There are several types of trade show display booths. When you select the display type, you should first consider the purpose, how it will be used and how much it will be used.

The first type is the pop-up display. This display is made of expandable webs of plastic tubing that fold up into a very compact bundle and unfold into a full size trade show display framework very quickly. This framework is then covered with sheets of lightweight material, usually made up of nylon pile. These displays can be assembled and disassembled easily by one person within just a few minutes. They are attractive, professional looking and designed for easy attachment of colorful graphics and signage. These displays are available as full-length floor models or tabletop models. Often a table or desk of some type is placed in the booth in front of these displays to serve as a focal point for sales presentations. These displays often invite people into the booth the get a closer look at the graphics or brochure racks mounted on the backdrop.

The second type of trade show display is the panel system. These displays are like folding doors held together with hinges. Like the pop-up display, their flat surfaces are designed for easy attachment of company signage and graphics. Like the pop-up, these displays come as floor or tabletop models. They may be used to hold brochure racks or attention-grabbing graphics. These displays are very durable but may be a little more bulky to handle than the pop-up variety. These displays are great as a backdrop for a booth that is making quick sales of small items or collecting prospect contact information.

The third trade show display is the inflatable backdrop. It is set up with inflation devices and is very easy to set up and take down.

The fourth trade show display is the modular system. These displays include features such as cabinets, shelving and display racks. They are heavier and require more time to assemble and dismantle. They are also more difficult to ship and store. These displays are great for holding sales supplies and materials and serve to give the impression that the company is large and successful. They are often designed in such a way that invites prospects to sit down for presentations and to sign written orders of bulk or large ticket purchases.

Selecting the right trade show display is going to have a real impact on the success of your trade show experience. For the thousands of people who attend the show, as well as you and your staff, this display is the place where you are doing business. For the duration of this show, or the show season, your office or store is this trade show display. Consider customer impact, ease of use and staff comfort when selecting your trade show display.