repurposing old content can be an extremely effective way to… Read More
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