2024-04-12 15:35
In the digital age, the visibility of your franchise in search engine results can significantly impact its growth and success. ClickTecs, a pioneer in digital marketing solutions based in Ca… Read More
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Franchise Marketing Agency - Lead Generation, Plan Blog
clicktecs.com
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franchises
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lead generation
digital marketing
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ClickTecs is a specialized Franchise Marketing Agency, headquartered in Toronto, Canada. We specialize in helping franchisors build their brand, unit revenues and lead generation.
2024-03-22 13:45
In today’s digital landscape, mastering local SEO is essential for franchises, especially within the competitive Canadian market. With ClickTec’s expertise, franchises are equipp… Read More
2023-02-17 13:37
As a business owner, you likely already know how important it is to have a strong online presence. Having a website and social media profiles are great steps to take, but in order to truly s… Read More
2022-10-10 13:22
Setting up a franchise is not an easy task. From taking care of all the legal paperwork to managing the marketing aspect of your business, there is a lot of work that goes into it. Therefore… Read More
2022-09-26 09:58
Running a business is not easy. There is immense competition out there in the world, and being number one has become essential for every business. When you focus on growing your franchise, t… Read More
2022-09-12 10:24
If you wish to capture the contact information of your prospective audience to grow your franchise, you need to focus on franchise lead generation. But, since you would have other aspects of… Read More
2022-03-04 13:04
It cannot be denied that many changes are happening within the realm of local SEO for franchises at this current time. Therefore, it is important for you to be aware of such changes pertaini… Read More
2022-02-21 16:11
Digital marketing is an increasingly popular way of attracting customers to businesses. While the internet makes advertising more accessible and cost-effective, it can be difficult for local… Read More
2022-01-21 15:41
With the onset of the new year of 2022, it is time to give consideration to what you need to update in regard to your franchise development plan. It is not good for someone to just create a… Read More
2022-01-14 16:23
When it comes to the matter of franchise web development, consideration must be given to the role of social media for the success of your business. Therefore, we here at ClickTecs provide mo… Read More
2021-12-23 13:41
If you are a franchise owner, you may wonder how you will do your marketing for franchises as a result of perhaps you not knowing how to do marketing for franchises or as a result of sensing… Read More
2021-12-09 16:14
Franchise SEO is important when it comes to brand virtualization. But you may have some questions about it if you are just starting out in brand virtualization. Maybe you are wondering what… Read More
2021-12-02 11:30
SEO for franchise websites is truly important when you want to gain more traffic to your website. That is the reason why we share some essential strategies that will help with the local visi… Read More
2021-10-25 06:08
You will be able to achieve a greater impact for your website and business when you decide to give detailed consideration to franchise website development. In other words, franchise website… Read More
2021-10-18 13:23
When you want to remain competitive and produce more success for your franchise business, it is truly valuable to use the services of a franchise marketing company for the sake of being able… Read More
2021-09-20 15:51
You should pay attention to your franchise web design, since SEO that is successful in increasing the level of traffic to your site is highly influenced by your franchise web design. Th… Read More
2021-09-13 16:30
When it comes to the matter of franchise development marketing, you need to be actively involved in doing what you can that will result in your franchise being able to stand out from your co… Read More
2021-08-23 14:22
Here at ClickTecs, we truly understand the importance of building your brand. But the journey can seem like an arduous one if you try to do everything regarding building your brand on your o… Read More
2021-07-20 16:39
There are some mistakes that new franchise owners tend to make in their franchise digital marketing efforts that can result in lower conversions. We here at ClickTecs share five mistakes tha… Read More
2021-06-24 15:00
While billions of people surf the internet each day, that doesn’t mean you are getting as many customers as you want or need. As a result, your business may not be growing as fast as y… Read More
2021-06-17 15:35
According to industry data, over 2 million people research and request information about franchise opportunities online each year. However, only about 20,000 of those 2 million people ultima… Read More
2021-04-22 09:06
When most people who are conducting online searches visit a website, they make up their mind in less than five seconds about what they see. Because of this, your business must have a website… Read More
2021-03-22 11:57
Ever since you discovered the internet, you’ve looked at websites for various businesses. As a result, you’ve seen plenty of copywriting. While some was great, just as much if no… Read More
2021-02-22 04:21
In 2021, you know how important it is to have a strong online presence for your business. More and more, people are buying everything they can online, be it products or services. Because of… Read More
2021-02-15 13:44
When you are marketing your franchise, you want to attract as many people as possible. But along the way, it is crucial to attract qualified leads that will eventually become franchisees for… Read More
2021-01-27 13:11
Now that 2021 has finally arrived, you may be hoping for better results when it comes to your business. But like any year, the competition within the corporate world gets tougher and tougher… Read More
2021-01-20 15:34
As the 21st-century corporate world has found itself getting more and more competitive thanks to the COVID-19 pandemic and other factors over the course of the past year, it has become even… Read More
2020-11-27 14:53
If you’ve never audited your franchise website, you’re almost certainly costing yourself sales—or, at the very least, a few ranks on the SERP. Today’s post shar… Read More
2020-11-20 15:28
How long does SEO take? Today’s post answers this common yet complicated question in detail. Read on or call 905-564-0020 for a personalized SEO turnover time estimate.
How Lo… Read More
2020-10-19 13:39
On October 12, Facebook (FB) plans to replace their 28-day Attribution Window with a 7-day model. Today’s post explains how this will affect your FB marketing campaigns and what you ne… Read More
2020-10-12 15:36
LinkedIn just rolled out a refreshed new design, and it’s creating exciting new opportunities for online marketing and franchise development. Today’s post explains 3 ways to impr… Read More
2020-07-27 04:38
Investing in your franchise website development enhances the effectiveness of all advertising strategies, but today’s post looks specifically at what it can do for your testimonial mar… Read More
2020-07-20 13:30
As with all writing, the primary virtues of effective franchise content marketing are concision and clarity. All writers must strive for these values, to be precise and pithy. And whether yo… Read More
2020-04-06 08:13
Amidst the COVID-19 pandemic, marketing best practices are changing. Today’s post shares 3 campaign tweaks you can make for better marketing results, even if you need to pare down your… Read More
2020-02-21 14:12
Google Ads is an intricate platform that will allow business owners to effectively promote their brands. Whether you’re looking to promote a brand new product or service that is being… Read More
2020-02-13 15:36
Generating leads is a key component to keeping your business growing, but many owners will fall short of their goals because they aren’t sure how to approach the process. If you want t… Read More
2020-01-21 07:43
As a franchise owner, you more than likely understand all of the trials and tribulations that come with the role, and that’s completely okay – there are always going to be times… Read More
2020-01-10 20:58
Avoid Drive-By Lawsuits. ADA Compliance for your Franchise Websites is not a nice to have it is a must have! Start by at least having an ADA compliance audit done on your website so you un… Read More
2020-01-03 18:16
Imagine innovating your franchise sales process to utilize a Learning Management System to build an online course to education candidates about your franchise concept. Build an experience w… Read More
2020-01-02 18:10
The Franchise Candidates interested in starting their own franchise businesses are researching and evaluating opportunities in very different ways than they were several years ago. Statisti… Read More
2019-12-20 06:30
If you’ve read our guide on SEO and the importance of keyword research, then you’ll understand why the next natural step would be a website audit. Using the website audit process… Read More
2019-12-13 14:08
Keyword research has remained an integral part of SEO for a very long time, and some would argue that it’s the basis on which SEO was found upon. When it comes to creating a buzz aroun… Read More
2019-11-18 13:46
To develop your PPC strategies, you’ll need to understand what the process is all about. While most business owners are familiar with this aspect of running an organization, those who… Read More
2019-11-11 14:02
SEO is going to change the way your company conducts business daily. Not only will you be able to bring in more customers through the use of “Search Engine Optimization”, but it… Read More
2019-06-28 04:50
Franchise local marketing poses a unique set of challenges for multi-location brands. Today’s post offers 3 winning strategies you can use to overcome them.
Centralize your franch… Read More
2019-06-24 12:24
Today’s post explains the true secret to researching franchise development strategies online: scrutiny!
Read on for some tips on how to critically examine franchise development materia… Read More
2019-06-17 06:56
With SEO for franchise websites, rank and index speed is a serious competitive advantage.
In some cases, getting your content read first is the difference between winning or losing a custome… Read More
2019-06-12 05:31
If e-commerce plays a part in your business, today’s post is for you. Our franchise digital marketing team has put together some great tips for increasing your online sales. Let’… Read More
2019-06-06 15:33
Today’s post ranks 3 website tactics used to improve local SEO for franchises. Read on to learn how your current strategy stacks up, and whether there’s room to improve your loca… Read More
2019-06-05 14:22
Today’s post is all about PPC for franchises. Read on to learn whether SERP visibility is really a “pay to win” game, and how ClickTecs can help you design your PPC for fra… Read More
2019-05-17 11:03
In 2019, the value of websites for franchises is tacit.
What’s less clear is how best to build and manage websites for franchises.
Franchisors have several options. They can:
Give fran… Read More
2019-05-10 13:58
Do you need an ADA compliance website audit?
Today’s post breaks down the current status of accessibility policies to answer that question, then shares some compliance tips and resourc… Read More
2019-04-18 16:26
Empirical SEO strategies (i.e. those which are proven and verifiable) are the only ones clients should be choosing to market businesses.
To that end, this post overviews some fraud-spotting… Read More
2019-04-16 15:58
Today’s post is all about how to tweak your franchise development services to target the lucrative Millennial market.
Meet The Millennials: Morally Conscious, Tech-Savvy, Hyper-Educate… Read More
2019-04-12 16:22
Today’s post shares two quick fixes to common mistakes we see people make with local SEO for franchises.
Read on to learn why good advice for small businesses doesn’t apply to yo… Read More
2019-04-10 17:28
Today’s post is all about auditing your backlink profile to improve your franchise website’s ranking and visibility.
We know that might sound a little intimidating to those who c… Read More
2019-03-27 15:44
If you’re looking for a franchise development consultant, today’s post can help. Read on to learn 5 essential criteria every candidate should meet.
Franchise Development Experie… Read More
2019-03-18 12:59
Today’s post is all about simplifying your ADA compliance testing.
Read on to learn about some greater ADA compliance testing tools and tips to try before you call in the experts.
Unde… Read More
2019-03-11 15:49
Franchise SEO is crucial, but it won’t give you optimal results and booming web traffic all on its own.
Today’s post dives into some outside-the-box tactics for boosting on-site… Read More
2019-03-04 14:24
In the past, social media was like the “gravy” used to spice up the meat-and-potatoes of your franchise marketing strategies. It was always a popular channel for connecting with… Read More
2019-02-25 12:08
Today’s post tackles some common misconceptions about the “changing” value of franchise websites in 2019.
Do Franchise Websites Still Matter?
The simple answer is yes… Read More
2019-02-04 16:38
Especially with the growth of voice search, more and more users are querying with complete questions, rather than Googling a jumble of keywords.
For example, a franchise development prospect… Read More
2019-01-28 08:52
The internet has consistently been the leading source of franchise sales, and LinkedIn is a franchise development and B2B goldmine–it’s where entrepreneurs and Fortune 500 decisi… Read More
2019-01-23 09:55
Today’s post is all
about creating franchise
website content that engages, captivates, and converts. Read on for some
insights on what audiences want from your franchise website in 201… Read More
2018-12-17 17:39
If you’re not taking your franchise development online, you’re leaving money on the table.
Online Franchise Development Gets Big Results
According to the 2018 Annual Franchise De… Read More
2018-12-11 18:15
So you’re new to franchise SEO services, and you’re a little skeptical. You could use a walkthrough.
But maybe you’re not ready to talk, or you’re just feeling overwh… Read More
2018-11-30 16:35
You know you need ADA compliance testing, but you don’t know where to turn.
Google’s searches aren’t really helping–querying “ADA compliance testing” get… Read More
2018-11-09 14:57
Today’s post breaks down 3 of the best and worst SEO strategies for franchises in 2018. Read on to make sure your current SEO campaign isn’t doing more harm than good!
The worst… Read More
2018-10-24 08:37
Local SEO for multiple locations might seem like a big challenge for franchises, but it’s easily overcome with the right tactics. Today’s post shares 4 tips to optimize local SEO… Read More
2018-10-17 09:46
Today’s post could save your business tens of thousands of dollars in legal fees. Read on to learn about the legalities of ADA website compliance, and how to protect yourself from pred… Read More
2018-08-16 13:03
Making the effort to respond to reviews is an important customer service responsibility that often gets overlooked in big-picture franchise advertising plans.
In fact, review responses are s… Read More
2018-07-11 14:42
By now everybody knows that quality franchise marketing and SEO is essential for keeping brands visible and profitable. But too many brands sink dollars blindly into their franchise marketin… Read More
2018-06-18 15:39
Today’s post overviews 5 game-changing digital marketing stats, along with how to make the most of these trends for your franchise advertising in 2018. Let’s get into it!
60% of… Read More
2018-05-16 14:42
Today’s post explains how you can apply a SWOT analysis to audit your franchise SEO strategy to ensure optimal performance in 2018.
What is a SWOT analysis?
A SWOT analysis reviews the… Read More
2018-05-09 09:53
Pay-per-click advertising, otherwise known as franchise PPC, is a powerful tool that deserves a place in most advertising arsenals. But is it right for you?
Today’s post runs down the… Read More
2018-05-04 12:03
Franchise web development is evolving every year and 2018 brings a whole new set of challenges and opportunities.
Today’s post spotlights 4 new developments and how they will affect fr… Read More
2018-04-20 12:25
Today’s post spotlights one franchise social media strategy that spoils Facebook campaign performance.
First, let’s take a closer look at the Facebook algorithm.
The Facebook alg… Read More
2018-03-19 13:17
Blackhat business owners are using spam tactics to beat out higher-quality brand competition, and people are demanding local franchise marketing solutions.
Today’s post explains 3 comm… Read More
2018-03-13 14:57
Google is constantly tweaking its algorithm to reward quality sites, penalize blackhatters, and integrate new technology, which means franchise SEM and SEO is constantly evolving.
With that… Read More
2018-03-12 14:43
Franchise PPC, rankings, and organic ads are going to look quite different in 2018.
Here’s why:
Voice search is here to stay. Back in 2016, Google reported that 55% of teens and 40% of… Read More
2018-02-26 11:34
Today’s post highlights some franchise SEO considerations that need to be addressed before your website development is underway. Read on to learn what your site needs for franchise SEO… Read More
2018-02-23 10:58
When marketing for franchises, white-hat link-building strategies pay dividends every time. Unlike exploitative, spammy “black-hat” strategies that are constantly being sought ou… Read More
2018-02-21 13:07
Millions of people use forums every day. Born out of the old bulletin boards, today’s forums are great places to seek answers, stir up debate, and geek out about your favorite niche to… Read More
2018-02-16 14:59
Even the best franchise advertising fails if your online reputation is tarnished.
Today’s post shares some online reputation management (ORM) tips from our franchise advertising expert… Read More
2018-02-12 11:52
Building a checklist for the best franchise website is tough because the answer is always changing. Not only does Google constantly update its algorithm, but certain design trends fall in an… Read More
2018-02-09 14:48
Looking back at some of 2017’s greatest successes, today’s post shares 7 franchise local marketing pitfalls that we helped our clients avoid. Read on to learn how to achieve a po… Read More
2018-02-05 13:55
In today’s post, we share 5 quick website tweaks that improve franchise SEO fast.
#1: Create fresh content.
Let’s get this one out of the way first because it’s the most o… Read More
2018-02-01 16:14
Today’s post spotlights 4 common mistakes we see with websites for franchises. Whether you’re a single unit owner or executive-level franchisor, this list can help your site conv… Read More
2017-12-23 11:59
When it comes to attracting potential franchisees who want to buy, franchise leads who are informed and already know about the franchise tend to be more serious. One way to attract the quali… Read More
2017-12-23 11:59
In today’s digitally obsessed world, any kind of franchise development is going to necessitate a strong online presence. People who want to start their own business are currently the m… Read More
2017-12-22 11:47
Pay per click for franchises (PPC) is one of the most effective inbound marketing strategies available to business owners looking to boost sales and web traffic.
As its name suggest, PPC inv… Read More
2017-12-22 06:02
Today’s post shares some basic franchise SEO best practices. Read on to learn 4 key criteria for technical and content search optimization that will take your franchise website’s… Read More
2017-12-11 15:04
Crafting quality headlines isn’t easy. What makes headlines so difficult is that they need to work for multiple audiences: SEO crawl-bots, social media readers, and website visitors. F… Read More
2017-12-06 17:31
The internet has changed franchise development just like it’s changed everything else. And while it may be difficult for the old guard to imagine signing a life-changing franchise deal… Read More
2017-11-24 13:34
If your goal is successfully marketing a franchise in 2017, pinpointing factors is local search ranking key. Local business is your lifeblood, which makes local marketing even more important… Read More
2017-11-20 13:07
A huge percentage of franchise sales are happening online, which makes designing the right franchise development site more important than ever.
In today’s post, our franchise dev… Read More
2017-11-15 11:33
In 2017, social media plays a part in every serious franchise marketing strategy. The internet has been the leading source of franchise sales since the late 2000s, and a growing amount of le… Read More
2017-11-10 11:05
Today’s post is all about link building as it pertains to your overall franchise marketing strategy. Read on to learn why we build links, how it benefits your business, and 3 tips you… Read More
2017-10-23 17:28
Broadly speaking, franchise internet marketing is a (deceptively) simple process:
We identify how people are searching for the client’s product or service. If we’re working with… Read More
2017-10-09 14:22
Long-form content has a place in some franchise content marketing campaigns, but not all. On one hand, The Next Web associates content over 2000 words with:
Higher online visibility
More soc… Read More
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