2016-05-30 11:00
Welcome to the week! It’s Memorial Day in the USA and so many of our regular readers will be taking a pause from work to remember the sacrifices of those who have work the uniform of t… Read More
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Search Engines Optimization, Social Media and Content Marketing, Metrics and Analysis - Online Marketing News, Tips, Infographics, Ebooks, etc.
2016-05-27 11:00
Take a planet of 7 billion people, connect them all together, add a bunch of sites and applications, and see what happens. Yes, that’s the internet of today. Well, sort of. Not all of… Read More
2016-05-26 11:00
You’d think by now that we wouldn’t need to write a post explaining what Facebook is. After all, Facebook counts more than a billion and a half active users, generates more than… Read More
2016-05-25 11:00
Joan Selby is an ESL teacher and a content marketer at Edugeeksclub.com which provides online assistance to students and supports them. Former CalArts graduate and fancy shoelover. A wr… Read More
2016-05-24 11:00
This is a guest post by Patrick Godknecht, a successful entrepreneur and business owner. He operates an online marketing agency, PDGWorldMarketing.com which serves professionals, entrepreneu… Read More
2016-05-23 11:00
Welcome to the week! Another Monday and another chance to drive home a run in the great baseball game of marketing. Are you going to watch the pitch fly by or are you going to look the pitch… Read More
2016-05-20 11:00
This is a guest post by Ricardo Nunez. He is the founder of lusosystems.com, a firm specializing in professional SEO services focused on getting results. You can follow them on Twitter here… Read More
2016-05-19 11:00
Today social media is a critical marketing aspect for any business. Key customers are influenced by social media daily and consumers increasingly spend their time browsing – and buying… Read More
2016-05-18 11:00
Doug Cunnington writes for iTestCash.com providing information and products to better organize and protect startups, small businesses and growing companies. Follower him on Twitter or visit… Read More
2016-05-17 11:00
The 2016 Webby Awards have been announced and the winners of the best homepage feted. Congratulations to National Geographic (Webby) and BBC America (People’s Choice). But what makes b… Read More
2016-05-16 11:00
Welcome to the week! Today is the birthday of Olga Korbut. Not a name that’s familiar to you? Well in 1972 Olga Korbut represented the Soviet Union at the Munich Olympic Games, leaving… Read More
2016-05-13 11:00
It’s a Twitter takeover. That’s how Politico described how presidential candidate Donald Trump’s use of the social network that excels in real-time and breaking news. With… Read More
2016-05-12 11:00
This is a guest post by Aaron Gray, the co-founder of Studio 56. He is a passionate digital marketing expert who has worked with some of the largest digital marketing age… Read More
2016-05-11 11:00
Everyone here on the team at DOZ has hobbies and interests outside of work. Some like to play soccer, others prefer to support soccer teams (all that running around can be a pain, right?), s… Read More
2016-05-10 11:00
Among all of the stories about English Premier League football team Leicester City and their dream 2015-16 season that have circulated as the team tightened its grip on the premiership there… Read More
2016-05-09 11:00
Welcome to the week! The sunshine has come to DOZ. Well, not just to DOZ, but to the northern hemisphere in general, I guess. The spring weather is keeping everyone upbeat, there are chirpin… Read More
2016-05-06 11:00
What are the biggest holidays for consumer spending each year? According to figures from the National Retail Federation holiday and special event spending totaled nearly $800 billion in 2015… Read More
2016-05-05 11:00
This is a guest post by Jack Dawson, a web developer and UI/UX specialist. He likes to share knowledge and points of view with other developers and consumers on platforms. Click here fo… Read More
2016-05-04 11:00
There was a time that Facebook was mostly about sharing status updates and uploading images from your vacation. The audience was mostly young, the reach was large but Facebook was still &lsq&hell…Read More
2016-05-03 11:00
Of all of the social networks fighting for the attention and home screens of users the world over, Snapchat is perhaps the most exciting. At the end of 2015 Snapchat was clearly the fastest… Read More
2016-05-02 11:00
Welcome to the week! It’s May and springtime is well and truly here. May means different things to different people. If you’re in the United States then it’s National Burge… Read More
2016-04-29 11:00
There are only a few ways to make more money in business. The first is to sell more of the things that you have to sell. Instead of selling ten widgets, you sell twenty. Instead of turning o… Read More
2016-04-28 11:00
This is a guest post by Nick Rojas. He is a California-based freelance writer, enjoys traveling and spending time with his family, and can be found on Twitter at @nickarojas. Taking your bus… Read More
2016-04-27 11:00
This article is by guest author Chris Hornak, who has been developing digital marketing campaigns for over a decade. He is the CEO and Owner of Blog Hands a service that helps businesses and… Read More
2016-04-26 11:00
One of the most important decisions that any business owner can make is often almost one of the most difficult: the name of the business. Unlike most decisions a business owner makes, this i… Read More
2016-04-25 11:00
Welcome to the week! Silicon Valley is back. No, not the tech sector which never went anywhere as far as I know but the hit TV series. Last night the gang from Pied Piper returned to screens… Read More
2016-04-22 11:00
This is a guest post by Kristy Bernales. She is a Senior Designer with Web Design Xperts, a Melbourne-based web design studio. Digging deeper into new advancements and bloggin… Read More
2016-04-21 11:00
All this week on The DOZ Blog we are taking a close look at event marketing around Earth Day. Over the last couple of days we’ve looked at Earth Day, its origins, and helped readers un… Read More
2016-04-20 11:00
All this week on The DOZ Blog we’re taking a look at marketing around Earth Day. Yesterday we brought you ten facts about Earth Day that are important to keep in mind as you build your… Read More
2016-04-19 11:00
This Friday marks the annual Earth Day, the international day of reflection on and support for environmental protection. First recognized in 1970 and now approaching its 50th anniversary, Ea… Read More
2016-04-18 11:00
Welcome to the week! This week the US presidential primary circus is firmly focused on New York. On Tuesday voters go to the polls to cast their ballots for their favorite Republican and Dem… Read More
2016-04-15 11:00
When I grew up in Australia I was aware that there were differences between Australian English and American English, but they didn’t seem all that different. Swap out an ‘s&rsquo&hell…Read More
2016-04-14 11:00
This is a guest post by Avinash Nair. Nair is a Digital Marketer at E2M, one of India’s fastest growing SEO agencies committed to meeting the highest ethical standards of digital marke… Read More
2016-04-13 11:00
In a world where we talk about the values of tweets, engagement rates on Facebook, viral videos on YouTube, loops on Vine, and advertising on mobile devices, is there anything for the modern… Read More
2016-04-12 11:00
On this day twenty-four years ago Disneyland Paris opened its doors to European visitors for the very first time. Sort of. In fact, the Disneyland theme park and resort that opened its doors… Read More
2016-04-11 11:00
Welcome to the week! We’re into the second quarter of the year and things are getting serious. You’re no longer in that post-New Year’s frenzy of anticipation, motivation… Read More
2016-04-08 11:00
As you blog more and as your audience grows there’s a good chance that you’ll be approached by other bloggers who want a piece of that audience. No, they aren’t looking to… Read More
2016-04-07 11:00
Do you know there are so many options around for maximizing traffic to your blog? Have you ever researched about them? Well, sometimes we are too busy in creating and running strategies to i… Read More
2016-04-06 11:00
Quora is a great source for information about almost anything. If you’re looking for practical advice, scanning for popular opinion, or trying to figure out a historical puzzle then Qu… Read More
2016-04-05 10:00
All this week on The DOZ Blog we are looking at some advanced blogging techniques. Today we enter the world of live blogging and explain what it’s about, why you should try it, an… Read More
2016-04-04 11:00
Welcome to the week! The weekend is over and we’re back to work and hoping that Google hasn’t messed with Gmail again. If you missed the story at the end of last week, Google dec… Read More
2016-04-01 11:00
When social media marketers think images, they usually think of Instagram and Pinterest. But if they are looking to go viral, hit the front page of reddit and Fark, and see their audience ex… Read More
2016-03-31 11:00
This is a guest post by Skornia Alison, a social media analyst for an online firm that provides essay writing help. She’s into exploring and analyzing trends and techniques o… Read More
2016-03-30 11:00
You take something complicated and make it simple to understand. Then you make it beautiful, shareable, and release it to the world. Yes, I’m talking about infographics: the tall, colo… Read More
2016-03-29 11:00
Sirun Wang is a growth hacker at Dolead, a French start-up that specializes in Google Adwords and Bing Ads campaign optimization. Learn more about how Dolead makes SEM effortless for more th… Read More
2016-03-28 10:00
Welcome to the week! We’re back after Easter. Sort of. Thanks for the magic of scheduled posting, WordPress, and Buffer we’re here…but we’re not here. Confuse… Read More
2016-03-25 11:00
Happy Easter! Spring has sprung and it’s time to celebrate with some Easter chocolates and plenty of fun and games with the DOZ team. As regular readers of The DOZ Blog would know, DOZ… Read More
2016-03-24 11:00
A common tradition across the world at Easter is the Easter egg hunt. Children wake early, grab their basket, and take to the garden to seek out the chocolate eggs that the Easter Bunny has… Read More
2016-03-23 11:00
My memories of Easter in Australia revolve around a chocolate bilby. And if the word ‘bilby’ is a new one to you I’m not surprised. The Easter Bilby is a native Australian… Read More
2016-03-22 11:00
This is a guest post by Alex July, the founder & lead developer at Ruffl, a service that makes managing photo and video contests as enjoyable as the moments shared on social media t… Read More
2016-03-21 11:00
Welcome to the week! The stores are chock-full of chocolate bunnies, eggs, and Star Wars characters which can only mean one thing: Easter is right around the corner. In these last couple of… Read More
2016-03-18 11:00
So another St. Patrick’s Day is in the books and as the world wakes from its collective hangover we’re taking a look back at some of the best, most creative, and humorous St. Pat… Read More
2016-03-17 11:00
Happy St. Patrick’s Day! It’s the one day of the year when everyone pulls on something green and wraps an arm around a random stranger before explaining how their second uncle&rs&hell…Read More
2016-03-16 11:00
The McDonald’s Shamrock Shake, a seasonal treat fast approaching its fiftieth year of bringing a little green pleasure into the lives of millions. A March mainstay, the minty green sha… Read More
2016-03-15 11:00
This is a guest post from Lyndi Catania of the marketing team from Huemor, a web design agency located in Farmingdale, New York. Follow them on Twitter, LinkedIn, and Instagram. Brazil welco… Read More
2016-03-14 11:00
Welcome to the week! It’s Monday – are you smiling? At DOZ we’re looking forward to a big week. We’ve rolled out some new features on our platform, we’ve got a… Read More
2016-03-11 11:00
Laura Jonson is a creative writer and a social media expert. She works on different projects online with her current focus centered on an essay writing service, AssignmentMast… Read More
2016-03-10 11:00
Here at DOZ we’ve helped connect some of the world’s best marketing experts with clients who are taking their marketing to the next level. Increasingly, one of the most popular t… Read More
2016-03-09 11:00
There are some websites I like to visit every day. If I’m searching for information, I turn to Google or DuckDuckGo. If I’m taking some downtime, I’ll hit up reddit. I visi… Read More
2016-03-08 11:00
So many websites spend a lot of time, effort, and money on getting people to visit their website. They’ll place ads, they’ll optimize for keywords, they’ll sponsor posts, a… Read More
2016-03-07 11:00
Welcome to the week! Thirty years ago today a group of musicians and recording artists under the banner USA for Africa released the song We Are the World. The single is one of only 30 songs… Read More
2016-03-04 11:00
All this week on The DOZ Blog we’re looking at the US presidential race. Whether it’s the marketing, the social media, the branding, or the impact of the technology sector, we&rs&hell…Read More
2016-03-03 11:00
Who has the best website out of the presidential candidates left in the race? Before I answer, let me start with a disclosure: I’m not going to be voting in this election, I have no do… Read More
2016-03-02 11:00
All this week on The DOZ Blog we’re all about the US presidential election. No, we’re not betting on who’s going to win and neither are we sharing our vote. After all, with… Read More
2016-03-01 11:00
It’s Tuesday, but not just an ordinary Tuesday. It’s Super Tuesday. For the uninitiated, Super Tuesday is not the secret identity of regular old Clark Kent Tuesday. Instead, Supe… Read More
2016-02-29 11:00
Welcome to the week! Sometimes you just want to start the week with some damn good writing. No sales copy, no mucking about, no clickbait – just good, solid copy that informs, entertai… Read More
2016-02-26 11:00
In the past year we’ve reviewed some great books on The DOZ Blog and learnt a lot, too. We’ve discovered the importance of a morning routine and ways that getting organized each… Read More
2016-02-25 11:00
Uber is a company that first shaped the sharing economy and then launched the marketplace economy that is replacing it. It’s a global actor in transportation that has expanded into eve… Read More
2016-02-24 11:00
Today DOZ is proud to release its new white paper, The Sharing Economy is Dead. Over the last few years we’ve written a lot about the sharing economy. Indeed, as a company that has pro… Read More
2016-02-23 11:00
This is a guest post by Garrett Gan is the Co-Founder & CEO of Thalamus, the largest research database of advertising vendors in the world. With over 50,000 ad partners and counting… Read More
2016-02-22 11:00
Welcome to the week! How do you approach the office on a Monday morning? Are you like Jay Z and dreading the 99 problems waiting in your inbox? Are you like Kanye West and telling the world… Read More
2016-02-19 11:00
If you have a Twitter account, there are plenty of metrics you can track. There are likes, clicks, retweets, engagement, audience, and changes in all of these over time. Twitter Analytics of… Read More
2016-02-18 11:00
When it comes to social media there is one network that rises above all others: Facebook. Measured almost any way that you like, Facebook dominates the social media space. User base? More th… Read More
2016-02-17 11:00
The social media market is increasingly crowded and complex. There are the major players, of course, the ones that you probably keep on the home screen of your smartphone and your friends an… Read More
2016-02-16 11:00
Usually just the word ‘audit’ is enough to strike fear into the heart of anyone in business. It conjures up images of tax inspectors, boxes of receipts, missing paper, fines, lie… Read More
2016-02-15 10:45
Welcome to the week! How was your Valentine’s Day? Did you enjoy a romantic dinner and movie before dancing the night away and waking up to breakfast in bed? Or was it more of a all-al… Read More
2016-02-12 11:00
It’s Valentine’s Day and the DOZ team is gearing up to celebrate in style. What’s on the menu? Well everything from walks on the beach to romantic dinners, a trip to the ci… Read More
2016-02-11 11:00
Google Trends is a powerful tool for understanding what consumers, businesses, and anyone else searching for information on the world’s most powerful search engine are looking for. The… Read More
2016-02-10 11:00
All this week on The DOZ Blog we’re celebrating love. It’s nearly Valentine’s Day so we’re in the mood for roses, chocolates, candlelit dinners, and romance generally… Read More
2016-02-09 11:00
All this week on The DOZ Blog we’re celebrating Valentine’s Day. Today we dive into one of the social networks that has done so much to bring people closer and, yes, sometimes dr… Read More
2016-02-08 11:00
Welcome to the week! How was your weekend? Did you get away from the computer for a day or two? How about a couple of hours? Sometimes the weekends energize us, and sometimes they seem to be… Read More
2016-02-05 11:00
All this week on The DOZ Blog we’ve been recognizing Black History Month. We’ve profiled a leading black voice in social media marketing, Sean Gardner, we’ve looked at ways… Read More
2016-02-04 11:00
In 2011 CNN aired the fourth part of their Black in America documentary series. Titled The New Promised Land, the film took viewers to Silicon Valley and introduced them to a group of black… Read More
2016-02-03 11:00
This week on The DOZ Blog we are recognizing Black History Month with a series of posts looking at marketing to the African-American community. Yesterday we profiled social media marketing i… Read More
2016-02-02 11:00
All this week on The DOZ Blog we are recognizing Black History Month with a focus on marketing in the African-American community. In today’s post we profile one of the country’s… Read More
2016-02-01 11:00
Welcome to the week! I’m in a good mood this morning. No, really. This is a Monday I am going to crush, a Monday I am going to make my own, a Monday that is going to beg me for...Read… Read More
2016-01-29 11:00
It’s fair to say that Howard Schulz knows a thing or two about branding. The Starbucks CEO has taken a Seattle coffee house and transformed it into an international icon. He’s ma… Read More
2016-01-28 11:00
All this week on The DOZ Blog we are celebrating Australia Day by taking a closer look at the business and marketing world Down Under. On Tuesday we highlighted some of the most exciting sta… Read More
2016-01-27 11:00
Australians are just like us, right? Sure, they speak English, enjoy high internet penetration, and have disposable income to splash around – but does this mean that marketing to Austr… Read More
2016-01-26 11:00
For some people the word ‘startup’ is synonymous with ‘Silicon Valley’. For others, the startup geography is a little broader. Incubators and startup clusters in plac… Read More
2016-01-25 11:00
Welcome to the week! I don’t know about you but I’m planning on having a good week. I’m full of energy, I’m motivated, I’ve got a plan, and I’m going to b… Read More
2016-01-22 11:00
After completing a website audit there can often be a lot of work to get busy with. Tags need to be added, URLs need to be adapted, internal and external links may need addressing, and those… Read More
2016-01-21 11:00
It’s official: WordPress powers more than 25% of the web. Really. Back in November 2015 Automattic CEO Matt Mullenweg announced that WordPress now powered more than a quarter of the wo… Read More
2016-01-20 11:00
There’s hardly another sector like digital marketing when it comes to change. The growth-hacking strategy that was cutting edge and unique in 2014 is, by 2015, standard operating proce… Read More
2016-01-19 11:00
When clients come to DOZ for help managing, strategizing, and delivering their digital marketing one of the first things we almost always recommend is a website audit. The reason we do is si… Read More
2016-01-18 11:00
Welcome to the week! Oh, Monday: you looked so far away on Friday yet snuck up on us all as Sunday slowly faded away. It’s a new week here at DOZ and a we’ve got a whole bunch to… Read More
2016-01-15 11:00
The fireworks have faded, the champagne bottles are lined up for recycling, and those midnight text messages you didn’t mean to send but did anyway are fading into memory – or so… Read More
2016-01-14 11:00
The fireworks have faded, the champagne bottles are lined up for recycling, and those midnight text messages you didn’t mean to send but did anyway are fading into memory – or so… Read More
2006-06-07 11:16
The fireworks have faded, the champagne bottles are lined up for recycling, and those midnight text messages you didn’t mean to send but did anyway are fading into memory – or so… Read More
2006-06-07 11:16
It’s Monday and whether you’re already at your desk or still considering slapping that snooze button one more time, we’re happy to say Welcome to the Week! Every Monday we… Read More
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