People have been talking about Google Adsense all over the internet lately. It's a good way to earn some supplement income online.

How the program works is quite simple. You apply for an adsense
account. Once approve, you just login into your adsense account control panel,
follow the step given and make yourself the adsense script and paste it into
your webpages.

Google would place contextual ads automatically on this
places where you paste their script. When people visit your sites or blogs, read
the articles and then see related or targeted ads to what they are looking for,
certain percentage of them would click on these ad links to go to the merchants'
sites. And Google will share certain percentage of these ads revenue with you
the publisher.

So, in general the process is rather straight forward. But
bare in mind it's not easy to earn a decent income from it. Of course you could
buy yourself those monster crappy site generators to crank out sites after sites
within minutes. And there's a name for these kind of sites - MFA or Made For
Adsense sites.

Typically it's nothing much other than a bunch of links to
other sites that are nicely mixed together with the adsense ads. But Google and
the other search engines are getting smarter to detect these MFAs. According to
them, they want to show "Good and Relevant Search Results" to the searchers. And
in their opinions MFAs are crappy site with nothing much of value to the
searchers. So they want to get rid of them from their search results.

In the early days - 2003 and first half of 2004, this MFA
sites are really producing huge amount of money to the owners. But once the
search engines able to detect and ban these sites from showing in their results,
it became less effective. But some of these MFA sites are still working well for
the owners especially those sites that were customized by the owners and left
very minimal footprints for the search engines to detect them.

For the average folks out there though (who have limited
"skills" to customize their sites) , the MFA sites are generally not a good
investment anymore.

So what works now to make a decent living with adsense.
Pick a niche, then choose a sub-niche. Then choose various topics within the
sub-niche. Build sites for each of the topics chosen within the sub-niche.

In other words, dominate the sub-niche with multiple sites
- all sort of related to one another. In a way, its just like any other
businesses. You'd be the authority or expert in a specific areas of a sub-niche.
That should be your best bet to survive the adsense arena. At least for now.