Think about your favorite sports memory – the spine-tingling goal, the breathtaking slam dunk, or the heart-pounding finish at the finish line. Now, think about the brands and messages… Read More

In the vast world of advertising, there’s a niche that has grown exponentially over the years, capturing the hearts and minds of millions: sports advertising. This form of advertising… Read More

Here is a brief rundown of some coming entertainment options in Northeast Ohio. Make submissions for consideration via email to [email protected] or entertainment@news-heral… Read More

Brands need to create content that resonates with their target audience. As a sports marketing professional, I realize that sports fans are exposed to an enormous amount of promotional mater… Read More

The sun has hit the horizon, you wake up, wear your Puma tracksuits, Nike shoes, and drink your favorite protein drink to leave for a healthy start of the day with a walk. Do you realize… Read More

Olympic swimmer Michael Phelps net worth is $120 Million USD. Michael Phelps can be considered one of the best and fastest swimmers in the world. Michael Phelps is from the USA and has repre… Read More

Phelps is considered the great swimmer of all time. At an early age, Phelps started swimming and impressed everyone with his talents. Just after his graduation, he set five new world records… Read More

Under Armour‘s tribute to Michael Phelps has won a Yellow Pencil at the D&AD Awards, for Film Advertising Crafts / Direction for Film Advertising and Use of Music. The Under Armour… Read More

The 2020 Olympics are finally here, after a one-year delay, and already it is clear it isn’t business as usual. However, once things get going, we believe the excitement will come rush… Read More

From London 2012 To Rio 2016: How Under Armour Is Training Athletes Differently With Technology By / July 1… Read More

It won’t be an exaggeration to say that bra has been and will continue to be a support system for women. They have helped the women to freely run the errands without any judgment and r… Read More

– oh baby, this is not a game. To find all players born within a certain month and year, for example all players born in December of 1985, choose the month and year with the drop down… Read More

How much is gold worth? If it comes in the form of an Olympic medal at the Winter or Summer Games, you might be surprised to learn that the answer is not that much. Knowing that, you'd be l… Read More

There are many successful strategies for setting realistic, achievable goals, as well as measuring your progress. But there’s one quirky technique that tends to be underutilized: visua… Read More

“Is what you do in the dark what puts you in the light”. That is the last slogan of the Under Armour campaign featuring Michael Phelps as the image of the brand. It is an interes… Read More