“In just a minute.” We say that all the time when referring to something not taking a long time to do, such as when asking someone to wait briefly. A minute doesn’t sound like a long time, and it isn’t, but have you really thought about how long it is? There is a lot that can happen in just 60 seconds. Try timing yourself sometime and see what you can do. I bet you’ll be surprised.

In the world of the Internet, time can be quite subjective. With all that the Internet offers, it can be quite easy for time to get away from you. People have a wide variety of Social Media Platforms and apps available, they can spend a lot of time on them and can also multi-task with them and be or use more than one at a time. And with more and more apps and social media platforms being introduced, people have more and more options to use.

People having so many choices can make it hard for a business to get and keep their audience’s Attention. In an article by All Access Music Group, there is a graphic of what happens online in just 60 success. For example, so far in 2018: Facbook gets 973,000 logins, 18 million text messages are sent, 266,000 hours of content is streamed on Netflix, 187 millions emails are sent, 1.1 millions swipes are made on Tinder, and 481,000 Tweets are sent on Twitter. All of that, in just 60 seconds! And that is just a small sampling of what is on their interesting infographic. They also compare 2018’s information with that of 2017 and, not surprisingly, the numbers have increased in the intervening year.

That is a lot going on in just a minute, and many people are doing more than one of those activities at once. With such divided attention to contend with, it can be difficult for a company to attract and/or keep their audience’s attention. Because of that, companies need to be aware of what their audience is doing when they are not paying them attention, or when their attention is divided.

Knowing the audience’s interests and habits can help a company to better understand them. Knowing what they like, what they do, and where and how they do it can help companies be more creative and devise better advertising and Marketing content and strategies to gain the audience’s attention – even if it is only a few seconds of attention out of an online minute.

Stand out from the crowd and aggressively grow your business with Aggressive Growth Marketing. The Growth Marketing Agency that provides Growth Hacking Marketing, Social Media, Guest Blogging, Email Marketing and growth focused Digital Marketing Agency services. Call 020 7692 8960 to discuss your needs today.