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EPISODE 5. IT'S HOW YOU PLAY THE GAME

INTERACTIVITY. THE NEW WAY IS TWO-WAY.

RULES OF ENGAGEMENT FOR THE LEAN-FORWARD GENERATION.

MALIBU 7:30 pm PST
Kick back and relax. It's play time.


Play the WEBISODIC GAME: Match the CLIENT with the QUOTE.

"AWESOME"
"FANTASTIC"
"INCREDIBLE JOB!!!"

Was it the Grammys? Grey Worldwide? Ann Taylor?

You be the judge.

WEBISODIC TAUGHT THE GRAMMYS HOW TO BE HIP.
WEBISODIC amp'd up the GRAMMYS and put'em center stage, wowing an impressive lineup of top corporate sponsors, from Heineken and Seven Up to General Motors and Travelocity.

WEBISODIC DROVE BMW TO GREY WORLDWIDE'S FRONT DOOR.
GREY Worldwide played the WEBISODIC game and finished first, racing away with BMW's much-coveted Western Account estimated at no less than $30 million dollars.

WEBISODIC REWARDED ANN TAYLOR WITH TRIPLE-!!! LOYALTY
WEBISODIC showed fashion giant ANN TAYLOR how to "Let the Rewards Begin" and the pay-off was a nationwide point-of-purchase bonanza.

Are you a winner or a loser?

Winners - Advance yourself!
Losers - Do nothing. Go nowhere. Game over.





This post first appeared on WEBISODIC | Interactive Video Podcast, please read the originial post: here

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EPISODE 5. IT'S HOW YOU PLAY THE GAME

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