In recent years, there has been an explosion in the popularity of Skincare, for people of all ages. Now more than ever, consumers are investing heavily in skincare products, as the global skincare market is expected to reach a staggering $189.3 billion by the year 2025.

Investing in the right skincare is crucial for good health and well-being. After all, your skin is your largest organ, so, the better you take care of it, the healthier you will feel and look.

In this blog article, we will answer the question ‘why is cruelty-free skincare important?’, which we hope you find useful.

What is meant by ‘cruelty-free’?

The term ‘cruelty-free’ refers to the idea that a company does not test their products on animals, at any point during the manufacturing process, or before its products are sold to the public.

The company also ensures that its suppliers and any third parties do not test on animals when making their products.

Additionally, a company can advertise itself as 100% cruelty-free if they do not use any animal-derived ingredients, such as beeswax, gelatine, carmine and milk proteins to make its products.

Why is cruelty-free skincare important?

Supporting a cruelty-free skincare brand brings a multitude of benefits, including:

Animal testing is cruel and unethical

There is no reason why animals should be confined to tiny cages in order to have cosmetic products forcefully tested on them.

Research has shown that animal testing can be unreliable: 92% of drugs fail in human clinical trials, despite appearing safe and effective in animal tests. This means that animals’ lives, and a huge amount of time and money, is being wasted, as the clinical trials did not bring successful results for humans.

When you stop shopping for products that involve cruelty to animals, you are sending the message that animal atrocity is wrong.

Cruelty-free skincare is more environmentally friendly

Switching to a cruelty-free skincare brand is better for the planet, as the products are often eco-friendly, which decreases your carbon footprint. Companies that test on animals produce a huge amount of waste, which fills up landfills, or may not decompose, and thus, this is hazardous to the environment.

When you support cruelty-free companies, it means that fewer animals are suffering under cruelty for the consumption of customers.

Cruelty-free skincare is healthier for your skin

Because cruelty-free skincare brands put a huge emphasis on natural ingredients, their products are often abundant in powerful antioxidants, like vitamin C.

Plant-based ingredients like jojoba and lavender help keep your skin cells healthy, by hydrating the skin, reducing irritation, and killing bacteria that clog up your pores.

You wouldn’t find these natural soothing remedies in non-cruelty-free skincare products, as these are loaded with artificial fragrances and toxic chemicals such as parabens, sulphates and dyes.

These are so harmful, that they can cause skin irritation, disrupt hormones, affect the reproductive organs and even affect birth outcomes.

You will be helping to support small businesses

Too many large cosmetic companies and skincare brands mass-produce products that are not cruelty-free, simply because they want to maximise their profits.

When you shop for cruelty-free skincare, you will most likely be supporting a small business like ours at Mama Jewels, because we take the time to curate products using the most natural ingredients, eliminating any cruelty to animals in the process.

So, why is cruelty-free skincare important?

Well, it is better for the planet, for your skin and health, for easing the suffering of our furry friends, who do not deserve to be abused and killed for our cosmetic purposes.

That is why sticking to cruelty-free options is a healthier, rewarding and more sustainable experience.

Read more articles about our vegan, cruelty-free skincare brand

To learn more information about our vegan, cruelty-free skincare brand, click here to read our blog articles on:

• Why You Should Use Vegan Skincare
• What Makes a Vegan Skincare Brand?
• Vegan Gifts for New Mums & Mums to Be
• The Best Eco-Friendly Gifts for Mums That Are Kind to The Skin and The Planet

What cruelty-free skincare products are available at Mama Jewels?

Welcoming a child into the world is a beautiful experience, but we at Mama Jewels understand that pregnancy and giving birth is tough on women’s bodies. The ordeal leaves mums exhausted, sore, scarred and in severe discomfort and pain.

We have also witnessed how difficult it is to find adequate skincare products for pregnant mums, new mums and breastfeeding mums.

This motivated us to create our own skincare brand, to help ease the physical toll of pregnancy and birth.

Our products are 100% vegan and cruelty-free. They are not just designed for pregnant and postpartum mums exclusively- our skincare brand is suitable for the whole family, including the new baby!

Click here to shop our cruelty-free skincare brand.

Read on to discover some of our favourite vegan, cruelty-free products in our skincare collection:

Baby and Bump Balm

Every pregnant mum or postpartum mum deals with scratches, bumps, dry patches, stretch marks and everything in between.

Our Baby and Bump Balm is a natural soothing remedy to deal with those pesky skin issues. It is a 100% natural blend of skin-nourishing butters and oils, to soothe those boo-boos!

Even the most sensitive little skins will be soothed, which is why our nourishing balm can be used on your little angel, so their skin will feel hydrated and soft!

Specially formulated for babies to provide moisture and nourishment to skin in need of TLC, our balm contains shea butter and almond oil for extra skin protection.

You won’t have to worry about any harsh ingredients or toxic chemicals in our Baby and Bump Balm- this tub of goodness is free from preservatives, artificial perfumes and colourants.

Our gorgeous Baby and Bump Balm slides easily on the skin, giving you that wonderful pregnancy glow!

Bath & Massage Oil for Baby, Bump, & the Whole Family

Our Bath & Massage Oil for Baby, Bump, & the Whole Family  makes a real treat for your little baby’s tender skin. A heavenly combination of lavender essential oil, almond oil and jojoba oil, this massage oil is suitable for adults, children and babies from 1 month old onwards.

Great when used with baby massage techniques, our 100% natural massage oil has moisturising properties and will help lull your baby to a peaceful sleep.

To create a dreamy, relaxing time before bed, simply add a couple of drops of the massage oil to the baby’s bath.

Vegan Baby and Bump Natural Serum for Mum and Baby

At Mama Jewels, we understand the frustration of having to use different skincare products for different family members.

That is why we have created our Natural Serum for Mum and Baby, as a ‘2 in 1’ solution to treat skin problems of both mother and infant.

Gentle enough for a baby’s sensitive, tender skin, our serum can be used to hydrate your child’s dry patches and treat nappy rashes and eczema flare-ups.

Rich in Sweet Almond Oil and shea butter, with added chamomile and calendula, this deeply serum is deeply nourishing.

It is also a useful soothing remedy for treating wounds, burns, scars and inflammation.

Natural Hemp and Avocado Vegan Lip Butter

Is your pregnancy causing you to have dry, cracked lips? Do you need something to rescue your lips and leave them feeling plump and hydrated?

Our Natural Hemp and Avocado Vegan Lip Butter is the perfect solution to soothe those chapped lips.

This all-vegan lip butter contains a healthy balance of ingredients needed for moisturised, supple lips:

• avocado oil which is deeply conditioning
• castor oil, which promotes skin healing
• cooling peppermint
• highly moisturising coconut oil
• mango butter, which contains vitamins that are essential for collagen production
• hemp oil, which is rich in essential omegas 3 and 6

Packed in a recyclable glass and aluminium jar, our lip butter is a wonderful example of how our cruelty-free skincare brand is kind to both your face and the planet.

Vegan Unisex Hand Salve (Calendula and Chamomile)

Our Vegan Unisex Hand Salve (Calendula and Chamomile) is a superhero salve to rescue dry hands, but it is also gentle enough for the rest of the body for the whole family.

This salve works wonders for children and adults with eczema, psoriasis or dry patches in the elbows and knees. It contains calendula, a natural herb which is renowned for its anti-inflammatory and wound-healing properties.

This vegan-friendly salve also contains chamomile, which protects the skin from free radical damage.

Vegan Matcha Green Tea Rejuvenating Face Mask

Our Vegan Matcha Green Tea Rejuvenating Face Mask is a wonderful self-care treat to help tired parents or mummies-to-be unwind and de-stress.

This relaxation goodie is included in our gift hampers– it is so lush, that our customers have recommended that we sell it separately.

The vegan recipe contains chia seeds, kelp and potato extract, to keep the skin hydrated and silky smooth. There is also a healthy dash of natural essential oils, which contain anti-bacterial and anti-inflammatory properties, to keep the skin looking youthful and glowy!

This mask is plastic-free, with not a drop of palm oil in sight.

Simply mix one heaped tablespoon of clay mask with 2-3 tablespoons of warm water, and mix to a smooth paste. Apply to the face for 10-15 minutes, relax, and then remove with warm water or a damp cloth.

You will have softer, younger-looking skin within minutes!

About Mama Jewels

Mama Jewels is an independent gift box company, selling planet-friendly and vegan-friendly artisan gifts, to help make the transition to motherhood easier and more comfortable for pregnant mums and new mums.

Find out more about Mama Jewels by visiting our website here.

Shop our gift hampers, baby toys, breastfeeding gifts, baby teething toys, letterbox gifts and vegan skincare collection here.

Read more articles about parenthood and gifts for new mums and mums-to-be on our blog.

Follow Mama Jewels on Facebook, Twitter and Instagram.

Contact us on +44 7720 890552 or at [email protected] if you wish to get in touch- we would be happy to help.

We hope this article on ‘Why is Cruelty-Free Skincare Important?’ has been helpful for you.