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Video Guide: Understanding habit change with Dr BJ Fogg

As the modern workplace becomes the logical place to improve habits, employers are faced with a challenge: how to approach the nuanced task of changing behaviours that drive engagement, productivity and performance?

Dr BJ Fogg is Director of Stanford University’s Persuasive Tech lab, one of Fortune Magazine’s “10 New Gurus You Should Know” and a member of the Virgin Pulse Science Advisory Board, as well as a leading expert on behavioural change.

His video guides are designed to walk HR leaders through the science of behaviour change, linking the psychology of habit formation to wellbeing programs like ours.

Each curriculum-style video is under 5 minutes, and they’re organised based on concept:

  • 100-level videos cover behaviour change basics and foundational concepts
  • 200-level videos expand on key learnings to delve into specifics
  • 300-level videos focus on motivation
  • 400-level videos are centered on ability
  • 500-level videos are an advanced, deep dive into the science of behaviour change

Once you complete the first series, "Level 100: Foundations of the Fogg Behaviour Model," you’ll have access to the next course, "Level 200: A Deeper Dive into the Fogg Behaviour Model”, and so on until you arrive at a deep understanding of behaviour change impacts business.

Get started with BJ Fogg's video guide to how behaviour works.



This post first appeared on GCC Blog | Resources For HR Professionals Wanting, please read the originial post: here

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Video Guide: Understanding habit change with Dr BJ Fogg

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