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Tips to Survive in On-Demand Market For Startups

Do the business which others are expecting you to do! This is the startup formula that has gripped a generation of new budding entrepreneurs. On-demand delivery startups are ready to meet every need, from groceries to cleaning, cookies to clothes, and all those services which you can expect from a mobile phone. People want to have the ease of getting the things they want, right at their doorstep and the companies who win are the ones who will develop robust delivery management systems. Here we surveyed few start-ups and studied their future plans. Matrix Marketers is a startup in on demand app market collaborated the entire data, in form of few tips for an on-demand delivery start up to consider.

Analyze the proposed delivery area: If your delivery area is sparsely populated, then you can never generate large volume from the area. Further, analyzing the product you wish to deliver against the delivery area population density. The delivery area has to be densely populated with heavy demand for the service otherwise the model will break down and driver churn will increase. Just try to find out that how many people are going to use your app. If the number doesn’t meet the expectation of your marketing team then building an on demand is a mere waste. The chances of survival are quite low. So, in this scenario, if you still go for the development, the development cost of an app must be low.

Focus on Data: For any on demand app to become the successful app, the vendors must know the exact figures. The complete feasibility study with the accurate real data with the time to time updations only help you to survive in on demand market. Knowing the behavior of customers is very important. For example, if you are developing an app for a restaurant then you must know the rush hours and during those rush hours the strategy to manage your staff on duty should be planned, If the food orders are taking time to get cooked or the drivers for delivery are not available, what so ever it is, the app fails. The customers are not going to give you second chance. Hence, the more accurate and realistic data you have by considering parameters, more empowered your app would be.

Automate supply/demand management: In the services of on demand apps, the demand and supply parameter are quite important. Normally, these parameters must not be time bound. For example, if we consider any taxi app, then the night traffic or peak hour traffic demand number of drivers comparatively in the day time when there is no traffic. A delivery management software would be an advantage to your on-demand stack which would allow you to automate the supply and demand management. An ETA should also be connected to track driver when the driver is online and in the motion of the delivery. Upon every order, you need to have a system in place to manage customer expectations on if drivers are available and when a realistic delivery window will occur.

Ensure proper services to customers and employee satisfaction: More than the design of on demand apps the service matters. Make sure that your customers are enjoying satisfied services and at the same time your employees are not feeling too burdened. Make sure that you properly compensate your employees for their work. Don’t be afraid to charge your customer for extra services instead of delivering bad services. If service is not available then you give them no option and trust that the customer will come back and order again.

Maximize efficiencies through software: A fleet management software must be used in on demand app to maximize efficiencies. Make sure that the orders are placed and delivered in minimum time. Remember people will always choose a delivery service that is reliable, responsive to demand and is concerned about customer satisfaction. Similarly, even if you act as a middleman between a company, customer, and delivery boys, to ensure efficiency and satisfaction in your service you will need to automate our systems through delivery software. Ask yourself, is this worth building myself or should I look at a fleet management tool, app or software that will save me money and enable me to allocate that money on acquiring more customers!

At Matrix Marketers, our vision is to help the world should enjoy more and more apps. Please reach out and tell us about your delivery challenges. One of our experienced staff would be more than happy to give suggestions which might be helpful to you.

Conclusion

A number of time people spend on mobile apps depend on the kind of experience they get and their interests. If people come across a satisfying app, then surely, they would prefer to use them regularly. Therefore, hiring an experienced team of developers is most important. A dedicated developer can only produce the positive outcomes for you on demand app.

The post Tips to Survive in On-Demand Market For Startups appeared first on Matrix Marketers.



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