E-Commerce events are popping up around the world faster every year and we've prepared a list for you to watch if you're ever going to attend any Read More
For every online website, customer engagement is very crucial. It has a direct impact on website ranking, traffic, customer satisfaction, and overall revenue. As per the study, 63% of market… Read More
Running an e-commerce business has its pros. You likely have lower overhead costs compared to a brick-and-mortar store, and it may be easier to reach your customer base on the digital front… Read More
In a consumer space affected by COVID-19, customers are searching for online alternatives to their everyday purchases. New spaces have emerged home office equipment, entertainment, online ed… Read More
Our company, Prisync, has just made its 2nd acquisition to date and acquired its UK-based competitor Competitor Price Watch. (We acquired our AU-based competitor Spotlite back in March 2019… Read More
Customer acquisition is costly and tricky. But it's likely you've never tried these social listening tactics to get new customers, so dive in! Read More
The real.de team is proud to announce: On Friday, May 15, we welcome you for the eleventh time to the RheinEnergieSTADION in Cologne to present the latest developments in online trading. Wit… Read More
Selling internationally is complicated, but shopping internationally is even worse. Make it easier for your customers with a few simple steps Read More
D2C brands are definitely the cool kid on the block but how can they grow sustainably and overtake competitors and incumbents? Surely by maintaining a high customer retention rate. No brand… Read More
70% of US shoppers on a recent survey stated that competitive prices are the most important factor influencing their buying decisions. Prices change at an unprecedented pace as a result of s… Read More
You have a new product. You’re looking for new ways to attract customers, make sales, and establish your brand. There are many ways creating an eBook can help. You may want to write a… Read More
Basket-based Pricing A data-driven strategy where customers are offered personalized recommendations in the shopping cart to increase basket size. Learn how to apply basket-based pricing: Ca… Read More
Price is the amount of money given in return for a product or service. In some cases, it refers to the amount requested by a seller in exchange for the product/service she/he offers. Selling… Read More
Willingness to pay (WTP) is the maximum price a consumer is willing to pay in exchange for a product. We conduct WTP research to avoid going to extremes when pricing our products. How to con… Read More
Picture the ordinary Soul Kitchen cafe on the corner of the street that offers a free croissant with raspberry jam with the purchase of cappuccino during early morning hours. One day, local… Read More
The success of an e-commerce store is usually connected to the number of new customers it can generate and how well it can manage to retain them. However, getting more sales isn’t alwa… Read More
It has been a year of marvelous growth at Prisync. We’ve continued to develop at a fast pace with numbers of new features big and small – from bulk managing your data to better f… Read More
We wanted to dive deep into a segment of the direct-to-consumer (DTC) industry most people haven’t thought about: toilet paper. Namely: the awesome brand, Who Gives a Crap. Who g… Read More
We get asked about this a lot. Are Black Friday & Cyber Monday deals a myth? This has been asked and argued over a million times each year polarizing both consumers and retailers. Each s… Read More
Everyone in the world is waiting for the biggest sales campaigns of the year and speaking about two things. Are discounts going to be real? Who will have the best prices? As we are saving ou… Read More
When you look at the money you spent advertising your products and compare that to the money you made from them, how happy are you? Are you pleased with your profit margins after you’v… Read More
More often than not, a typical ‘thank you page’ in the checkout process simply reiterates the order details, shares shipment and tracking information. But beyond that, very few S… Read More
Product pricing changes is a process that can look risky and scary for many business owners because you can never say for sure how your customers might react to the new price – and how… Read More
When it comes to marketing your products, you have a number of options. You can choose to go for e-commerce mass marketing – where you market your products to a large number of people… Read More
Running a Shopify store is tough. First, you need to get your products and pricing right. Second, you need to work on your marketing and third, you need to make sure you’re looking at… Read More
Statistics claim that there would be 1.92 billion digital buyers in 2019. Another source reveals that US e-commerce sales will touch US$ 638 billion by 2022. That’s good news for your… Read More
Facebook reported that there are more than two billion messages per month being sent between people and businesses, on Messenger alone. If that’s not a reason enough for you to start w… Read More
Content marketing benefits your e-commerce business in multiple ways. It helps you rank higher on Google, build prelateships with customers, and earn backlinks and shares. Above all, you wil… Read More
Are you looking forward to attracting all the abandoned cart users for your eCommerce store? Do your customers shop around your website, drop the items in the cart and simply get distracted… Read More
Being a businessman isn’t easy by any means! So you’ve been doing online business on Shopify for a couple of months now, and you must have noticed that you only get 3 kinds of or… Read More
Global spending hit some serious milestones in 2018. Customers dished out more than $1 trillion globally for their holiday items. Black Friday and Cyber Monday continue to rise in popularity… Read More
If you think you have enough traffic on your e-commerce website, you are wrong. There is never enough traffic and you need to constantly be looking for ways to increase it. Logically, here a… Read More
If you’re launching your direct-to-consumer business, you need to think about how you plan on building stronger customer relationships with the people you hope to buy from you. I… Read More
In 2018, there was more than $504 billion worth of E-Commerce sales in the United States. By 2023, this figure is expected to reach $735 billion, representing a nearly 50 percent increase ov… Read More
Whether you’re running a DTC e-commerce store, or selling your products through distributors, it’s time to think closely about the retail trends that matter right now. In t… Read More
If you want to know a series of Magento email marketing tips, you’ve come to the right place. Now that you’ve got your Magento store up and running and chosen a good select… Read More
DTC e-commerce vendors are completely changing the game of online selling. Through bypassing traditional distributors and department stores, vendors can take back control and sell directly t… Read More
With the rise in popularity of Shopify, almost anyone can build an e-commerce store about any topic. Shopify makes it really easy for anyone to have an idea and put together a store in minut… Read More
Hey Prisync users, followers, it’s time to announce a new feature that will help you save your frequently used filters so that you can reach those views with a single click. Based on o… Read More
Target return pricing is a pricing strategy used by e-commerce experts that helps them set the price of a product based on the expected rate of return of their business. It sounds more compl… Read More
Direct-to-Consumer brands are taking over, you may have heard of them, or even perhaps are a customer of some of these companies Compared to a traditional retailer, using a direct to consume… Read More
Once your store has been designed the way you want it and you’ve uploaded all your products, it’s time to think about how you’ll drive traffic to your site. One of the best… Read More
According to the feedback from our clients and based on market research, on average, Prisync users have 7.4 times more data in their accounts compared to our competitors’ users. And ye… Read More
Everlane is a clothing company with a strong focus on ethically sourced and produced clothes. Their mantra, “we can all make a difference” runs through their entire company. They… Read More
Company Today, we’ll tell the story of an online store that sells supplementary products to the people who do sports as professionals or amateurs in New Zealand. We’ll keep their… Read More
Company Supplements.co.nz is an online store from New Zealand and they are specialized in supplementary products for the people who do sports as professionals or amateurs. They always aim to… Read More
Shopify is a powerful platform you can use to run your e-commerce store. But with the addition of free Shopify apps you have the chance to take your store to new capabilities and the best pa… Read More
Your online store has been using social media and email marketing to drive more sales. What’s more, is that you’ve been constantly trying to optimize your strategy and your budge… Read More
One of the many benefits of running your store on Magento is that you no longer have to think about feature sets or stability of your store. Instead, you can focus on the growth of your stor… Read More
Are you planning to start an online store? If so, you must be thinking about building an effective pricing strategy. There are different pricing approaches. They depend on various aspects of… Read More
Unless you’re making homemade products yourself, you’ll want to source a decent wholesale supplier to provide you with the products you need to sell on your e-commerce store. But… Read More
For some e-commerce vendors, having multiple products isn’t the right path to take. Instead, they opt for a single product e-commerce store. A single product e-commerce store is simply… Read More
Statista says that e-commerce sales worldwide totaled to2.3 trillion US$, and retailer revenues are projected to touch 4.3 trillion US$ in 2021. Now, wouldn’t you want a piece of that… Read More
In today’s world of e-commerce, processes and trends are constantly changing. Keeping afloat with the latest and best ideas is the only way to get ahead. Attitude and expectations of e… Read More
As a platform, Magento is powerful. Sites like Graze and Kurt Geiger use Magento to power their online shops but for someone new to e-commerce, with a much smaller customer-base than these h… Read More
Running a Shopify store sounds like a good idea for many, but keeping that store profitable is something many newly found (and even seasoned) e-commerce owners struggle with. You see without… Read More
When running your e-commerce store on Magento, you’ll often think about different ways you can price your products to get the most bang from your buck (literally). But one often overlo… Read More
Do you know that 87% of online buyers consider price as the most important factor affecting their purchase decision? In this scenario, you cannot go wrong with your pricing strategy. Price y… Read More
Well done! You’ve launched your e-commerce store and have started to see some sales. You’ve perhaps experimented with some pricing strategies to see what your customers resonate… Read More
Shopify is one of much online commerce hosting sites. Though Shopify allows users to create a blog, landing, and other non-store-related pages, the primary focus is for businesses with websi… Read More
When a shopper comes to your store to purchase one item, wouldn’t it be nice if they’d also consider buying more items as well? That’s where the basket based pricing strate… Read More
How many times have you visited a store online, looked at an item you really liked, only to find it’s well beyond what you’d be willing to pay. You end up looking a little like t… Read More
Unlike standard static pricing, dynamic pricing is a responsive pricing strategy whereby businesses make the cost of their goods or services flexible according to market demands. Thanks to a… Read More
There are a whole host of ways you can generate sales for your e-commerce business. You might try to drive traffic through targeted paid ads, or perhaps you’ll use SEO to help people f… Read More
It goes without saying a customer who buys from you month on month is worth more (monetary) than a customer who just buys from you once. With a Magento subscription e-commerce strategy, you… Read More
Imagine a world where you only have to sell your product once but each month, you have consistent revenue. This world could be your reality if you think about implementing a Shopify subscrip… Read More