Customer-centric innovation is a key competitive component across industries.Thanks to social media and emerging online technology, customer feedback is readily available during the idea generation process says, Pascal Bensoussan, Chief Product Officer, Reputation
Forget Your Competitors: Try Customer-Driven Innovation
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Customer-centric innovation is a key competitive component across industries.Thanks to social media and emerging online technology, customer feedback is readily available during the idea generation process says, Pascal Bensoussan, Chief Product Officer, Reputation