2009-04-06 05:31
What is your goal? What is the thing you want your audience to do? Do you want them to think a certain way?Know something specific? Or do a specific action?It all boils down to one… Read More
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When I tell people I am in public relations, the immediate response is, "Oh, what exactly is that?"
2009-03-26 15:59
I was recently pulled, kicking and screaming, into the world of Facebook. “I have more than 200 contacts on LinkedIn!” I cried, “Why do I need to be on Facebook! It’s… Read More
2009-02-06 21:36
Earlier this week, I took a drive down to the Leeward Coast. It’s a beautiful drive, with the ocean on your left and the mountains on your right. I saw dolphins playing in the ocean, n… Read More
2009-01-17 20:28
There are hundreds of people who are still alive thanks to the skills of Captain Sullenberger. The news has been inundated with photos of the airplane, the response teams, and reaction from… Read More
2009-01-13 17:59
I teach two classes at Chaminade University and yesterday was the first day of class for the Spring 2009 session. My students may or may not venture onto this blog, so I’m going to tak… Read More
2009-01-11 18:17
I enjoy teaching. In fact, the new semester is coming up (tomorrow! egads!) and I’m right now putting the finishing touches on my syllabi. I think the kids are going to enjoy this seme… Read More
2009-01-05 17:28
I deal with many clients, all who are working on their public image. Some want to be known as “the best” or “the biggest”, while others want to be known as “the… Read More
2008-12-27 22:32
Last night 700,000 people were plunged into darkness. Okay, that’s a little bit melodramatic. Our illustrious electric company (HECO) went offline last night at about 6:45, putting the… Read More
2008-12-25 18:32
Ah, the rush of Christmas is done. I have to admit that I was one of the crazy people at the mall yesterday picking up last minute gifts. Seems while I had in mind what I was going to get fo… Read More
2008-12-25 16:59
(Originally posted December 20, 2008) Before I start, I need to say something about yesterday’s post. Looks like Chrysler got its handout with a couple of caveats. The one I was most i… Read More
2008-12-25 16:58
(Originally posted December 19, 2008) It’s a hazard of the profession. Whenever I read about a company in the news, I think about whether they are using sound public relations principl… Read More
2008-12-25 16:56
(Originally posted December 18, 2008)I met a business owner who says he is spending more than $10,000 on radio advertising per month. I could tell by the tone of his voice that he wasn&rsquo&hell…Read More
2008-12-25 16:55
(originally posted September 20, 2008)What is Internal Relations? It’s a process of forming relationships between management and employees. Basically, employee relations makes employee… Read More
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