2018-09-10 10:11
Guest blogging is a great way to build links to your website, boost your authority within your niche and help you to find new customers; but what about accepting guest posts on your site?
We… Read More
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Muffin Marketing Blog
muffinmarketing.com
A small business marketing blog focusing on social media, SEO and content.
2018-09-07 11:48
Today, the sheer volume of customer data that is available to businesses is staggering. Not only are companies able to access data about their own customers but they can also use information… Read More
2018-09-04 08:57
As a small or medium-sized business owner, you’ll no doubt want to find new ways to grow your profit margins and expand into new territories.
Australia is one of the world’s most… Read More
2018-09-03 10:11
As a small business owner looking to grow your Twitter account, you might have tried following users in bulk in hopes that they’d follow you back, or check out your account and visit y… Read More
2018-08-30 13:24
For UK businesses, Germany is a popular trading option.
With a GDP of more than €3 trillion, Germany is the largest economy in the European Union and the fourth strongest in the world… Read More
2018-08-27 10:11
We all want more followers on Twitter.
As a business owner, the more followers you have, the more successful your business will appear to the outside world, and the more people will see your… Read More
2018-08-24 10:22
Finding new ways to grow your business and compete with multinational companies can be hard work.
While the internet has opened up a whole host of opportunities for small businesses, it&rsqu&hell…Read More
2018-08-23 21:00
Whether you’ve been working in marketing for twenty years or you’re fresh out of college and just in your first paid position, you’ll likely feel like your job has become s… Read More
2018-08-23 13:29
It’s important for a leader to commit to choosing the right fit for candidates as they work to design the correct team. Let’s look at five specific methods to use to accomplish t… Read More
2018-08-20 10:11
If you’re working on a search engine optimization (SEO) campaign for your business, then you will likely want to build links back to your website.
There are lots of ways to build links… Read More
2018-08-13 10:11
Starting your own business can be one of the most rewarding things you do in life.
Gone will be the days of commuting to the office in the morning rush hour, and working for a boss that does… Read More
2018-08-13 09:03
Selling your services to customers is one of the most obvious business avenues to go down, but marketing your services to other businesses could prove a more lucrative option.
Not only can y… Read More
2018-08-12 08:44
The automated business system is the new kid on the block. For startups that want fast movement, easy launch, maximum profits, cost-cutting, and high business efficiency, cloud-based or desk… Read More
2018-08-06 10:11
With the summer holidays now in full swing, the chances are that you’re planning your back to school season, and coming up with new ways to target your millennial and Gen Z audience.
W… Read More
2018-08-04 14:33
People don’t have to research for long to come across articles that explain how the millennial generation disrupted content marketing. It wasn’t sufficient to use content marketi… Read More
2018-08-04 10:31
Running a business on your own can be hard work, especially if you’re in the early days and you’re experiencing growth.
Of course, growing businesses should always be looking to… Read More
2018-08-01 14:53
The hottest topics regarding Adwords and PPC is smart bidding. Google is always pushing people towards its machine learning algorithm. In fact, Google is doing it more these days.
It seems t… Read More
2018-07-30 17:35
Today, we’ve got a great guest post from Jessica Lambert, who’s Blogger in Chief at Webology.
Are you looking to take your content to the next level?
You probably already k… Read More
2018-07-30 13:24
If you’re about to launch your own business, one of the first things that you should do is create a website.
Even if you’re not planning on selling your products and services onl… Read More
2018-07-30 10:11
As a small or medium-sized business owner, you’ll no doubt always be looking for new ways to improve your website’s SEO and increase your ranks for competitive terms on search en… Read More
2018-07-24 15:58
Optimising your website for search engines has never been easy, but there are some common mistakes that you should avoid if you want to rank well for competitive terms in your niche.
Whether… Read More
2018-07-24 09:18
Keyword research is one of the hottest topics in the content marketing world.
It is one of those matters that never go out of style as wise content marketers understand that using the right… Read More
2018-07-23 10:11
As a small business owner trying to promote your products and services online, the chances are that you’ve read hundreds of articles and watched countless videos on how best to find ne… Read More
2018-07-16 10:11
Running a marketing agency can be hard work. We’d know!
Clients can come and go, and it’s hard to know from month to month exactly how many “man hours” will be requi… Read More
2018-07-09 10:11
The environment is a hot topic right now.
With plastic waste in the news almost every day of the week, new laws on diesel cars and the eye-opening Blue Planet II breaking records around the… Read More
2018-07-02 10:11
Money, money, money.
If you work in the financial services industry, whether in accountancy, banking, insurance, consumer finance, investments, stocks or a credit union, then you’ll kn… Read More
2018-06-28 10:26
Getting your business situated in a new office space means dealing with an endless stream of important details that need to be addressed. When you already have so much on your plate, you may… Read More
2018-06-26 10:17
Anyone can pay to put a dynamic advertisement on Facebook. However, if you want those advertisements to truly get attention from the people who will see them while browsing through their Fac… Read More
2018-06-25 11:11
Whether you run a small business or you’re just starting out, finding a budget for a marketing campaign is often an impossible task. Luckily, there are lots of ways that you can spread… Read More
2018-06-18 11:11
Travel and tourism is big business.
In the United Kingdom, we Brits spend an eye-watering two months’ salary on a summer holiday, with the average getaway costing £860 per person… Read More
2018-06-15 14:20
Content marketing and social media have grown a lot of traction in recent years and for good reason.
Consumers now prefer this type of marketing than direct advertising.
According to this st… Read More
2018-06-11 11:11
Whether you’re a painter, a decorator, an interior designer or a builder, you’ll know that working in the home improvement trade is big business.
In the UK alone, consumers spend… Read More
2018-06-05 11:09
The year is 2018 and social media is ubiquitous.
Regardless of where you are—be it the mountaintops of Peru or the bustling city streets of Bangladesh—social media is only ever a… Read More
2018-06-04 10:11
At Muffin Marketing, we’re often asked about our SEO for small businesses packages, and whether investing in SEO is worth it.
The truth is that every business is different, and some wi… Read More
2018-06-04 10:00
Do you want to get placements on music blogs for clients and increase the amount of interest their music gets?
These tips will help you create the right blogs and get those placements.
Thin… Read More
2018-05-31 16:12
Does your e-commerce business have a VAT inspection on the horizon? If you do here is a guide on how to prepare.
Discover the reason for their visit
Unless it is immediately apparent, it is… Read More
2018-05-28 14:57
The dream for your business is that you’d have a huge army of devoted followers, spread across the world.
But the problem is that we can’t all have 100 million Instagram follower… Read More
2018-05-28 11:11
In today’s digital-first times, standing out from a million and one competitors can be tough.
Even if your business offers better service or cheaper products, there’s always goin… Read More
2018-05-25 13:36
Get into the brace position and listen up. On a serious note, there is no initiation for you and it is up to you to do accelerated learning.
Be your own judge and don’t assume that the… Read More
2018-05-22 17:22
The battle for success in the fields of online and social media marketing is growing every day.
While there’s a high priority on reaching the right markets for your product, it’s… Read More
2018-05-22 09:53
SEO is a fast-changing landscape and being able to navigate the minefield is a must. The best way to do this is to keep up to date with the latest news and views and these tips are going to… Read More
2018-05-21 11:11
Social media is no longer a ‘nice to have’ for small businesses; without a presence on the big four networks, your business will fall behind competitors, and customers may look e… Read More
2018-05-20 13:34
As the world of marketing is expanding rapidly with the continuous growth of the internet, digital marketers are becoming ever more stressed, and it’s not unjustified.
It can be very s… Read More
2018-05-14 11:11
There’s no denying that video marketing is incredibly effective.
Businesses are experimenting with video as part of their social and content strategies and enjoying a whole host of ben… Read More
2018-05-07 11:11
Pets are big business.
The UK is home to more than 8.5 million dogs and 7.5 million cats, with British pet owners spending an incredible £18 billion on their furry friends every year… Read More
2018-04-30 11:11
Managing multiple social media accounts for your brand can be hard work and time-consuming, especially if you’re a small business owner doing it all on your own.
And although social sc… Read More
2018-04-27 09:32
Building an online presence has become an essential factor in every marketing strategy for any drop shipping business looking to turn a profit in this millennium.
Let’s take a look at… Read More
2018-04-26 13:11
It’s getting increasingly difficult for brands to captivate their target audiences with otherwise tried and tested means. Consumers these days are deaf to commercials and blind to adve… Read More
2018-04-23 13:33
Knowing your audience is a factor to be considered whenever you come up with an email marketing automation strategy.
Researching and understanding how your market moves is a core activity yo… Read More
2018-04-23 11:11
There are lots of benefits to running a small business online, but one of its biggest drawbacks is that potential customers cannot put a “name to a face”.
There are lots of ways… Read More
2018-04-21 18:44
As a small business owner or full-time blogger, you’ll know it can be tough to come up with new ideas for blog posts. It’s even more challenging if you’ve been blogging for… Read More
2018-04-16 16:38
If you are interested in driving more traffic to your website and improving your search engine results, you may want to consider the idea of producing a high-quality corporate film.
Video co… Read More
2018-04-10 14:40
The rise of social media, search engines and cheap web design has transformed the way small business owners and startups promote their products and services. Now, it’s entirely possibl… Read More
2018-04-09 11:11
Startups and small businesses have limited marketing budgets, and so it’s not always possible to splash out on social media marketing campaigns to reach new customers.
If you are looki… Read More
2018-04-02 11:11
This week, we’ve got a guest post from Francis Mansueto, who talks about the benefits and power of influencer marketing for small business owners – and offers some valuable tips… Read More
2018-03-26 11:11
At Muffin Marketing, we’re always talking about the benefits of guest blogging.
By perfecting your guest post pitches and writing truly great content, you can use guest blogging to inc… Read More
2018-03-19 11:11
No matter what Matt Cutts says, guest blogging remains one of the most popular ways for business owners to promote their businesses and gain backlinks in the process.
But with bloggers becom… Read More
2018-03-12 11:11
Delivering exceptional customer service is essential if you want your business to stand out from the crowd and increase loyalty.
In recent years, the way in which businesses deliver customer… Read More
2018-03-05 11:11
Social media channels like Twitter, Instagram Facebook are great for posting updates on your business, keeping followers in the loop on the latest industry trends, and reaching out to new pe… Read More
2018-02-26 11:11
As a small business owner with limited time, marketing knowledge and budget, it’s easy to question whether SEO is a marketing technique you should be investing in.
Of course, social me… Read More
2018-02-12 11:11
Despite launching less than a year ago, Muffin Marketing hit the 20,000 Twitter follower milestone last week. We didn’t do anything out of the ordinary, buy followers or pay for advert… Read More
2018-02-07 11:11
This week, we’ve got a great guest post from Andrew McLoughlin at Colibri Digital Marketing about new SEO trends and research, and what it could mean for content marketing and the… Read More
2018-02-05 11:11
Whether you’re a one-man-band or a multinational company, there’s no doubting that a new website is a big investment. The chances are that you’ll spend hundreds or even tho… Read More
2018-01-29 11:11
You may have succeeded in building trust with your website, but is it driving enough conversions and sales? After all, that’s one of the main reasons you have a website, right?
If you… Read More
2018-01-22 11:11
If you’ve been running a small business for a while but you’re yet to take it online, then the chances are that you don’t have a domain name for your company. If you want t… Read More
2018-01-15 14:45
Keeping your Twitter, Facebook, Instagram and LinkedIn profiles up-to-date with fresh content is one of the best ways to boost brand awareness and increase your chances of being seen on soci… Read More
2018-01-08 11:11
If you’ve spent any time on our blog, you’ll know just how important content marketing can be for small businesses. Keeping your blog posts up to date with the latest news and fe… Read More
2018-01-01 11:11
It’s not a secret that being successful online can make a huge difference to the number of customers coming through your door. This is even more important for small businesses that are… Read More
2017-12-18 11:11
At Muffin, we’re always singing the praises of content marketing, social media and search engine optimisation – but there’s another digital marketing technique that can be… Read More
2017-12-11 11:11
Content marketing is tough. If you run a small business and you’re working on a blog, then it’s most likely the last thing on your mind for the majority of the working week.
The… Read More
2017-12-04 11:11
This week, we’ve got a guest blog from Justin O’Riordon, who is the founder of Growfio, a website design and management company focused on helping small business owners boos… Read More
2017-11-27 11:11
With more than 2 billion users, Facebook is the world’s most popular social network. It’s great for catching up with old college friends, sharing funny videos and chatting with y… Read More
2017-11-20 11:11
If you run a small business, one of the many challenges you face is increasing the number of relevant visitors coming to your website.
The organic channel is a crucial source of traffic for… Read More
2017-11-13 11:11
Facebook is the world’s most popular social network. With more than two billion users stopping by the site every month, there are literally millions of opportunities for your small bus… Read More
2017-11-06 11:11
When it comes to blogging, Medium has a lot going for it. 60 million people flock to the site every month to read ideas from some of the world’s most influential characters – and… Read More
2017-10-30 15:00
Google is about to change the way your visitors view your website, and if you’re not prepared, you could miss out on potential customers and risk damaging your reputation.
Starting wit… Read More
2017-10-30 11:11
This week, we’ve got a guest blog from Agorapulse, who talks about how your small business can avoid social media fails.
Back in the good ole days, a single mistake normally wasn… Read More
2017-10-23 10:11
This week, we’ve got a guest blog from David Webb, who gives us the lowdown on building a successful ecommerce brand.
Setting up shop, and just sitting there, waiting for customers to… Read More
2017-10-16 10:11
The hospitality industry is one of the most ruthless and competitive, and to stand out you need a strong marketing strategy. This week, we’ve rounded up ten marketing ideas for hotels… Read More
2017-10-09 10:11
No matter how competitive or tumultuous your niche, it’s never fun when a business calls it quits and closes down. It can cause you to think long and hard about your own business and p… Read More
2017-10-02 10:11
Seasonal events like Halloween present new opportunities to market your business and reach out to potential new customers. So, before the big day arrives later this month, we’ve rounde… Read More
2017-09-25 10:11
If you’ve developed a content marketing strategy to drive traffic to your website and push people through a sales funnel, you’ll no doubt know how difficult it can be to maintain… Read More
2017-09-18 10:11
If you run a blog, you’ll know how great it can feel when you get a comment from one of your readers thanking you for your advice or continuing the discussion. But when was the last ti… Read More
2017-09-11 10:11
We’ve already talked about how to guest blog for your small business, and put together an infographic on the benefits of guest blogging, but today we want to go a step further.
If you… Read More
2017-09-04 10:11
Promoting your small business online can be tough. With so much competition from other small businesses and massive online retailers like Amazon and eBay, it can sometimes feel as though you… Read More
2017-08-28 10:11
When it comes to search engine optimisation for small businesses, link building is the way to go. The more quality domains you have linking back to your website, the more “juice”… Read More
2017-08-21 10:11
This week, we bring you a guest blog from Eliud Mambo. To find out more about contributing to our website, visit our guest blogging page.
There is more to off-page SEO than just li… Read More
2017-08-14 10:11
Content marketing is one of the most effective methods of promoting your small business. We’ve talked about the benefits of content marketing a lot, and we’ve even created a guid… Read More
2017-08-07 10:11
Marketing a small business can be tough, and in the frenzy of keeping your website updated and keywords climbing, it’s easy to splash the cash with a marketing agency instead of utilis… Read More
2017-07-31 10:11
Let’s face it: we’ve all got a lot going on.
But factor in the responsibility of running your own business, and the chances are that you’re rushed off your feet. The last… Read More
2017-07-24 10:11
Social media is one of the most effective tools for small business owners. Every time you post something new on social media, you’re opening your brand to a whole potential new audienc… Read More
2017-07-17 10:11
When you think of small businesses, bricks and mortar companies usually spring to mind. However, with entrepreneurs making their way onto the internet to find their slice of the £133 b… Read More
2017-07-10 10:11
Using social media is one of the best ways of building a brand for your small business on the internet, but it can often be difficult to come up with fresh ideas for new content.
Of course… Read More
2017-07-03 10:11
Content marketing is one of the most important marketing techniques any small business owner can partake in. We’ve spoken at length about the benefits of content marketing and why, if… Read More
2017-06-26 10:11
If you’ve taken on the role of promoting your business online, then you may be feeling overwhelmed. Digital marketing can be tough, and unless you set aside the time and have the willi… Read More
2017-06-19 10:11
Guest post by Erin Tynan, Windsor Telecom.
In an age where business is increasingly handled and promoted online, it’s easy to believe that marketing should remain online too. Sometimes… Read More
2017-06-12 10:11
When it comes to hospitality, food is big business. Britons will spend an incredible £52.2 billion on eating out this year, with more than £2.4 billion of that figure to be spent… Read More
2017-06-05 08:30
With more than two million blog posts published every single day, the internet is getting noisy. In fact, with so much content to contend with, it wouldn’t be a surprise to learn that… Read More
2017-05-29 08:30
We get it. As great as the benefits of content marketing may sound, finding the time to write impactful and engaging content for your website can be a challenge.
Of course, you could outsour… Read More
2017-05-22 08:30
We’ve moved on from the days when comments on a blog post were the biggest indicator of a blogger’s success, but that doesn’t mean that comments are no longer important.
I… Read More
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