Wine lovers are not known for their enthusiasm at 8:30am but Patrick Comiskey and Doug Frost got a theatre full of people laughing and excited about Syrah on a Friday morning. Trust me, it wasn't the iced coffee and pastries in the lobby that did it! Geology and geography can be interesting and enlightening, even in the morning, when it comes to the World of Syrah. Patrick began singing the praises of wild and funky Syrah. He made no secret of his love for Syrah on the wild side.  Patrick strongly believes that Syrah that is weird, is Syrah that succeeds, giving Cayuse as a prime example. He makes the important distinction that: The Syrah taste needs to be weird NOT the marketing, especially marketing that masks sweet Syrah.  Some wine makers get confused about that; which further confuses the consumer.