Hello Dosto aaj hum iss artical me padhegen ki Off-Page SEO Kya hota Hai Aur iske sath sath hum iss bare me bhi padhegen ki Page Optimization Se Traffic Boost Kaise kar sakte hai. yadi aap apne website yaa phir blog ko google par rank karana cahte hai to aapko apne blog yaa phir website ka badiya tarike se off page seo karna hoga. aap iss post ko acchi tarah se follow karke apne website yaa phir blog ka acchi tarah se off page seo kar sakte hai.
Is post me batayi gayi off page seo tips ko follow karake aap kuch hi dino ke andar Apane blog ko popular bana sakate ho aur on page seo and off page seo dono ka sahi combination use karake apane blog ko search engine me top rank par la sakate ho.
Shuru karane se pahale me aapako bata du ki seo ke 2 parts hote hai jinhe ham On Page SEO and Off Page SEO kahate hai. Ab on page aur off page search engine optimization me kya difference hai aaiye janate hai.
On-Page SEO aur Off-Page SEO Kya Hai?
Isame ham post ka title, description, permalink, headings, keywords, keyword density, image compression etc topics par jyada focus karate hai.
ye off page optimization se pahale kiya jata hai aur agar ham sahi se on page seo nahi karate to off-page seo ka bhi hame pura fayada nahi milata. So, hamane pahale hi on page seo par detailed guide publish kiya hai aap vo padh sakate hai.
2. Off-Page SEO – ham post publish karane ke baad use search me lane ke liye ya popular banane ke liye jo kuch karate hai vo sab off page seo me aata hai.
Jaise, directories me blog ko submit karana, social bookmarking sites, link exchanging stretergy, backlink building, multimedia promotion techniques, forums, commenting ye sab Off-Page SEO ka hi part hai.
Me ab samajh sakata hu ki aapako on page and off page optimization kya hai aur unke bich ka difference kya hai ye samajh aa gaya hoga. to chaliye hamara Off page seo guide shuru karate hai.
Off-Page SEO Kaise Kare Full Guide In Hindi
1. Directory Submission –
aapane kahi jagah par padha ya suna hoga ki apane blog ko directory me submit karana chahiye. Aur sachame directory submission off-page seo ke liye jaruri bhi hota hai.Blog ko directory me submit karane se hamare blog ka traffic to badhata hi hai sath hi hame search engine me high page rank milati hai. Matalab ki search results me hamari post top par show hone lagati hai.
directory submission ka ek fayada ye bhi hota hai ki jitani jyada web directories me hamara blog submit kiya gaya ho google us blog content ko utana hi jyada preference deta hai.
Matalab google bhi directories me submit kiye gaye blogs ki kadra karata hai aur us blog ka content jaldi index karata hai.
Aur in sab fayado ke sath hame us particular directory se ek quality backlink bhi mil jati hai. Aur aap to janate hi honge ki hamare blog ko rank karane ke liye backlinks kyo jaruri hai.
ham aapako niche kuch high PR (page rank) wali directories ke bare me batane ja rahe hai jisame aap apana blog submit Kar Sakate hai
blogadda.com
dmoz.org
indiblogger.in
blogs.botw.org
blogarama.com
blogflux.com
fuelmyblog.com
ontoplist.com
blogtoplist.com
alltop.com
2. Social Bookmarking Sites –
shayad aapane isase pahale social bookmarking sites use bhi ki hongi. ye vo sites hoti hai jisase koi bhi hamare bookmark kiye gaye link se direct hamare blog par aa sakata hai.in social bookmarking sites se hamare blog ko pure do follow backlink milati hai. isaliye hame aisi social bookmarking sites par apane blog ki links share karani chahiye jisaki page rank high ho.
isase hamari Alexa Rank bhi improve hoti hai aur sath hi hamare blog ka search traffic aur ranking dono boost ho jate hai jo ki off page seo stretergy me bahut important factor hai.
niche kuch high page rank wali social bookmarking sites hai jinpar aapako apane blog ki links share karani chahiye.
Google Bookmarks
Good Reads
Slash Dot
Stumble Upon
Delicious
Digg
Wire fan
News Me Back
Indiblogger
Vk.com
3. Article Submission –
Internet par aaj aisi kai sari article submission sites maujud hai jispar ham apana content sare karake easily traffic pa sakate hai.Isake liye har site ke apane apane submission rules hote hai jise agar ham sahi se follow karate hai to vo hamari article submission request accept kar dete hai. Jisase hame dher sara traffic milata hai.
Aap article submission ke liye ek most popular site ezinearticles.com ka use bhi kar sakate ho.
4. Commenting Stretergy –
mere khayal se ye sabase badhiya, easy aur fast way hai hamare blog ke liye dofollow backlinks banane ka. aur off page seo me commenting stretergy ka apana ek important role hai.hame bas apane blog se related kisi dusare blog par quality comments karani hoti hai jisase hame backlink mil sake.
lekin yaad rahe, aapaki comment us post se related hi honi chahiye tabhi aapako ek quality backlink mil sakati hai.
Man lijiye agar aap off page search engine optimization ki post par adsense ke bare me koi comment karate ho to aapako backlink milane ke chances bahut kam hote hai. kyonki is tarah ke mis-topic comments karane par aapake comment profile se blog link ko remove kar diya jata hai.
isaliye hamesha article se related hi comment kare aur sirf great article, nice post, thanks for sharing is type ki comments bilkul na kare. kyonki max bloggers ko aise comments pasand nahi hote isaliye vo ise trash ya spam mark kar dete hai.
5. Social Networking Sites –
Jaisa ki ham sab janate hai.. din prati din social networking sites par lakho accounts register ho rahe hai aur social sites ke jariye har roj naye naye log is online world se jud rahe hai.
Aise me hamare posts ko social networking sites par share karake ham badi aasani se traffic gain kar sakate hai.
Isaliye daily post publish karane ke baad yaad se social media par share kare. Agar aap blogger platform use kar rahe ho to aap google plus par auto post share kar sakate ho. Aur agar aap wordpress blogger hai to aap 1 second me jetpack publicize se 9 se bhi jyada social sites par automatically apani posts share kar sakate ho.
Aap niche di gayi sites par apana promotion karake high traffic pa sakate ho.
Facebook Fan Page
Google+
Google+ Page
Google+ Community
6. Visual Promotion –
Agar aap ek achha video bana sakate hai to aap apane blog ke promotion ke liye kuch videos banakar unhe YouTube par upload kar sakate hai aur apane blog ko jyada se jyada logo tak pahuncha sakate hai.Aapako bas ek baar apane blog ke promotional videos banane hai aur kisi site par upload karane hai. Phir jaise jaise log us video ko dekhenge to vo aapake site ko visit karenge jo ki off page seo ka maksad hai.
Aap niche di gayi sites par apane videos upload kar sakate ho.
YouTube
Daily Motion
Vimeo
7. Photo Sharing Sites –
Ye bhi badhiya off page seo techniques me se ek hai. jisame ham apani blog ki images ko promote karake traffic generate karate hai.agar aapaka koi sms, shayari ya motivational thoughts se related blog hai to ye tarika aapake liye bahut effective sabit ho sakata hai.
Aap kuch Quotes ya thought’s ki images banakar usame apane blog ki link add karake use photo sharing sites par promote kar sakate ho. Isase jo bhi us image ko dekhega ya share karega to aapake blog ki link dekhakar visit jarur karega.
Ye kuch popular photo sharing sites hai jispar aap photos share kar sakate ho.
Flickr
8. Take Interviews –
Aaj kai sare aise bade bade bloggers hai jo apane blog ko ek bahut uche mukam par lakar khada kar diye hai. Aur unake social media par hajaro ki tadad me fans ban chuke hai jisaka chotasa fayada hame bhi mil sakata hai.Hame bas hamare blog se related jo dusara famous blog hai usake founder ka interview lekar hamare blog par publish karana hai.
isase hota ye hai ki unke jitane bhi fans hai vo sab unko follow karate hai aur unki har ek new update pane ke liye bekarar rahate hai. jisame agar ham apane blog par unka interview publish karate hai to hame kafi achha response milata hai aur sath me hamari baki bloggers ke sath bonding bhi achhi ho jati hai.
For example agar aapaka blog motivation se related hai to aap achhikhabar.com ke founder gopal mishra ji ka interview le sakate hai jisase unke chahete interview padhane ke liye aapaka blog visit jarur karenge.
9. Post in Forums –
off page optimization me forum posting ka bhi ek bahut bada work hai. Forum posting se ham ek tir se do nishane laga sakate hai.Matalab ki hame bas aise forums khojane hai jo hamare blog se sambandhit ho. Aur usapar apana acount banakar logo ke questions ke answer dene hai aur jaha possible ho apane related post ki link bhi add karani hai.
isase logo ki help bhi ho jayegi jisase hamare blog ko aur jyada log pahachanane lagenge. Aur ham jaha jaruri ho vaha hamare post ki link share karenge to hamara traffic bhi increase hoga.
ye kuch popular forum sites hai jaha aap logo ki help karane ke sath apane blog ka promotion bhi kar sakate ho aur achhi backlinks bhi bana sakate ho.
awasu.com
chronicle.com
bbpress.com
10. Webmaster Submission –
I think Off page search engine optimization ka ye sabase best aur easy part hai jisase ham apane blog ko search engine me achhi rank dila sakate hai.Isame hame bas apana blog webmaster me submit karana hota hai jisase ki search engine ko hamara blog crawl karane me aasani ho aur vo jaldi se search me aa sake.
Hame apana blog Google search console me submit karana hota hai. isake sath hi bing webmaster aur yandex webmaster tool me bhi hame apana blog submit karana chahiye taki in tino search engines se hame achha traffic mil sake.
11. Guest Posting –
agar aap samajh rahe ho ki aap apane blog par post karate rahenge to aapako achha traffic milega to ye lagabhag 80% galat hai.kyonki agar aapaka blog new hai to use is online world me apani pahachan banane ke liye salo lag jayenge. but off page seo me guest posting ek aisi method hai jisake jariye aap ek hi din me apane blog ko popular bana sakate ho.
isake liye hame bas hamare blog niche se milata julata blog dhundhana hai jo guest posts accept karata ho. aur phir unki policy ko follow karate huye unke blog par publish karane ke liye ek achha sa post likhana hai.
Isake badale me vo hamare blog ko ek backlink dete hai jisase unke site ke visitors hamari vo post padhate hai aur agar unhe vo pasand aa jaye to link par click karake hamare blog par aa jate hai.
Jisase hamare blog ko traffic aur new visitors dono prapt hote hai. Isaliye guest posts jarur kare. Aap chaho to successveda.com par bhi guest post kar sakate ho jisake badale me aapako Quality Dofollow backlink di jayegi.
12. Link or Banner Exchange Stretergy –
Shayad aapane kahi bade bade sites par ye baat observe ki hogi ki site ‘A’ ke sidebar me site ‘B’ ke links ya fir banner lage hote hai. Aur same site ‘B’ par bhi site ‘A’ ke banner lage hote hai. ise ham link or Banner exchange strategy kahate hai.Aur duniya ki badi badi shopping ya e-commerce sites bhi apane sales badhane ke liye isaka istamal karati hai. to ham bhi isaka use karake hamare aur dusare blogger ke blog ka traffic increase kar sakate hai.
13. Document/PDF Sharing Sites –
dosto aapane bhi kabhi na kabhi internet se koi pdf download ki hogi. par kabhi aapane ye socha hai ki pdf file download karane ke badale me us pdf ke site owner ko kya benefit milata hai?Jisane vo pdf document create karake download karane ke liye available kar diya usaka na to traffic increase hoga aur na hi earning hogi aisa ham sochate hai. par hamara ye sochana bilkul galat hai.
balki vo log people psychology ko dhyan me rakhate huye ye kaam karate hai jisaka unhe baad me achha benefit milata hai.
Matalab ki vo pdf file download karane ke liye to allow karate hai but us pdf me unke site ke link ka watermark bhi laga dete hai jisase agar koi use dekhata hai to usaka man karata hai ki vo ek baar to us site ko visit kare.
Aur isa tarah usake site ko jitane jyada pdf downloads honge utane jyada visitors milate hai. isaliye hame bhi is off page technique ka use karana chahiye.
Usake liye me kuch pdf/document sharing sites ki links de raha hu jisase aap bhi ye achhi aur secret technique se apana traffic boost kar sakate hai.
issue.com
slideshare.com
scribd.com
docstock.com
14. Advertising Campaigns –
agar aap bahut hi kam samay me apane blog ko popular banana chahate hai to off page optimization ka hi ek section ‘advertisement‘ aapake bahut kaam aa sakata hai.agar aapake pas advertising karane ke liye sufficient money hai to aap Google AdWords par apane blog ki ads run kar sakate ho.
agar aap 2000INR tak ke ads campaign run karate ho to google aapako aur 2000INR ka free AdWords credit deta hai.
Matalab 2k rupees tak ke ads ke aapako paise pay karane padenge aur usake baad awards aapako aur 2k rupees ke ads free me chalane dega.
aur agar aap sachame ads campaign chalana chahate hai to google awards hi use kare. kynki yaha aapako tabhi pay karana padata hai jab koi aapake banaye gaye ad par click karata hai. means no click, no expenses. 🙂
Aap chaho to bing ads ka bhi use kar sakate ho. ye bhi aapako high traffic aur genuine visitors dilane me achhe se help kar sakata hai.
15. Classified Submission –
agar aap apane blog ka free me promotion karane ki soch rahe ho to aapako aaj hi classified submission sites par apana account create kar lena chahiye.Off page seo me classified sites ko bhi bahut importance di gayi hai. yaha par aap apane blog ki free me advertisement kar sakate hai. isaliye aaj hi niche diye gaye top classified submission sites par apana account bana le.
oodle.com
myspace.com
backpage.com
epage.com
adpost.com
kugli.com
vivastreet.co.in
16. Q & A Forums –
Ye bhi ek effective tarika hai short time period me apane blog ke traffic aur pahachan ko boost karane ka..Hame bas karana ye hai ki kuch jane mane online Question and Answer forums join karane hai. Aur logo ke sawalo ke jawab dene hai jisase vo log hame follow karenge.
Aur ek achhi baat ki hamara blogging network aur bada hota chala jata hai aur hamare blog ka sirf traffic hi nahi balki pahachan bhi badhati hai. Aur kahi na kahi log hamare blog ki ijjat karate hai.
Isaliye Q & A Forums join karake apane niche se related questions ke jawab dete rahe aur trust build karate rahe.
Aap Quora ya Yahoo Answer Q & A forum join kar sakate hai. In do forums me aapako lagabhag har category se related questions ke sath sath unke jawab bhi milenge.
17. Join More Groups –
Agar aapake pas samay bachata hai to use free jane dene se achha hai ki aap apana social media network strong banaye. Aur apane blog topic se related groups join karake usame dusaro ki help karane ki koshish kare.aur kuch groups aise bhi join kare jo post link share karana allow karate ho. isase aapaki post ek hi time par bahut sare logo tak pahuch jati hai.
Isaliye apane blog niche se sambandhit facebook groups aur Google+ communities jarur join kare.
18. Pings –
agar aap wordpress blogger ho to aapane pings ke bare me suna hi hoga. Ya fir apane blog par self-pings dekhe honge. but kya aapako pata hai ki ye pings bhi off page optimization ka ek hissa hai. Aur isaka use karake bhi ham apane blog ki rankings achhi bana sakate hai.ji ha aapane bilkul sahi padha. asal me in pings ke jariye ham search spiders ko ye bata sakate hai ki hamare blog par new content update hua hai yaki search bots use jaldi crawl kar sake.
Isake liye ham Ping-O-Matic ya Feed-Shark ka istamal kar sakate hai.
to dosto agar aapako off page seo full guide in hindi pasand aaya ho ya koi query ho to niche comment karake jarur bataye aur social media par ise apane friends ke sath share jarur kar de. aur new posts ke notifications apane email par pane ke liye hame subscribe kare.
