Understanding and recognizing your target audience correctly is, perhaps, the most crucial step in any successful marketing strategy. A well-established target audience can drive a brand&rsq… Read More
According to research, 42% of IT leaders claimed that their organization uses AI to help draw important insights. In the B2B space, a buyer’s journey is constantly changing, and to kee… Read More
With every step that you take to knowing your customers better, your business moves forward towards growth.
Customer knowledge is the cornerstone of every business initiative &m… Read More
Defining your ideal customer profile (ICP) is one of the most important steps you can take towards creating a successful sales strategy.
What is an ideal customer profile?
It is the client o… Read More
The Ideal Client profile is one of the key figures in a Marketing and Sales Strategy. Previously we talked about target or target audience, but as we learn much more about people, we ca… Read More
Role: Director of Customer SuccessLocation: Remote, United StatesOrganization: NearpodAs a Director of Customer Success, you will successfully lead, manage, and mentor School Team Manag… Read More
What is messenger-based CX?
Chatbots and messaging platforms are changing the way companies interact with their customers. The convenience of messaging apps, combined with the personaliza… Read More