Netflix is reportedly in talks to create its first live-streamed sporting event, a celebrity-driven golf tournament in Las Vegas. The tournament would feature stars from other sports content on the service such as Drive to Survive and Full Swing. The company’s interest in live content dates back to at least 2022 and it has been looking into sports streaming for years. A one-off golf tournament could be a test case for Netflix to prove its ability to handle more complex events and attract leagues and advertisers. The company has successfully used behind-the-scenes documentaries to create interest in sports, making people care about sports they previously knew nothing about. This strategy could lead Netflix’s sports network to look like Drive to Survive, covering every sport imaginable.