The third "p" of triple bottom line clearly highlights the importance of "profitability." However, it seems like many businesses are weary of discussing their CSR success in relation to financial success. Do you understand what it looks like to effectively communicate sustainability in pursuit of bolstering your brand image (and profits)?
This post first appeared on TriplePundit: Reporting On The Triple Bottom Line & Sustainable Business News, please read the originial post: here