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Marketing Experience or Industry Experience?

Tags: marketing

I was speaking to the head of Marketing for a healthcare IT company that is looking to fill a senior marketing position. They’ve been sifting through resumes for more months than he can recall, and I could tell he’s getting frustrated. He needs to hire someone already. Is there really a shortage of talented, experienced […]



This post first appeared on Blog - Soapbox Marketing: Marketing Consulting A, please read the originial post: here

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