In the previous blog entry, we talked about what you should not post on your company’s Social Media Marketing platforms. This time, let us discuss what is actually worth posting, and which will improve your brand’s following and corporate identity. Good memes. The meme is perhaps the social media’s unique offering to the world of information-sharing. Often, memes are witty, funny, and relatable. The message is also typically short and very easy to digest, making the meme also easy to share. Good memes feature well-known pop culture icons (especially celebrities and lines from popular shows or movies), and a really...

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