As 2018 starts to warm up, many website owners are looking to improve their websites. Many of them are doing this to meet GDPR regulations, or to meet new website standards like the phasing-out of Flash plugins, but one important change that any website needs to make this year is making your website Responsive.

What is Responsive Website Design?

In short, responsive web design is an approach to website design wherein a website will attempt to fit the frame of the display the best it can. Much like how water reshapes itself to fit its container, Responsive websites are designed to fit the screen of whatever device it’s on. Since computer screens, phone screens, TVs and tablets can use a variety of aspect ratios and resolutions, responsive website design is one of the few ways to make your website look great on any device.

The Benefits of Responsive Website Design

• More Traffic From Mobile Users

Mobile web usage has been growing exponentially since the arrival of the do-everything smartphone, but many site owners alienate potential customers as some desktop sites fail to work properly on Mobile devices. Responsive website design means that more mobile users can access and use your website without fuss.

• Less Expense, More Reliability

Before responsive design, many website owners chose to have two versions of their site: one for desktop, one for mobile. Running two or more sites just so everyone can visit means more effort to keep everything running smoothly and more expense from server costs – something that responsive website design fixes.

• Adaptable and Flexible

No matter what operating system, screen size, resolution, aspect ratio or browser, responsive design principles ensure that your site will look great regardless. No more zooming in and out to read tiny text boxes, and no more massively oversized pictures.

• Improves SEO Ranking

Google and other search engines see mobile-friendliness as a big factor in determining your overall SEO rank. Responsive design allows your site to work just fine on hundreds of unique devices, which will certainly catch Google’s eye.

Should I Get A Responsive Website?

Yes, yes and yes! Regardless of how great your current site is now, you need to keep up with the demands of modern tech, and responsive design manages to fill all of the potholes your current site has to ride over. Responsive design can reduce maintenance time and server costs, as well as attract mobile users who wouldn’t have used your site otherwise due to compatibility issues. If you want your website to be more responsive, consider choosing Chetaru for a quick and professional website redesign.

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