Social media might have brought communication to a new and refined level but it can be really difficult to manage your Social Media pages. For instance, you have thousands of followers out of which some communicate with you and some do not. Some un-follow you and re-follow you, quite a few would un-follow you forever and you would never follow some people in your life.

The importance of managing your followers

You must get it clearly that it takes time to generate new followers. Sometimes, it takes money too because you have to spend a substantial amount of money to run advertising campaigns. The traditional business rule suggests that 90 percent of your business come from your existing clients.

That means you need to be more focused on retaining your clients rather than getting new ones. However, it can be a difficult task to manage your account and find out who followed you and who un-followed you. Since it is a tricky affair, things get complicated. Apparently, if you have a Twitter account, then you would have realized how difficult to keep track of your followers.

So, is there a way to manage this aspect that is utterly confusing? You can use Unfollowgram app to view your followers’ activity and find out who un-followed you. Let’s find out what is Unfollowgram.

What is Unfollowgram?

It is an app that was first used on Instagram to manage followers; however, with recent privacy updates of Instagram, this app is no more valid for the image sharing site. But you can certainly use this app for Twitter to find out more about your twitter followers and their activities.

You might have a business account on Twitter or a personal account, irrespective of the nature of the account; you can use this app to manage your account. Before you understand how to use it, you must know its key features.

Note; this is not a native Twitter app; in fact, this 3rd party app is safe and secure to use. So, what does it do? Let’s have a look

• You can find out who un-followed you currently
• You can identify the followers those who do not follow you.
• You can easily track the people who follow you but you do not do the same in return
• It allows you to monitor and manage your followers easily

The above-stated features are its notable and key services. Let’s find out how you should use this app. Here is a complete guide

A complete guide to using Unfollowgram

Step 1: As mentioned above, it is a safe tool to use. All you need to do is to locate the Unfollowgram site, then find out the tab that says” sign in with your Twitter account”

Step 2: After you finish that step, now, it will direct you to the “Authorization page”. As soon as you click on the tab that says “Authorize app” you will be redirected to Unfollowgram page. If you look at the right-hand top corner of the site, then you will see that your Twitter account is now connected

The next thing that you need to do is to enter your mail address that is associated with your Twitter account to activate the app. After inserting the information the app will prompt you to follow Unfollowgram but that is in your discretion. You can either follow it or skip it

Step 3: Now, you need to click on the dashboard of the app to find out various features like who followed you back, whom did you follow back and lot more.

Note: This app is available in Google play store for all kinds of mobile ecosystems that includes Android and iOS

Should you use it or not

You can get hundreds of apps and that does not mean that you start using every app. And the same goes for Unfollowgram app too. Should you use it? Of course, you need this app because you can identify who un-follow you.

Now, how does it help? For instance, some people might not like the political ideology that you express on your Tweets, while some might have a problem with your updates while others might find your posts spammy. Now, there could be thousands of reasons.

When you use this app, you are likely to find out how many people un-follow you each week. So, what does that mean? It means you can verify the efficacy of your brand campaign. For instance, you might feel happy that your campaign generates more followers but at the back end, people are also un-following you which you are completely unaware. By being aware of your followers’ activity, you can simplify your, marketing communication efforts.

That is not all; at times, you need to follow too because the social media and internet are paving the road for influencer marketing. You might miss out to follow influencers who could bring better results and more business if you do not use this app. It is important that you know whom you follow and whom you do not follow.

It does not make sense to follow everyone because things can get complicated in the long run. Since you need meaningful business and brand communication, you should follow the right people. Note: an influencer who is good for certain brands might not be the ideal choice for your niche but when you use this app, you are in a better position to follow people because you can gain insights into all your followers’ behaviour and how they perceive your brand.  

That is not all; life is busy and you do not have all the time in the universe to go through your account to find out who had followed you and who did not. Undoubtedly, it can take days and months to finish the task but this app does the task in a few minutes. That is true! You are going to save time. Now, everybody knows how important time is, right?

Long story short; if you think that the above-stated reasons are rational then you must use the app to manage your account, if you, think that you do not need the app, then perhaps you are right but at certain time you might need to know what is happening with your followers because at the end of the day without your followers, your social media presence does not make any sentence, does it?

Social media marketing is not only about finding the right marketing and branding voice or uploading contents relentlessly. It is also about using the right kind of tools to measure and monitor the efficacy of your social media campaign. Undoubtedly, you can find a number of apps with various purposes.

you might not need all of them but as far as this app is concerned, you certainly need it because it can put you in a better position to manage your account, followers and help you in crafting the best marketing and branding plans.

It is time to experiment with this unfollowgram app. After all, social media is all about experimentation. So, download the app today and find out how you can use it to your advantage. If it does not work for you, then you have the luxury of uninstalling the app.

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