2024-04-24 14:38
Hobo SEO support are tools and services to help you guarantee you align your site with Google guidelines, to avoid penalties and algorithm punishments in the future.
Read the full article he… Read More
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We are an Internet Marketing Technology Agency. Founded in 2006, we build bespoke tools to manage and provide Google search engine optimisation services to businesses from all around the world.
2024-03-21 03:01
In this free SEO course for beginners and professionals alike, I take you through exactly what you need to focus on to improve your traffic numbers from Google through search engine optimiza… Read More
2024-02-28 22:30
Register your interest for the Hobo SC (Search Console) for Google Sheets Presale. TBC The Hobo SC (Search Console) for Google Sheets is a complete SEO Auditing suite directly in Google Shee… Read More
2024-02-27 13:18
Hobo SF Multi-Site for Google Sheets is a complete SEO auditing system built in Google Sheets, that uses Screaming Frog files to prioritise your web development tasks and predict your budget… Read More
2024-02-22 09:14
Save hours on prepping SEO audits, setting up crawl files and analysis with Hobo SEO reporting. Quick and easy analysis set to a schedule you want. Includes: Costs to be confirmed.
Read the… Read More
2024-02-22 07:03
Register your interest for the Hobo SEO Dashboard Presale. The Hobo SEO Dashboard is a complete SEO Auditing suite directly in Google Sheets. It contains the following products combined into… Read More
2024-02-09 15:59
Screaming Frog is my favourite website development tool. It’s the best website crawler at the cost in the world, in my experience. The tricky part of working with Screaming Frog is jus… Read More
2023-09-20 16:17
Meet the Hobo SEO Checklist: Public version (free). Pro version with training course (£49). Premium (£180).Read the full article here Hobo SEO Checklist © Copyright 2006-202… Read More
2023-08-16 23:03
The Premium SEO checklist is a collection of SEO checklists available online through Google Sheets you can purchase Read More
2023-07-14 16:26
Chatgpt cant do a lot of things you hear about on Social Media. Chatgpt is effectively emulating the function you think it is doing. It isn't counting those words you are writing, it isn't s… Read More
2023-07-12 00:16
This guide provides a beginners guide to learning SEO, starting with the basics.Read the full article here How to learn SEO © Copyright 2006-2021 Shaun Anderson Read More
2023-07-11 23:38
Learn YouTube SEO with this free guide. Learn about keyword research, video optimisation, video promotion, and more. Boost your YouTube rankings today.Read the full article here Learn YouTub… Read More
2023-07-11 17:58
This simple step-by-step tutorial simplifies SEO for beginners, covering the basics from keyword research to link building and rank monitoring.Read the full article here How to start SEO (Se… Read More
2023-07-11 16:42
This guide provides an introduction to SEO, its importance, and how it can help businesses increase their online visibility and reach their target audience. It covers the basics of SEO, incl… Read More
2023-07-11 14:46
Discover the best SEO tools that can help optimise your website. From keyword research to backlink analysis, these tools are essential for improving visibility and traffic.Read the full arti… Read More
2023-07-11 12:54
Improve your website's user experience by understanding and avoiding intrusive interstitials and dialogs. This guide provides insights into creating unintrusive dialogs, using banners effect… Read More
2023-07-11 12:02
This guide provides insights into Google's page experience, covering aspects like Core Web Vitals, secure page delivery, mobile-friendly design, and ad placement. Learn how to evaluate your… Read More
2023-07-11 11:11
Explore the best search engines of 2023. From privacy-focused platforms to those offering rewards programs, discover a range of options tailored to meet your specific search needs.Read the f… Read More
2023-06-29 00:13
I would like to offer to partner with you on the new Hobo Premium SEO checklist affiliate program. Sign up here: https://hoboweb.gumroad.com/affiliates. Let me know what you think… Read More
2023-04-04 00:50
Keep ALT Attribute text on web pages to between 80-125 characters maximum for accessibility purposes. Expect Google to count a maximum of 16 words (approximately 125+ characters) as part of… Read More
2023-04-02 19:30
In this free SEO course for beginners and professionals alike, I take you through exactly what you need to focus on to improve your traffic numbers from Google through search engine optimiza… Read More
2023-04-02 19:01
This article examines the significance of search engine-friendly (SEF) URLs in enhancing a website's ranking on Google. It offers practical advice on creating SEF URLs that boost website usa… Read More
2023-03-31 12:26
If you are a website manager or business owner who wants to check if your website is listed in Google or find out how to submit your website to Google this article is for you.Read the full a… Read More
2023-03-31 12:24
If you are an SEO, a website developer, a content manager, or a designer looking for an SEO checklist for headings, here is a checklist straight from Google webmaster guidelines. This checkl… Read More
2023-03-28 23:15
Check how your site performs on the most popular mobile, desktop and tablet internet browsers: Chrome, Safari, Firefox, Samsung Internet, UC Browser, Opera, IE, EdgeRead the full article her… Read More
2023-03-24 13:15
This is a 300-point in-depth SEO checklist for in-house or outsourced website developers and managers (with limited technical jargon) on reviewing your website to ensure it meets Google Sear… Read More
2023-03-23 15:35
This article discusses optimising internal links on your website to maximise indexation and ranking in Google.Read the full article here Internal links SEO checklist (2023) © Copyright… Read More
2023-03-21 22:28
The SEO Checklist in Excel is an excel spreadsheet to help you manage your SEO (search engine optimisation) project from both a site-wide level and a page-level perspective.Read the full art… Read More
2023-01-29 17:30
The latest version of Hobo Premium SEO Checklist in Google Sheets with OpenAi (the emerging technology behind ChatGpt) integration is now configured with some automation to save you tim… Read More
2023-01-28 10:19
On July 1, 2023, older Google Analytics properties will stop processing new hits for your website. You must upgrade to Analytics 4 before this date; the sooner, the better. Everything y… Read More
2022-09-07 18:06
If you are the website developer, manager or owner of an online store looking to improve Google traffic to it, the Hobo Google SEO checklist for eCommerce stores is made for you.Read the ful… Read More
2022-08-26 15:39
If you are a website developer, SEO (search engine optimiser) or website manager and you need a Technical SEO audit checklist for your website, look no further. This SEO audit checklist is i… Read More
2022-07-28 09:03
If you are a website owner or website development professional you can purchase a Premium Hobo SEO Checklist (with early adopters earning a lifetime update to f… Read More
2022-07-14 13:10
This is a clear example of the length of time it takes sometimes to achieve number 1 rankings on Google. John Mueller from Google has been saying this for a long time. SEO takes time. QUOTE:… Read More
2022-07-12 14:17
This is an SEO checklist for web page copy editors & copywriters (with no technical jargon).Read the full article here Get your non-technical SEO copywriting checklist (2022) © Copy… Read More
2022-07-03 23:00
QUOTE: "Absolutely killer/comprehensive SEO audit template via Shaun Anderson (@Hobo_Web) A paid version exists, but the free version is better than 99% out there. Love that it includes both… Read More
2021-10-05 18:05
This is the first post in a new series of posts I have scheduled I am calling: The Effect Of series. QUOTE: “If you duplicate text across pages then that’s duplicate text. I… Read More
2021-09-24 15:24
Latest Reviews About Our Services QUOTE: “We’ve been working with HOBO for around 2 years now, and in that time the performance of our site has gone from strength to strength &nd&hell…Read More
2021-09-24 14:24
QUOTE: “We’ve been working with HOBO for around 2 years now, and in that time the performance of our site has gone from strength to strength – considerably outstripping our… Read More
2020-02-03 00:01
If you have a manual action for "a pattern of unnatural artificial, deceptive, or manipulative links pointing to pages" then you will very probably need to use the disavow tool to clean… Read More
2020-01-15 09:13
I can help you develop an SEO strategy and manage your SEO team as they implement it. Contact me for more information.Read the full article here Get Remote SEO Management For Your Website De… Read More
2018-03-28 06:31
If you are a student of Google SEO you can download my new free Ebook titled: UK SEO: A Beginner's Guide in 2018. This is the 5th version of this ebook I've published in 9 years.Read th… Read More
2018-03-22 02:28
Link Building Tips: A simple guide to link building in 2018 for beginners.Read the full article here Link Building: How To Build Links To Your Website in 2018 © Copyright 2006-2018 Shau… Read More
2018-03-21 12:50
How to optimise internal links on your website. Some notes on how I think about a website structure, and optimise it for SEO success.Read the full article here Internal Link Building: How To… Read More
2018-03-20 12:24
My notes on using the rel=nofollow attribute. Search engines like Google, ask that you adequately provide machine-readable disclosure and add the 'Re=Nofollow' attribute to ANY paid lin… Read More
2018-02-22 15:02
Disclosure – “I am NOT affiliated with this event.” Shaun Anderson, Hobo This is interesting – the Digital Transformation Conference. A free online conference –… Read More
2018-02-19 07:52
Here are some notes I have collected for those optimising a website built with Javascript and the challenges with Javascript in terms of search engine optimisation in 2018.
Read the full art… Read More
2018-02-05 08:31
John Mueller from Google gave us all some tips on what Google expects to see from e-commerce sites they rank in their index. The question is; what to do with “out of stock” pages… Read More
2018-01-31 01:54
Lots of websites struggle to get Google to crawl and index their entire website. Here is a guide for beginners on how you begin to work that out.
Read the full article here How To Get Google… Read More
2018-01-29 00:01
Updated: UK SEO for Beginners 2018. This is a guide to search engine optimisation for Google in the UK and aimed at beginners.
Read the full article here SEO Tutorial For Beginners in 2018
A… Read More
2018-01-25 00:02
Here are some notes I keep on '301 redirects' for beginners.
Read the full article here How To Change Domain Names & Keep Rankings in Google With 301 Redirects
A Hobo Site Review can qui… Read More
2018-01-25 00:01
Change your website, domain or CMS and keep (and improve) your Google rankings and traffic. Our service is designed to support you through any website migration challenge you may have.
Read… Read More
2018-01-11 00:02
These are some of my notes for publishing content that will earn high positions in Google.
Read the full article here How To Make SEO-Friendly Web Copy & Create High Quality Pages For Go… Read More
2018-01-11 00:01
There are a lot of tools that use keyword density of a page as a sort of ranking metric. Here are my notes on this aspect of SEO.
Read the full article here What Is The IDEAL Keyword Density… Read More
2018-01-10 00:18
Some notes I keep updated on site speed and how it affects your website rankings in Google.
Read the full article here How Fast Should A Website Load in 2018?
A Hobo Site Review can qui… Read More
2018-01-09 00:59
Ranking in Google these days is more to do with RELEVANCE, REPUTATION and POPULARITY than meta tag optimisation, but meta tags, when used properly can still be useful in a number of areas ou… Read More
2018-01-08 09:52
Ranking in the UK Google in 2018 is about SO MUCH more than just optimising one element of a page, but the Page Title Tag (or more accurately the HTML Title Element) is still - arguably - th… Read More
2018-01-08 09:49
Our website SEO services in 2018 are designed to earn your website more traffic and sales from Google organic traffic in a legitimate way and for the long term. You earn increased traffic fr… Read More
2017-12-22 02:01
Is your site prepared for Google's 'mobile-first' index? Here are some notes I have on these search engine rankings changes.
Read the full article here What Is The Best Screen Size To Design… Read More
2017-12-22 02:00
It is important to check that users can enjoy your website using a variety of devices.
Read the full article here Check How Your Website Looks To Google & In Different Versions Of Browse… Read More
2017-12-12 18:28
Google has released a new SEO Starter guide. This will be a useful place to start for beginners.
Read the full article here Official: Google’s New SEO Starter Guide – 63 SEO Prac… Read More
2017-12-12 08:32
Over the years, I’ve played about a LOT with this kind of multiple location-based ranking and getting websites to rank with location pages.How to optimise location based pages on a sit… Read More
2017-12-11 08:32
John Mueller was asked if it is ok to interlink sub-domains, and the answer is yes, usually, because Google will treat subdomains on a website (primarily I think we can presume) as “a… Read More
2017-12-08 08:31
Quote: "The site was ranking the first page for the keyword (widget) and(widgets) in Australia since two weeks we moved all the way down to page five. Technical changes haven't been mad… Read More
2017-12-07 01:02
Google will now tell you in Google Search Console if the ads on your website are annoying users.
Read the full article here How To Identify & Remove Annoying Ads on Your Site
Annoying ad… Read More
2017-11-29 14:49
I've edited a lot of HTML Headings in the last 15 years! Here are some notes and observations on optimising H1-H6 heading elements for your web page. Most of my observations are highly relev… Read More
2017-11-24 00:39
As I finish an audit for my most recent customer, the last customer who purchased an SEO audit from me just sent me this: “Hi Shaun, hope you are well We put the changes discussed live… Read More
2017-11-16 05:23
If you want to check where a website ranked in the past for important keywords, there really is only one option that's worth exploring.
Read the full article here How To Check Where A Websit… Read More
2017-11-09 02:01
A collection of some of my favourite SEO tools, and the best SEO Tools you can buy in 2017.
Read the full article here Best SEO Tools of 2017
© Copyright 2006-2017 Shaun Anderson http:/… Read More
2017-11-09 02:00
If you need help with your SEO efforts and have an English-language-based website, I can assist. You do not have to be in the UK. We work with clients all over the world and have clients bas… Read More
2017-09-28 07:45
Sitebulb (Disclosure – I am an affiliate and I would make money from clicking on some links on this page) is a new website crawler and site auditor from the folks that give us URLProfi… Read More
2017-09-26 06:59
‘I think a special mention should go to Bill Slawski who does a great job of analysing SEO related patents (who I might owe joint writing credit for this article). I did not want to se… Read More
2017-09-22 06:59
SEMrush (Disclosure: I am a customer and affiliate of SEMrush, as their tools are invaluable) has a nice offer for readers of this blog – free access to keyword research and competitor… Read More
2017-09-12 11:05
How to do an seo audit quickly and simply with SEMRush.
Read the full article here Review: How To Do An SEO Audit With SEMRush FAST (For Beginners)
© Copyright 2006-2017 Shaun Anderson… Read More
2017-09-11 01:28
Moz has a good video on the Google organic quality score theory. You should watch it. It goes into a lot of stuff I (and others) have been blogging for the last few years, and some of it is… Read More
2017-08-08 11:49
The new Quality Rater Guidelines have been updated and make for an interesting read. If you do SEO for businesses, you'll need to be up-to-date with them. I made an unmodified HTML… Read More
2017-08-07 04:20
A few people have asked to see an example SEO report. I published an example report today.
Read the full article here Example SEO Audit Report
10% OFF SEO Audits this week only!http://w… Read More
2017-03-09 02:40
I recently had cause to revisit the ever-expanding Google Webmaster Guidelines documentation. Here is a list of documents you should be aware of if you do SEO in the UK.
Read the full articl… Read More
2017-03-09 02:17
A walkthrough of what is included in our professional seo audits in 2017.
Read the full article here Hobo Technical & Search Audit
Hobo SEO Audit Prices for March 2017 http://www.ho… Read More
2017-03-09 02:05
A little bit of information on our white label seo service.
Read the full article here White Label SEO Services
© Copyright 2006-2017 Shaun Anderson http://www.hobo-web.co.uk/ Read More
2017-01-24 00:01
Keyword research is one of the most important aspects of SEO. But do you know what makes it so significant? Or how to do it in 2017? Or which tools to use? This post is a guide for beginners… Read More
2017-01-12 11:48
Is your site prepared for Google's 'mobile-first' index? Here are some notes I have on these search engine rankings changes.
Read the full article here What Is The Best Screen Size To Design… Read More
2016-06-16 23:01
Pages fare a better chance of getting top rankings in Google when they are original content, but you can use near duplicate content as a ranking strategy.
Read the full article here Duplicat… Read More
2016-06-10 01:40
Is Google censoring autocomplete suggestions for Hillary Clinton?
Read the full article here Factual SEO: Is Google Is Censoring Negative Searches about Hilary Clinton?
Check Your SEO For F… Read More
2016-06-10 01:40
Is Google censoring autocomplete suggestions for Hillary Clinton?
Read the full article here Factual SEO: Is Google Is Censoring Negative Searches about Hillary Clinton?
Check Your SEO For… Read More
2016-06-10 01:40
Is Google censoring autocomplete suggestions for Hillary Clinton?
Read the full article here Factual SEO: Is Google Censoring Negative Searches about Hillary Clinton?
Check Your SEO For FRE… Read More
2016-06-08 00:16
I recently had cause to revisit the ever-expanding Google Webmaster Guidelines documentation. Here is a list of documents you should be aware of if you do SEO in the UK.
Read the full articl… Read More
2016-05-26 00:58
ADVICE WARNING – This is part of a series of SEO ranking tests that look at traditional ranking signals and their effects on SERP positions. I would certainly NOT go and implement site… Read More
2016-05-26 00:55
What is a SEO Audit, and How Can It Help Your Business? A technical SEO Audit should clearly highlight the changes that need to be made to your website to meet Google’s demands for a … Read More
2016-05-23 13:58
ADVICE WARNING – This is part of a series of SEO ranking tests that look at traditional ranking signals and their effects on SERP positions. I would certainly NOT go and implement site… Read More
2016-05-19 13:49
TLDR: Yes, it looks like it that having keywords in the URL does affect rankings for individual keyword phrases. —————————– **This… Read More
2016-05-19 12:54
I am not a statistician but I’ve been playing about with metrics from multiple third party data vendors to see if I can build up a decent, normalised picture of relative search and soc… Read More
2016-04-18 07:15
Many new into SEO today think old shool seo was spam. Today’s narrative encourages them to think like that. I do miss that old style seo which – of course – was a… Read More
2016-04-18 01:47
Updated: SEO for Beginners 2016. A guide to search engine optimisation for Google in the UK and aimed at beginners.
Read the full article here SEO Tutorial For Beginners in 2016
© Copyr… Read More
2016-04-12 15:38
Take care of your 301 redirects....
Read the full article here Should I 301 Redirect Old Product Pages to Existing Category Pages on Sites?
Purchase A Complete Site Review
Here’s 8 rea… Read More
2016-02-02 01:08
Conversion Killer? Google Chrome is preparing to mark HTTP sites as 'insecure' to its users.
Read the full article here Time To Switch Your Website To HTTPS?
Purchase A Complete Site Review… Read More
2016-02-02 01:01
Is Google censoring autocomplete suggestions in the UK?
Read the full article here Is The Conservative Party Censoring Negative Predictive Searches in Google AutoComplete Results?
Purchase… Read More
2016-02-02 01:01
Is Google censoring autocomplete suggestions in the UK?
Read the full article here Is Google Censoring Negative Predictive Searches in AutoComplete Results?
Purchase A Complete Site Review… Read More
2016-01-18 13:46
Do you need a lot of page text to rank high in Google?
Read the full article here Do You Need Lots of Text To Rank Pages In Google?
Purchase A Complete Site Review
Here’s 8 reasons to… Read More
2016-01-13 00:34
These are some of my notes for publishing content that will earn high positions in Google.
Read the full article here How To Write SEO-Friendly Web Copy For Google
Purchase A Complete Site R… Read More
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