Although Facebook is a Social networking website with a growing number of companies are using to promote your business and blogs. The functions and features allow a company Facebook to create a page group or the company and generate publicity. A planned and structured approach for this type of advertising is known as optimization of media, which is a rapidly growing area of search engine marketing.

Methods used to SMO include adding RSS feeds; add a link to Digg, blogging and incorporating third-party applications such as Flickr and YouTube. In short optimization Social Media is a viral marketing strategy Century 21, but instead of sharing information by word of mouth information is shared through one or more of the links on Social Networking Sites.

Although SMO is a relatively new marketing medium that is one of the fastest growing, this is amply illustrated by the way that social networks like Facebook are expanding their roles and increase its user base every day apparently. There's an old saying that "Any publicity is good publicity" and this is especially true when it comes to Social Networking sites. The real advantage for any business is that this form of marketing is virtually free the only disadvantage is the time it takes to configure and create fresh, relevant content regularly.

For best overall results of an optimization strategy of social media, it is recommended to be carried out in conjunction with a comprehensive SEO campaign, these two services separately online marketing are run in parallel will complement each other and eventually achieve a higher level of web exposure and increased ranking on Google.

One important thing to consider when setting a page of social media, Facebook is the style of language used. In order to interact with their target audience, it is essential that the main intent is to create commercial advertising. By all means promote the product or service but the sales pitch to keep locked up, people do not often visit social networking sites to buy things. In any social environment, it is important to engage people before trying to sell anything.

Although it is possible to SMO and marketing of other search engines independently best results are achieved through the use of a company that specialize in this type of online marketing. Although the processes and methodologies used are not particularly difficult it is slow and laborious.

SMO tips by SEO Expert Ahmedabad