It is a sad reality that there are unscrupulous folks that send spam and fishing Email. Some of the most authentic looking and most dangerous spam I have seen in my in box have been from fishers trying to replicate Bank of America Emails. These fake emails usually notify me that my account has been frozen and then encourages me to click on a link or to reply with personal information.
Today I received a legitimate email from Bank of America. This email introduces updates they are making to their emails. This includes a new look, personalization, a security checkpoint, alert information and more. I am sure the flood of B of A spoofed emails has been a headache for the bank. Hopefully these changes will solve the issue and stop the spammers.
Here is the email I received from Bank of America:
Here is more on the B of A alerts:
This post first appeared on Email Marketing: Knowledge, Best Practices & Tips, please read the originial post: here