2017-03-08 05:37
Archewallogy (or the fusion of archaeology and wall) is an oblique way of seeing the city. Images (usually 4) are juxtaposed next to one another around a central theme to illustrate it in as… Read More
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Tarek Chemaly Blog
blog.tarekchemaly.com
Pop Culture, POPaganda, and media critique from the world over and Lebanon specifically.
2017-03-07 07:41
That I am partial to retro ads is of little surprise to readers, and so the ads on top advertising Spinney's return to Hamra street comes as no surprise. There was even a graffiti of this ne… Read More
2017-03-07 06:37
If one thinks of high end watches, brands such as Patek Philippe, Audemars Piguet, Jaeger-LeCoultre, Baume et Mercier etc... would come to mind. Rolex, to be honest, has been considered as "… Read More
2017-03-07 05:39
Archewallogy (or the fusion of archaeology and wall) is an oblique way of seeing the city. Images (usually 4) are juxtaposed next to one another around a central theme to illustrate it in as… Read More
2017-03-06 20:00
Apparently the new Saint Laurent (Spring Summer 17) is causing cries to ban it as apparently it "entices rape".Here are a couple of visuals of the campaign in question:Well, in an aticle dat… Read More
2017-03-06 07:07
That there is an app for the Lebanese market to help people (read millennials) find properties to decamp from their parents' home (my bet is that the parents will pay for the rent or buying… Read More
2017-03-06 06:38
When was the last time you actually clicked on a displayed ad? Yes, it's been forever. But this one made me click immediately The name, the visual, the mystery, all of them intrigued me. Rea… Read More
2017-03-06 05:22
Archewallogy (or the fusion of archaeology and wall) is an oblique way of seeing the city. Images (usually 4) are juxtaposed next to one another around a central theme to illustrate it in as… Read More
2017-03-05 14:09
Archewallogy (or the fusion of archaeology and wall) is an oblique way of seeing the city. Images (usually 4) are juxtaposed next to one another around a central theme to illustrate it in as… Read More
2017-03-05 09:23
Sandwich w Noss published theirs on Feb. 27, Wooden Bakery on March 3rd. I already explained the double entendre here! Compare and contrast the two ads! It's a shame really Read More
2017-03-05 06:24
What did you expect from Mika and Peugeot teaming up? Obviously the video is super pop-oriented! That his tunes are infectious is now a done deal, but to go this far in adjusting the whole c… Read More
2017-03-04 09:40
I already expressed my admiration for what Sandwich w Noss does in terms of advertising, but these guys keep them coming so brilliantly! "If you are fasting, drop in" - so far nothing funny… Read More
2017-03-04 08:53
Archewallogy (or the fusion of archaeology and wall) is an oblique way of seeing the city. Images (usually 4) are juxtaposed next to one another around a central theme to illustrate it in as… Read More
2017-03-04 07:29
Artwork by Tarek ChemalyTied with Chad, Laos and Liberia, the Lebanese passport scored 33.5 points (when the factors of Visa Free Travel, taxation, perception, dual citizenship, and overall… Read More
2017-03-04 06:24
Tatiana Karam, Margueritta Sleiman, Maria El Ferekh - with the help of Joanne Baumier who was sadly absent in the last session - came up with two gems of an ad for Nissan. The selling line i… Read More
2017-03-03 12:17
Year in year out we get the same advertising(s) at the time of lent. Special offer on fish from McDonald's or other chains. Bah, the ad is so-so to begin with, but what kills me is the hypoc… Read More
2017-03-03 07:59
So this is what being A list star gets you! No, not a president of the US, but rather being the face of the new fragrance from an iconic perfume house. Fresh from the controversy of her spli… Read More
2017-03-03 06:56
Archewallogy (or the fusion of archaeology and wall) is an oblique way of seeing the city. Images (usually 4) are juxtaposed next to one another around a central theme to illustrate it in as… Read More
2017-03-02 07:53
What is unprecedented in the Vogue Arabia launch is that it will go out first a bilingual website and then as a print magazine. Naturally what worries me is how to portray sleeveless dresses… Read More
2017-03-02 06:33
Vanish stain remover vs Mexico'68 Lance Wyman typography: Compare and contrast.Hmmm, the image above is a composite from the new Vanish stain remover which marks "herb" as the stain #68 whic… Read More
2017-03-02 05:52
Archewallogy (or the fusion of archaeology and wall) is an oblique way of seeing the city. Images (usually 4) are juxtaposed next to one another around a central theme to illustrate it in as… Read More
2017-03-01 20:28
Artwork by Tarek ChemalyI admit to having an obsessive streak. This unfortunately might tend to complicate the day - all right, before anyone jumps to conclusions I am not the "As Good As It… Read More
2017-03-01 11:59
Le Blog de Chanty has a new logo! Like No Garlic No Onions, Chantal decided she needed a new image. Considering I changed blogs, URL, and rebranded into my own name I can understand the logi… Read More
2017-03-01 06:55
Archewallogy (or the fusion of archaeology and wall) is an oblique way of seeing the city. Images (usually 4) are juxtaposed next to one another around a central theme to illustrate it in as… Read More
2017-02-28 07:21
Is there anything not funny about this campaign which sadly is for a topic which is not too funny? First check the TVC (courtesy of Richard Linklater, the man who gave us "Boyhood"!) an… Read More
2017-02-28 05:55
Artworks by Tarek Chemaly1967 was the international year for tourism, it was also the year of the third Arab-Israeli war, the repercussions of which Lebanon would eventually pay. But it was… Read More
2017-02-27 08:28
New York Times just did this ad "the truth is more important now than ever" - when CNN is "fake news" and "alternative facts" are all over the place, when one's religion or lack of it makes… Read More
2017-02-27 07:10
Is there anything millennials cannot do? Live rent free, eat (gluten-free) muffins, sip expensive coffee (with allowance from parents), be "entrepreneurs", and the list continues. The new&nb&hell…Read More
2017-02-27 05:58
So it seems - for the same price of organizing a funeral for a child, one can save it! What a sad, sad truth. And it took Brave Heart Fund to make us realize that saving a child with heart d… Read More
2017-02-26 11:04
She would be on a horse, next to the beach, with the sound going full blast "rrrrrr cccccc"... She would popuate our imagination, and the gallop of her animal made the excitement… Read More
2017-02-25 06:48
Artworks by Tarek ChemalyThe eternal companion of young women in shelter nights, the rose-dipped dreams of love in a loveless place. The fantasies of aristocracy in page-turner intrigues, wi… Read More
2017-02-24 06:51
Originally published 11/10/11I stumbled upon this on the net and was about to fall on the floor… First please read the text below:“Meet LebanonMeet an Arabian Nights fantasy of… Read More
2017-02-23 06:26
Ooops, this one flew totally under the radar - and it took an international advertising website to reveal it to me! By now we are all familiar with the elongated can shape of Coca-Cola but i… Read More
2017-02-22 08:56
In case you did not know "Nothing compares 2 U" - famed by Sinead O'connor - was actually written by the late Prince.With this in mid, Pixel - the phone from Google - goes on to deliver a ve… Read More
2017-02-22 05:41
Artwork by Tarek ChemalyWell, first let me say that the naming "person of the year" which engulfs both genders still did not make it to the Arab region, so we are still with "man of the year… Read More
2017-02-21 07:25
I am biased towards to the work of Anomaly Amsterdam. I already visited the place and damn it is impressive. But good architecture and vibes do not - on their own - create vibrant, beautiful… Read More
2017-02-21 06:48
Originally published: 29/5/14Marcel Proust, author of "Remembrance of things past" (a saga that falls in seven volumes, one of which is divided in two halves), is notoriously hard to transpo… Read More
2017-02-20 11:30
Not a week goes by without another "cultural appropriation" scandal.Marc Jacobs does Afro?Supreme does an Obama collection inspired by African visuals?Karlie Kloss goes geisha for Vogue?The… Read More
2017-02-20 06:16
Archewallogy (or the fusion of archaeology and wall) is an oblique way of seeing the city. Images (usually 4) are juxtaposed next to one another around a central theme to illustrate it in as… Read More
2017-02-19 08:05
Now that's a new tone. Germs in advertising, are either portrayed in microscopic format (think Dettol), or in invisible ways yet we see their effect (think regular over-the-counter medicine… Read More
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