The very first time I heard of the term responsive website, I couldn’t relate to it, and tried to understand it with its literal meaning, and came h with the meaning which suggests that a website which is responsive, but how does it make it different???

This was my personal ordeal I faced with the technical term Responsive Website, and it might have been the same situation with some of you as well (no pun intended)

On the other hand, when it comes to the serious Business of understanding the concept behind the responsive website, you must know every itsy bitsy involved in Responsive Website, thus we are here today…

In the plain technical term, Responsive web design is taken as an approach wherein the web designer crafts a web page, which directly responds to or resizes itself depending on the type of users’ device.

But to give you the detailed information, I would request you to read ahead this post further J

At first, I would like to start with a brief introduction of responsive website…

WHAT IS RESPONSIVE WEBSITE???

The responsive web design (RWD) is nothing but an approach, which is followed by the marketers that allow your website’s design and code to fit as per the size of the users’ devices.

On the other hand, a responsive website in the laymen’s words is the accessible form of your existing website, to get viewed easily on the smartphone, tablet, and desktop.

With the Responsive Website, you let your users access your services through the website platform available on your mobile gadgets.

Now the question comes that why you need a Responsive website for your website…Hmmm a very valid and logical question and this am going to cover in the below mentioned points…

Albeit there are many obvious reasons which trigger the benefit cycle for the Responsive website, but out of all the most prominent reasons are…

• 5% on average have a mobile phone
• 80% of time users spend on the mobile apps
• 72% users prefer to make the purchase online only

Apart from these basic reasons, other factors which make the Responsive Web Design a MUST to be adopted for your business is the traffic on your website through the mobile devices, which is much larger and bigger than the desktop versions.

These reasons clearly dictate the worth of Responsive Website for your business needs.

Now I am going to hint out at some of the most promising aspects, you must include in your Response website design, so your targeted audience would stay hooked to your services. 

It Must Speak For Your Business

A website when it gets accessed on the personal devices like Smartphone, tablets to name a few, must give a clear indication to the users about your business.

You need to play the succinct game with the Responsive Website design since the competition monster is growing bigger day by day to engulf your business, thus in order to defeat the competition, make sure that your Responsive Website design, must include:

• A pleasing first impression
• Your website must speak your brand’s persona, message, and promise to the visitors
• There must be a clear CTA on your Responsive Website as well

Build It Around And For The Users Only

The website architecture for the responsive one must be little different than compared to your general web presence.

Do specific research on your users, and understand what your users want and how your website design will suffice that need.

Also, you need to look for the ways to add value to your users’ visits, so they would feel compelled to visit again and again. 

Plan A Robust Content Strategy

Unfortunately, a very sad fact suggests that around 60% of the visits bounce back from your website since the users don’t find anything which can make them stay glued to your website.

Keep your content get noticed by the users, so they would feel bound to access the website further.

The users who come to your website, look for the convenience and want to be guided and navigated to the main aim of their needs a little early.

It means very clear that your website must contain less but impressive content to catch the attention of the users.

Add more visuals on the home page and keep the minimal content. In this run don’t forget to communicate in a confident and convincing tone with your users. 

Design For 3 Versions

A successful responsive website design must be designed for 3 different layouts fitting the different browser widths. Every leading web agency takes a note of these aspects since it fulfills the need of the basic devices.

• Small – This size is under 600px, and the content will reflect in this scale on most of the Smartphones.
• Medium – This size ranges between 600px – 900px, which falls fit for the tablets, large phones, and other devices which come up in this size.
• Large -The size over 900px is a perfect match for the personal computers.

Apart from the layout size, you must include the similar text, graphics and the elements on these all layouts, but you must ensure that every layout is designed in the best possible manner to make the design a mesmerizing aspect of your website.

YOU MUST NOT FORGET

• User experience should be your priority
• Keep the navigation seamless
• Include relevant gestures so users can interact with your website
• Consider the Mouse vs Touch while designing
• Integrate graphics but take a note of the app performance as well

Remember, that responsive website has become an integral and essential tool for every business to mark an indelible digital presence, so every user with different types of devices can access your business with an ease.

On the other hand, if you want a proficient web agency to handle your responsive website design requirements, then you must get in touch with a leading web agency in Denmark, which is none other than Fifium.

A WORD ABOUT FIFIUM

Fifium is a hub of technical heads, web designers, web developers and marketers to help your web/ app project get the wings of reality. You must get in touch with Fifium today and you can visit Fifium at https://www.fifium.com/