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Social Media Marketing (SMM) This is 2021. In this time period, people are very attached to social media like Facebook, Instagram, Linked In, Twitter, etc. These are the websites where most of the internet traffic spends their time. Now isn't it the best place to do the market of our brands, business, products, or services? Of course yes. We can do marketing through these social media. I am adding the details under the sub-titles below: Facebook Marketing Facebook is a Social Media Platform that is very famous among the general people and most of the audience on Facebook is from an Asian country. Facebook itself is giant which cant be defeated in the next coming years. successful people say that build your community to grow. As Facebook is a community by the people worldwide so it's easier to make some money through it. Facebook has over 2.5+ billion people. Which is insane. As a digital marketer, I would suggest you make your brand on Facebook and market your products and services. Que is Why??? Let me make a list of the and : 1. It has a 2.5+ billion audience 2. It's easy to use 3. 8 out of 10 people use Facebook 4. Easy to build community 5. Free marketing has a great value in this 6. The paid marketing cost is low 7. Can create your shop in this 8. Can operate it one-handedly These are some reasons to use Facebook as a marketing platform. Now the question is HOW??? Let me make a list again of the and: 1. Learn Digital Marketing Basics first (Nifty IT BD is recommended) 2. Invest your time before money 3. Invite some of your friends to work with you 4. Build a community as like Facebook Page or Facebook Groups 5. Do some paid marketing to build a brand 6. Upload some products or service related tips and tricks 7. Gather some money. Not much. 8. Do a paid marketing 9. Analysis of the result and optimize your strategy 10.Retarget the past audience 11.Do these things for a couple of months and get a good result Instagram Marketing I shared about Facebook marketing and its potential to make your business. But I didn't mention two other platforms like Instagram and Whatsapp. Now, this platform is also owned by Facebook. Facebook bought Instagram in 2012 for $1bn and When Facebook announced its plans to acquire WhatsApp in February 2014, WhatsApp's founders attached a purchase price of $16 billion: $4bn was in cash and the rest $4bn was in Facebook shares. Now facebook bought these two platforms for such a big amount. Now, why? As Facebook is a big platform and it's best for brands and creating community. But it's already a big platform then why it bought Insta and Whatsapp? It's because Facebook wants to make a widen network or wants to target all kinda people who are using the internet. Not everyone likes to spend time on Facebook. And to target that amount of people Facebook bought Insta and WP. Now can we do digital marketing via instant and WhatsApp? Ans is a big "YES". As always I will ask how? In this post, I will discuss Instagram marketing. Let's make a small list of how to do marketing via Instagram. 1. Create a brand account on Instagram 2. Connect it to your Facebook brand page 3. Post content on regular basis on Instagram. But make sure to upload content that is related to your brands or is related to your niche. 4. Use hashtags on your post 5. Use low latency hashtags 6. Create a shop on Instagram 7. Post stories 8. Do some small giveaways 9. Run ads from your Facebook Business Manager 10.Retarget your audience. These are some tips to do Instagram Marketing. Hope these will work for you. Thanks for reading. WhatsApp Marketing I discussed Instagram marketing and promised to post about WhatsApp marketing. Now WhatsApp marketing can be done in any way. As WhatsApp doesn't have the feed feature or any other posting feature. So we have collected the targeted person's contact number to promote our brand or product to them personally. To do that we have used Facebook and Instagram. HOW? Ans is very simple. We have to collect them by running the lead generation ad category. Let's discuss in points again. 1. Create a google form where some input must be added. These are Name, Mobile Number, Whatsapp Number, Email address. 2. Create some attractive post (on Facebook and Instagram) that offers some service or will offer jobs to the youth. In that post put the link form, So that people can submit their info. 3. List all the info in an excel sheet. 4. Now make a promotional message or brand awareness message 5. Now send these messages to your collected numbers. 6. Sometimes send them some tips to give them value. So that they can interact with you more. These are some simple tricks to do Whatsapp marketing. LinkedIn Marketing LinkedIn is a social media website but it's popular for being a website where only professional person create their account. In this post, we will discuss the importance of LinkedIn. LinkedIn has over 760 million users, with more than 260 million monthly active users. It has less than 1bn users. Where every other social media has crossed even 2bn+ users. But why? It's because this website is not user friendly for the people who are online just because of spending their time. But this website has so many features which are made targeted the professional persons or for the company looking for the correct person for their company. So I am making some points where the features of LinkedIn are mentioned. 1. You can search for people with the job title 2. You can do blogging like me on LinkedIn 3. You can find job circulars from LinkedIn 4. You can find who viewed your profile and can contact them for the job. 5. You can hide your connections and can create pages and groups like Facebook but with more advanced features. These are some features of LinkedIn that make this platform different than other Social Media. There are a lot of features which are very effective but not everyone can use them or can operate them If you have got any info from my post then please don't forget to visit my profile YouTube Marketing Youtube is a platform that was first founded in 2006 and marketed itself as a dating website. Then later on they made their website as a video sharing platform and a video search engine. Youtube is the second biggest search engine after Google in 2021. Youtube itself is a big success without being a part of Google. It has more than 2b+ audience and As of May 2019, about more than 500 hours of video were uploaded to YouTube every minute. Every day approximately 30,000 hours of newly uploaded content per hour. The amount of content on YouTube has increased has attracted the advertiser to promote their brands Youtube is the best platform to express your talent, marketing brands and to make money. Here you can upload a video doing music, song, poems, cooking, playing also can upload a teaching video. On this platform, you can share your knowledge with the people searching for information. In my last post, I shared with you that you can do affiliate marketing by generating the content on youtube. How? Today I will specifically discuss lifestyle product affiliation. Suppose you're a vlogger. And you post videos about your lifestyle. You have an amazing knowledge about lifestyle products like Mobiles, Cars or any fashion products. You have a great audience who believe you. Now you can go to an online shop that provides affiliate service for you. You got the affiliate link from the provider. Now discuss the product on your vlog for a short time. Also, you will ask them to check out the link given in the description. If they buy the product then you will earn a small amount of money. Now the big question is how can I get an audience? I am adding some points for you down by which you will be crystal clear about getting an audience. 1. Be consistent 2. Generate quality videos 3. Be on the topic. 4. Share your channel with your friends, family, or any known person 5. Don't spam 6. Create attractive thumbnails 7. Do keywords research 8. Make videos on a trendy topic related to your field 9. Sometimes do giveaways These are some basic ways to get traffic or an audience to your channel. Twitter Marketing Twitter is a kinda small social media website compare to other social media. This is small but very effective in terms of making money online or marketing brands as well. The cost of paid marketing is very high on twitter but very effective as I said before. Twitter is mainly based on small tweets and using hashtags that are used to market brands. Thanks for your kind information its very helpful