Delaluz represents a Tequila brand fabricated in Jalisco, México. The Objective was to develop a brand rediscovering the art of Tequila elaboration preserving its truthness to the tequila culture values.
Anagrama Studio claimed the task of designing a Bottle from its conceptualization. The bottle stands out for its relief composed by the identity icon, the bottle content’s volume in milliliters and a legend in Braille. The icon developed for Delaluz resembles the geometric detail commonly visualized in cut glass. The labels, inspired by an Apothecary style, reinforce the association between the formula and the Tequila manufacturing procedures.