The digital population is growing exponentially. As per the latest figures from statista.com, as of April 2019, there are about 4.4 billion active users on the internet, and this number is growing steadily. Considering these statistics, no business can afford to ignore their web presence. Doing so would mean missing out on important customers, conversions and sales.

The website of any business forms the single point of contact between it and the internet population. As a result, to deliver a solid user experience and value to the users, a business website must leave no stone unturned in the process of its perfect design and Development. And the first step towards getting that perfect website is to choose the perfect Web Development company.

But this is easier said than done. As every experienced business owner knows, the process of choosing the right website development company can be more grueling than the creation of the website itself. There are multiple web development agencies offering similar services, and trying to choose the best among them can be a harrowing job. Yet this must be carefully done as ending up with an agency that is not right for you can cost your business valuable time, not to mention money.

Selecting a web development company – factors to keep in mind

The task of choosing the right web development company for your business can be accomplished by keeping some of the following factors in mind while taking a decision.

Impressive Portfolio
An impressive portfolio of completed projects is the hallmark of any proficient web development company. A company that has a proven track record of delivering stunning projects should have a portfolio of its best works on the website. You can also request to see some of the work they have done which is specific to your niche in order to get a better idea about the kind of work that they do. If you like what you see, then they may be the right match for you.

Specialization In Your Niche
Every business website is unique, be it in terms of design or technology. While choosing a Web Development Agency, be sure to check whether they specialize in creating websites for your industry. Hiring and working with an agency that is qualified to handled projects similar to yours can help you to get the exact results you want out of your website. Importantly, the agency should have the expertise to use the latest web development trends while developing your website. This would help your website to get a better UX.

Credibility Factor
Just search for the best web development agency on Google, and you will be presented with any number of options. To successfully measure between the credibility of different agencies you need to take into account the reviews and testimonials of clients who have worked with these companies previously. However, as always, reviews on the web should be taken with a grain of salt. For a more authentic idea, you can contact previous clients of the agency you are considering and have a chat regarding their experience. This will help you get a better idea about whether to hire the agency or not.

Certifications And Awards
Certifications and awards from reputed sources are prime indicators of any best web development company. Before you settle on any particular web development agency, do some research on the certifications and awards they boast of. Relevant certifications prove that the agency has expertise in the domains they profess to work in. This will help you take a better decision.

Development Team
The web development team forms the backbone of any website development company. Make sure the agency of your choice has an efficient development team comprising of coders, designers, digital marketers and system integrators to carry out your vision from inception to reality. Have a talk with the team to gain an understanding of how they intend to work on your website. This can go a long way towards helping you take the right decision.

Cost Factor
While budget will always remain a deciding factor when you are trying to hire a web development company, do not always go with the cheapest developer available. Your first and foremost concern should be the level of service and quality end-product that the agency can deliver. Remember: good things do not come cheap.

And Last…
But certainly not the least is the level of support and maintenance your web development agency provides. A website is no longer a static piece of code that sleeps on a server. In the 21st century, web applications are complex organisms that require constant maintenance, regular updates and security checks in order to deliver the best value to your customers. Therefore the after-deployment support that your agency is able to provide must be a deciding factor when you are looking to hire the best web development company.