Hi, Karl Lagerfeld and MODELCO celebrated the global launch of their limited-edition color cosmetics collection yesterday, with a guerrilla-style activation in Paris. A mob of 100 KARL LAGERFELD + MODELCO “Beauty Butlers” traveled to iconic landmarks throughout the city — including the Eiffel Tower, Les Tuileries, Champs Elysées, Saint-Germain-des-Près, Montparnasse and Opéra — all wearing custom-designed helmets with a 3D cartoon reinterpretation of Karl Lagerfeld. This design is also a key element in the collection and appears on the LIP LIGHTS Lip Gloss, one of the hero products. The butlers’ final performance took place at Place Vendôme in front of...