It’s safe to say that finding the perfect wedding dress is one of the most difficult parts of wedding planning. Either the fit’s not right or the price is too high. But fear not, brides-to-be, we have some good news for you! The third Annual National Bridal Sale Event takes place on Saturday, July 21st and nearly 1,000 locally-owned bridal retailers including top bridal salons in the US and Canada will come together to offer brides, bridesmaids and wedding guests their dream dress for less.

Thanks to the event, “brides do not have to shop the Internet for price. They can walk into any participating bridal salon across the country and in Canada on that day and touch, see and feel what they are purchasing with no surprises.” – Sue Maslowski, the event’s creator and owner of Jay West Bridal in Haddonfield, N.J.

We’re excited to join other industry leaders in helping the International Bridal Manufacturers Association raise awareness for this wonderful opportunity. The event will run until Saturday, July 28th, and you can find more information and a list of participating stores here.

Happy Savings!

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