As you may already know, if you regularly read my blog, I am a HUGE theatre lover.  I go often, have produced, worked on a promotional level with shows, written reviews, profiled thespians, studied playwriting and am now developing an Off Broadway musical.   So, it was especially interesting to attend a book party for the warm, welcoming and much beloved iconic Frank “Fraver” Verlizzo, an award-winning designer of Poster Art for countless shows…impressive work, to say the least…and to get an inside peak at what it takes to create a poster that captures the essence of a show. If you think about it, even before you read a review of a show or hear some buzz , there is the poster art for it, working on drawing you in and inspiring you to purchase a ticket.  And, it takes great skill and strategic artistry to design one that truly pops from the crowd and calls to you.

 The hard-cover, 208 page book, published by Schiffer Publishing, Ltd., is simply stunning and a must-have gift for any theatre lover. Titled Fraver by Design: Five Decades of Theatre Poster Art from Broadway, Off-Broadway, and Beyond, it would make a statement … Continue reading..