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One Dollar series premiere TV billboards...

Looking at these billboards for the new CBS All Access original offering, One Dollar, you'd think the series was about how the current U.S. government has sold away the future of our children to Big Oil and the fossil fuel industry.
Turns out rather than a documentary series about corporate greed in America on the streaming platform, these outdoor ads are actually for a new mystery thriller where one-dollar bill changing hands connects a group of characters living in a post-recession rustbelt town involved in a shocking multiple murder.
Each episode will follow the path of the dollar bill from a different perspective, examining the class and cultural divides of the town as its dark secret is revealed.
These eye-catching series launch billboards were snapped along Sunset Boulevard and Olympic Boulevard from August 3 to August 8, 2018.
Following the likes of Star Trek: Discovery, The Good Fight and Strange Angel, will this new show be enough to convince new subscribers to cough up the monthly fee to watch the drama unfold.

If only it cost just $1 to subscribe.


This post first appeared on Daily Billboard Advertising For Movies TV Fashion, please read the originial post: here

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One Dollar series premiere TV billboards...

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